Press Releases
Front Office Sports Announces the 2020 Best Employers in Sports

Highlighting the dedicated employers taking care of and doing right by their employees
The second annual Front Office Sports Best Employers in Sports Award, presented by FEVO, recognizes organizations across the sports industry that are excelling in the arena of employee relations and are setting a new standard for company leadership. The companies recognized as best employers in sports are producing a top-notch company culture, an authentic focus on diversity and inclusion and a strong work-life balance, as well as a genuine and employee-first handling of the COVID-19 impact. They are doing right by their employees even in the most uncertain of times.
The survey, completed by more than 1,600 people currently or formerly employed in the sports industry, asked participants to rate statements, and provide answers to open-ended questions. The anonymous responses took on topics of company culture, diversity, advancement opportunity, compensation, trust, and the likelihood to recommend their work environment. This yearâs survey included a focus on COVID-19 response and handling as well as leadership during the time of crisis. Many of the top organizations recognized did not experience furloughs, layoffs, or reduced salaries in 2020 and a number engage a diverse c-suite including top female leaders in the sports industry. The 2020 companies averaged an unprecedented 9.62/10 rating for employees that would recommend their employer to a colleague.
The top 25 rated companies and organizations celebrated with this great honor include:
- 4FRONT*
- Atlanta Hawks*
- Charlotte Hornets
- EdjSports, LLC
- Generator Studio
- GMR Marketing*
- Good Karma Brands
- Harris County – Houston Sports Authority
- LeagueApps
- Miami Dolphins*
- Minnesota RĂžkkr and Version1
- Nashville Predators*
- Navigate*
- Next College Student Athlete (NCSA)
- Opendorse*
- Orlando City Soccer Club
- Peach Bowl, Inc.
- Prep Network
- Scout Sports & Entertainment*
- StellarAlgo*
- STN Digital
- The Savannah Bananas
- Tipico Sportsbook
- USA Triathlon
- WHOOP
*two-time winner
âWe are honored to be part of an award that is employee-driven and provides a true insight into the company culture as well as creates a unique opportunity to showcase these organizations to potential talent,â said Adam White, CEO of Front Office Sports. âIn such a hard-hit year for not only the sports industry but our country as a whole, this recognition speaks volumes to the companies and leadership that have gone above and beyond to limit the pain felt by their employees and communities.â
âFEVO is proud to present this award and recognize the stellar work being done in our industry to value our employees,â said Ari Daie, Founder and CEO of FEVO. âEmployers have an important responsibility to their workforces now more than ever, and we’re thankful for Front Office Sports and their mission to tell these stories.â
Patented AI technology, powered by Yrdstk, was used in open-ended questions to remove human bias, and provide true and authentic responses. Front Office Sports and its employees did not play any role in the process or selection of winners. More than ever employees are craving a positive work environment and seeking organizations that align with their personal values and the goal of this award is to ensure that organizations strive to do better year after year and foster a positive work environment for their employees.
Latest News
BETBY STRENGTHENS LATAM PRESENCE THROUGH STRATEGIC PARTNERSHIP WITH CALĂMACO

BETBY, an industry-leading sports betting provider, has announced a long-term partnership with CalĂmaco, a premium B2B sportsbook supplier with a strong foothold across Latin America. This collaboration aligns with BETBY’s expansion strategy in the LATAM market, reinforcing its commitment to delivering state-of-the-art sportsbook solutions in the region.
As part of the agreement, CalĂmaco will integrate BETBYâs award-winning sportsbook solution, including its proprietary esports feed BETBY Games, and comprehensive trading and risk management services. Additionally, by leveraging BETBYâs AI-driven technology, AI Labs, CalĂmacoâs partners will gain access to an unparalleled betting experience tailored to the needs of the LATAM market.
Known for its scalable and robust casino and lottery platform, CalĂmaco will significantly enhance its offering with an additional 300,000+ events, 8,000+ markets, 125+ sports, and 35+ esports provided by BETBY, cementing its position as a go-to supplier in the regionâs competitive iGaming landscape.
Stefanos Karakidis, Head of Business Development at BETBY, commented: âWe are excited to partner with CalĂmaco, a company that shares our vision for technological excellence and operator-focused innovation. Integrating our complete sportsbook solution into CalĂmacoâs platform will enable brands across LATAM to elevate their sports betting offerings and provide their users with an exceptional experience.â
Alejandro Serrano, Head of Business Development at CalĂmaco, added: âBETBYâs sportsbook technology is renowned for its flexibility, scalability, reliability, and comprehensive coverage. Incorporating their award-winning solution into our platform will empower our partners with world-class sports betting capabilities, further strengthening our presence in the Latin American market.â
Latest News
GLIÂź Names Sangeeta Reddy as Vice President, Innovation

To ensure the company keeps its global clients well ahead of the technology curve, Gaming Laboratories International (GLIÂź) has named Sangeeta Reddy as Vice President, Innovation. Previously, she served as Vice President of Engineering. Reddy will lead the companyâs newly formed Innovation division.
âTechnology is advancing at a breathtaking rate. Our mission at GLI is to advance with technology, while also constantly finding ways to do more to keep our clients informed and ahead of whatâs next. In her new role, Sangeeta will continue to evolve our evaluation methodologies via her passion for R&D, her extensive experience both in and out of the gaming, and her strong academic background,â said President and CEO James R. Maida.
Reddy began her gaming industry career in 2001 as a PA Engineer at IGT, specializing in VLT, Slot games. She joined GLI in 2020. Prior to joining GLI, Reddy successfully managed Software QA and Development teams at Thomson Reuters and General Motors.
She holds a certificate from the Harvard Business Publishingâs Emerging Leaders program and a certificate in Associates Computer Information Systems. Her Postgraduate certification includes Chief Technology Officer Program, Business Analytics: From Data to Insights, and Driving Strategic Innovation: Leading Complex Initiatives for Impact from the Wharton School Aresty Institute of Executive Education and certifications in Cloud Computing, Artificial Intelligence and Machine Learning: Business Applications, Artificial Intelligence, and Data Science and Business Analytics from the Texas McCombs School of Business, Postgraduate Program.
Conferences
Rubens Barrichello to Open SiGMA Americas 2025 with a Keynote Speech

Legendary motorsport racer and SOFTSWISSâ Non-Executive Director in Latin America Rubens Barrichello is taking the stage at SiGMA Americas 2025 with an inspiring keynote speech on 8 April, the opening day of the summit.
This will be Barrichelloâs first major public engagement as an official SOFTSWISS representative at SiGMA Americas. In his speech, he will spotlight his vision of racing and iGaming â two worlds defined by speed, precision and passion. Attendees can expect a unique view of how these seemingly distant industries are more connected than it may seem.
In his keynote, Barrichello will share insights that bridge his personal racing journey with the opportunities presented by SOFTSWISS. The speech will also cover the cultural and human elements of doing business in Latin America, and the importance of timing, connections, and adaptability to achieve long-term success in this booming market.
âLatin America is a unique region filled with pure energy, emotion, and drive,” said Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS. “The iGaming industry here is moving so fast, that for me itâs like stepping into a new race. But instead of cars, itâs technology, competition, and innovation pushing the progress forward, just like in Formula 1. I canât wait to speak at the SiGMA Americas Summit and share what it takes to grow business on this continent.â
Barrichelloâs active public engagement highlights SOFTSWISSâ strategic expansion into Latin America, one of the fastest-growing iGaming markets in the world. The company has already established itself in the region through certification in Brazil and Peru for its Game Aggregator and Jackpot Aggregator. In addition, SOFTSWISS recently partnered with rising talent Eduardo Barrichello for the 2025 FIA World Endurance Championship.
Rubens Barrichello will also join the SOFTSWISS team at Stand M85, where attendees can book meetings and explore how SOFTSWISS helps partners drive success across Latin America.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The companyâs product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
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