Press Releases
PlayNY: New York could be $20 billion sports betting market, but may not reach potential

New York could become the largest legal sports-betting market in the United States, capable of generating $20 billion a year in wagers, if Gov. Andrew Cuomo makes good on his proposal to make online sports betting legal in the state, according to projections by PlayNY, which offers news and analysis of the New York gaming market. But the state could fall short of that potential if mobile sports betting is run as a monopoly through the New York State Gaming Commission.
“There is no question that New York would almost immediately become the crown jewel of the legal U.S. sports betting market,” said Dustin Gouker, lead analyst for PlayNY.com. “The devil is always in the details, but opening a market that could be worth more than $20 billion a year in bets could be a game-changing moment for the entire industry. On the other hand, a state monopoly, such as what Gov. Cuomo proposed, would be a mistake that could forever limit the ceiling for New York.”
With an open market such as New Jersey, New York has the potential to generate more than $1 billion of gross gaming revenue annually on more than $20 billion in bets, according to PlayNY projections. Though the tax structure is yet to be decided, if taxed identically to retail sportsbooks, that would produce more than $100 million in tax revenue annually.
The Empire State has already proven to be a significant revenue generator for New Jersey. A report from gaming researcher Eilers & Krejcik Gaming in February 2020 estimated New Yorkers wagered $837 million in New Jersey in 2019.
“Mobile sports betting will undoubtedly draw billions in bets in New York, and is easily one of the most prized markets that have yet to legalize it,” said Eric Ramsey, analyst for PlayNY.com. “It will be a big market no matter what, but the Cuomo plan has a chance to significantly lower the potential revenue ceiling.”
Several states have structured their online sports betting operations as a state-run monopoly. States such as New Hampshire, which contracted DraftKings to operate the state’s online sportsbook, have contracted major sports betting brands with positive results. Others, such as Montana, Oregon, and Rhode Island, operate online sports betting exclusively themselves. Generally, that results in suppressing a state’s handle by an average of 50% of the market’s potential, according to PlayNY research.
A state-run sportsbook allows the state to capture more of the gross gaming revenue, which makes it appealing to state governments. But a monopoly would do little to aid struggling racetracks and retail casinos in New York. And bettors are left with fewer choices and less enticing promotions, among other issues.
“The intent for New York and other states is to produce revenue for the state, and a state-run monopoly can do that very thing,” Ramsey said. “But bettors ultimately suffer and tend to engage less than in states that are open markets, artificially reducing the size of the market. It’s a balance that New York will have to grapple with as the state figures out how to structure mobile sports betting.”
For more information and analysis on regulated sports betting in New York, visit PlayNY.com/news.
Latest News
Stake strikes new global partnership with Street League Skateboarding

The worlds of street culture and cutting-edge entertainment collide as Street League Skateboarding (SLS) and online gaming powerhouse Stake announce a new global partnership.
This partnership, which kicked off with Stake center stage as the Presenting Rights Partner of SLS Miami and the first SLS Takeover in Santa Monica in May, will run throughout the SLS Championship Tour season, culminating with the Super Crown in SĂŁo Paulo in December.
The wide-ranging partnership will see Stake prominently featured across the live events with branding on key skate course features and broadcast segments at the biggest skateboarding events worldwide.
Additionally, fans can expect to see the Stake brand integrated into the unique SLS social content, including the “What’s at Stake” event preview, and the all-new Game of S.T.A.K.E. – a creative twist on the classic Game of Skate, which will feature a head-to-head battle between SLS pros.
To round out the partnership, Stake will also be the presenting rights partner of the annual Trick of the Year contest, which allows skaters worldwide to submit their tricks for the illustrious prize. The Trick of the Year award winners will be announced in December.
“We’re excited to welcome an exciting brand like Stake to the SLS family”, said Frank Lamicella, CEO of Thrill Sports and parent company of SLS. “This partnership will deliver innovative activation elements and experiences to both our brands and fans as we travel the world for the 2025 SLS Championship Tour.”
“Skateboarding is more than sport – it’s fashion, music, culture, and raw energy. That’s exactly the space Stake loves to play in, and SLS is the perfect partner to bring that to life,” said Akhil Sarin, Chief Marketing Officer at Stake. “This alignment makes it an excellent partnership for our brand.”
Canada
Segev LLP Celebrates 10 Years of Business-Focused Legal Innovation

Leading business, technology, finance, and gaming law firm, Segev LLP, is proud to announce its 10th anniversary. Over the past decade, Segev has evolved from a bold idea into a multi-jurisdictional firm serving clients across Canada, the U.S., and beyond.
Built for innovation-driven industries, the firm is widely recognized for its work with companies at the forefront of gaming, crypto, technology, and emerging sectors. “Our 10-year anniversary is a defining moment,” said Founding Partner, Ron Segev. “It’s a testament to the strength of our team and our culture of teamwork, self-improvement, and growth – all of which is directed at scoring wins for our great clients.”
As industries like fintech, crypto, iGaming, and AI have matured, so has the firm, often in parallel with its clients. “We’ve all grown together with our clients from one success to the next, whether it be helping clients complete financings or helping them close business,” said Managing Partner Alon Segev. “I look forward to continued growth for us and our clients in the next 10 years!”
The firm’s client-first approach has consistently earned recognition from top legal ranking guides. Segev LLP is ranked by Chambers and Partners as a “Leading Firm” and “Band-1” in Canada for Gaming Law and are also recommended by The Legal 500 and Lexology. These rankings reflect the team’s ability to deliver strategic, high-quality legal solutions that align with their clients’ business goals.
Recognized for their unique ability to exceed expectations and deliver out-of-the-box solutions, Segev LLP’s clients have affirmed: “The firm demonstrates its capability not only to understand complex matters, but also to offer solutions that are practical, pragmatic, and value-adding.”
“Segev possesses outstanding resources and maintains global partnerships, enabling it to deliver precise and informed responses to any queries related to the iGaming industry.”
“Epic service, very good, I won the case!”
“Great service, friendly atmosphere, and support.”
Several Segev team members also reflected on the milestone: “There was a moment early in my time here when I realized I wasn’t just being brought in to help; I was expected to contribute, take initiative, and run with big ideas. That stuck with me,” said Negin Alavi.
“Together with our clients, [Segev] has experienced remarkable growth over the past decade. I’m honored to have contributed to this journey and to celebrate these shared successes,” said David McHugh.
“Segev has cultivated a thriving law practice on the principle that challenges are to be embraced as opportunities. The approach has enabled us to grow as lawyers, but more importantly, it has enabled us to ensure the success of our clients,” said Mark Balestra.
“Since joining through Segev’s Ontario expansion, I’ve had the chance to work alongside some of the sharpest and most collaborative lawyers in the gaming space,” added Manav Bhargava. “As a full-service firm and industry leader, Segev stands out for its ability to support innovative businesses with practical, forward-thinking legal advice.”
Segev LLP will commemorate the anniversary with a series of internal and external initiatives throughout the remainder of the year.
Latest News
Quick Custom Intelligence Partners with ComOps to Offer Secure, Scalable Off-Site Human Player-Development Services for Casinos

Quick Custom Intelligence (QCI), the global leader in AI-driven casino analytics, today announced a strategic partnership with ComOps, a hospitality performance partner delivering support-as-a-service solutions that enhance guest experiences and improve workforce efficiency. Through this partnership, QCI clients can now extend their host teams with ComOps’ bilingual (English/Spanish) player-development agents, available as fractional or fully virtual support.
Key Benefits for Casino Operators:
Turn-key scalability: ComOps agents operate directly within the QCI Enterprise Platform, receiving real-time access to player lists, campaign tasks, and performance dashboards. This allows properties to rapidly scale host operations without increasing headcount.
Secure, compliant operations: Agents access property systems via Microsoft® Virtual Desktop with multifactor authentication. All work is performed in a secured, clean-desk facility—no phones, pens, or paper—protecting player data and marketing offers.
Full-service guest engagement: Services include inbound and outbound telemarketing, VIP event invitations, and follow-up calls are executed from QCI’s dynamic call lists. When required, ComOps agents can enter hotel reservations directly into leading PMS platforms, Agilysys PMS, Oracle OHIP, or Infor HMS, to complete the guest journey.
Rapid deployment: Game Changing Technologies (GCT) will provision and manage all additional QCI licenses required, streamlining onboarding and accelerating time-to-value.
“Our customers are scaling faster than ever, and staffing expert host talent can be a major constraint,” said Dr. Ralph Thomas, CEO of QCI. “By integrating ComOps’ secure, off-site human agents into the QCI workflow, operators can instantly expand capacity, maintain data integrity, and focus on delivering personalized guest experiences that drive revenue.”
“Casinos need flexible, cost-effective ways to deepen player relationships,” added Robert Levine, CEO of ComOps. “This partnership combines ComOps’ hospitality expertise with QCI’s real-time analytics to help properties increase trip frequency, elevate guest engagement, and optimize VIP experiences.”
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