eSports
Spinola Gaming enters the eSports Lottery Sector

- Spinola Gaming gains new partners providing eSports-based lotteries for the LatAm market.
- With the ever-growing rise in eSports activity, operators are looking for new revenue streams to monetise their traffic.
Spinola Gaming, one of the leading authorities in lottery software announces the world’s first eSports-based and customizable lotteries. These products have gained interest in the LatAm and Asian markets, with LatAm eSports operators and suppliers already in discussion on integrating our new and updated eSports lottery platform for these regions. These eSports lottery products are built around integrating global lotteries, custom eSports based lottery products, digitised scratch cards, along with instant spin and win games, designed around eSports events and tournaments in perspective.
With player and viewership numbers increasing sharply around the key esport gaming titles, operators have seen a massive increase in new registrations. An article under H2 Gambling Capital, via iGB found that eSports betting saw an increase of over 60% in GGR in H1 of 2020, a considerable amount when compared to sportsbetting’s losses during this period.
Spinola Gaming envisions the eSports market to increase even further for the next 2-3 years, and the pandemic has very clearly acted as a catalyst for the eSports betting market. As seen in Business Insider most projections see the eSports ecosystem on track to surpass $1b, and while in terms of audience; APAC, North America and Europe are currently the top three eSports markets, although one of the fastest-rising regions is Latin America, which is expected to skyrocket to $42m by 2023.
Our product team, accompanied with the marketing department anticipated and discussed this situation in the final half of 2020, and designed a full lottery product suite which is applicable for eSports operators to design and launch lotteries during tournaments and games. Spinola Gaming’s custom lottery games gives all operators the ability to run their own fully customised jackpot games in the same, or similar formats as the world’s leading lotteries. With eSports, the jackpots available are fixed or progressive, and results are based on third party draws or the lottery supplier’s fully certified RNG.
Spinola Gaming’s lottery games can be implemented for one-off eSports promotions or for entire seasons to keep players engaged and returning week after week. Thomas Mahoney, COO of Spinola Gaming wants to express his future plans regarding this project, “The future of eSports is very likely to spill into mobile games, which will reduce barriers of entry, and allow even more games and gamers to come pouring in. Although lottery games are seen as one of the oldest types of gaming verticals, and eSports is considered one of the newest, we believe that both verticals can work hand in hand to provide the best experience possible for our clients’ players. We’ve seen great growth in LatAm from an online lottery perspective, and with all the indications showing eSports to grow rapidly there, I’d say LatAm, as a region is one to watch in 2021.”
Be Part of the Progress
Spinola Gaming has initiated the process of onboarding new clients across emerging markets in LatAm, Southeast Asia and Africa. Users within those countries will soon be discovering new ways to play their favourite jackpot and lottery games, in a virtual environment. Complementing these virtual lottery games, operators can now have access to instant win games, like digital scratch cards to provide to their users who believe online is the next step in lottery’s evolution.
Compliance Updates
Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires

Oddin.gg has been officially registered as a supplier by the Lottery of the City of Buenos Aires (LOTBA). This authorization clears the way for Oddin.gg to provide its end-to-end esports betting ecosystem—including its Odds Feed, Risk Management, BetBuilder, Widgets, and more—to licensed operators in the City of Buenos Aires. The milestone reinforces Oddin.gg’s strategic focus on supporting partners across Latin America.
LOTBA, the regulatory authority for online gaming within the Autonomous City of Buenos Aires, is well known for its rigorous compliance and technical standards. While the body manages licensing and enforcement, suppliers must undergo a formal registration process before providing services to local operators. Oddin.gg’s successful registration confirms that it has met all relevant technical, financial, and compliance requirements.
Juana Bischoff, Senior Business Development Manager LATAM at Oddin.gg, said: “Being officially registered with LOTBA marks an important step in Oddin.gg’s long-term commitment to the Latin American market. Esports is gaining real traction across the region, and we want operators in Buenos Aires—and beyond—to have the tools and insight to deliver a top-tier esports betting experience. We’re not just bringing leading technology—we’re bringing the local expertise and regulatory awareness needed to help our partners like Betsson and Jugadon grow.”
eSports
Mirage Digital Announces Partnership with Team Liquid

Mirage Digital, the next-generation content studio shaping the future of digital entertainment, announced a groundbreaking partnership with global eSports organization Team Liquid. With over 35 million social media followers across platforms, 100+ championship titles with its over 120+ players and content creators worldwide, Team Liquid is the highest earning eSports team in the world to launch a 24/7 live-streaming programming experience surrounding the fan-favorite World of Warcraft: Race to World First event.
Mirage has created a new content monetization model for creators and enterprising entities, unlocking previously untapped non-traditional revenue streams. The company helps its clients with repurposing, redistributing, licensing, and selling content across numerous platforms and territories. Resulting in over a million dollars for its eclectic roster of over 300 creators, the company leverages its extensive creator network and expertise in original content development, to redefine digital content syndication. Mirage Digital is bridging the gap between creators and enterprise opportunities by sourcing high-quality content from creators and repurposing it for expanded deal flow and pipeline of distribution across OTT and FAST platforms.
Team Liquid, coming off a championship win in March, is set to make history with its most ambitious Race to World First campaign yet, with live coverage kicking off in July. For the first time, the tournament and its surrounding content will be broadcast beyond Twitch to OTT and FAST audiences, expanding access for new and longtime fans alike.
“This launch marks a huge moment not just for Team Liquid, but for the future of all eSports and creator content. We’re unlocking a format that merges always-on content with world-class competitive play, giving fans a reason to tune in every hour of every day. This is a monumental moment for both television networks and eSports to recognize the boundaries they are breaking in both parallels,” said Griffin Haddrill, Founder of Mirage Digital.
The multi-day broadcast includes full tournament coverage alongside exclusive behind-the-scenes content, player profiles, real-time strategy breakdowns, and each day’s highlights – providing an unprecedented level of access to Team Liquid’s journey and personalities within the event.
Team Liquid will bring its world-renowned Race to World First event to new audiences with a livestream on The Roku Channel in late August. Widely regarded as one of the most thrilling competitions in MMORPG gaming, Race to World First draws millions of global viewers eager to watch elite teams battle for supremacy in World of Warcraft. Known for pushing the boundaries of eSports entertainment, Team Liquid is once again innovating – this marks the first time the iconic event will be available via a dedicated OTT streaming platform, giving fans an even more immersive viewing experience.
“This collaboration is the result of our mission to re-imagine where and how gaming and creator content lives. All parties saw an opportunity to take one of the most anticipated eSports events of the year and expand its reach to new audiences through OTT and FAST distribution. This is about creating long-term value for teams, fans, and platforms alike—and Race to World First is just the beginning,” said Robin Bigge, Co-CEO of Mirage Digital.
“This is a historic evolution in how we bring eSports to the world. We’ve built a legacy on competitive excellence, and this partnership lets us showcase the heart, hustle, and humanity of our players in a way we’ve never done before—24/7, across every screen,” said Claire Hungate, President & COO of Team Liquid.
This moment also marks the first time Team Liquid has programmed content specifically for a FAST Channel, a move that speaks to the maturation and crossover appeal of eSports for general audiences.
eSports
Esportes da Sorte celebrates Brazilian culture with Parintins and São João Sponsorships

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, is making its debut at the 58th Parintins Folklore Festival with an interactive project that blends cultural promotion, economic development, and social responsibility.
The brand becomes the first regulated betting operator to offer institutional support to the event, which welcomes around 120,000 visitors and generates BRL 184 million in local economic activity, according to the Amazonas State Government.
This cultural commitment comes on the back of Esportes Gaming Brasil sponsoring 31 São João festivals during June in 27 cities across the Northeast and Southeast regions. This initiative strengthens the brand’s strategy of connecting with the public through the appreciation of Brazilian cultural expressions.
Esportes da Sorte’s focus was creating memorable experiences as each event featured scenography by Pernambucan artist Perron Ramos. Another notable element was the Vila Junina (June Village), a themed area blending traditional elements with interactive experiences. Classic games such as Pescaria da Sorte (Fishing of Fortune), Barraca do Beijo (Kissing Booth), and Argola da Sorte (Ring Toss) bring nostalgia to the festivities.
For the three-day Parintins Folklore Festival starting today, the brand will be energising Parintins with a series of experiences celebrating local culture. These include a panoramic lounge with a special view of the Bumbódromo, the Truck da Sorte — a space combining karaoke and free hydration — as well as a Social Arena installed in the Garantido and Caprichoso neighborhoods, featuring artistic performances, rest areas, free water distribution, and Instagram-worthy spots. Festivalgoers will also be able to get their hands on custom giveaways throughout the festival. All elements of the visual project are inspired by Amazonian art. The graphics feature illustrations by Curumiz, a Parintins-based duo formed by Alziney Pereira and Kemerson Freitas.
Sofia Aldin, CMO of Esportes Gaming Brasil, the group behind the brand commented: “Esportes Gaming Brasil cares passionately about regional values and strengthening Brazilian popular culture. It’s more than simply showcasing our brand, we want to create value for the people who live for events like the Parintins Folklore Festival and the São João festivals. Being part of these events backs our strategy of supporting traditions that drive local economies and celebrate regional identities.”
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