Latin America
Conmebol Names Stats Perform As Official Data Partner

CONMEBOL, the governing body of soccer on the continent, has agreed to a new partnership with Stats Perform, the revolutionary leader in sports AI and data, as its official data provider. The four-year deal will see Stats Perform exclusively collect and manage data from the most important competitions in Latin America, including Copa CONMEBOL America, CONMEBOL Libertadores, CONMEBOL Sudamericana and CONMEBOL Recopa.
CONMEBOL’s alignment with Stats Perform reinforces the confederation´s commitment to ensure that the media and technology partners covering the competitions are provided with the highest quality data to bring every match to life for fans around the world. Through the partnership, Stats Perform will work with CONMEBOL and their partners (including broadcast partner, MediaPro) to create unique experiences which inform and empower their audiences across traditional broadcast channels (including FOX Sports and Globo), OTT platforms (including DAZN and Facebook), digital media, brands, sponsors, fantasy games and more.
Detailed data will be delivered through an extensive range of feeds, providing the raw detail required to power broadcast graphics, automated highlights, fantasy experiences, digital match centres and much more. Stats Perform’s highly visual, easily customisable widgets provide data-powered solutions for use across digital and social platforms, before, during and after the action.
Extensive preview packs will be created by Stats Perform’s editorial team and made available ahead of all CONMEBOL competitions and matches. These packs serve a variety of functions, including the production of data-driven match previews or to support broadcast operations and commentators. The team will also produce the CONMEBOL ranking system ahead of the Libertadores draw for the next four years, starting in 2019.
Innovation continues to be at the forefront of every Stats Perform partnership, with artificial intelligence (AI) and data science teams building upon the company’s established advanced metrics, including Expected Goals (xG), Expected Assists (xA), Sequences, Playing Styles and more to elevate media analysis and fan engagement. Using industry-leading AI and machine learning, delivered through their global sales network, Stats Perform will continue to bring rich data insights and storytelling to enhance the way football is understood and experienced.
Stats Perform is committed to the growth of CONMEBOL’s competitions in South America and globally through data, content and distribution. This deal is yet another milestone in Stats Perform’s commitment to support the expansion of the sport across the globe, with the company already holding partnerships with the Premier League, La Liga, MLS, U.S. Soccer, NWSL and the Eredivisie.
Alex Rice – Chief Right Officer, Stats Perform, said: “We’re delighted to announce that we will be CONMEBOL’s Official Data Partner. This partnership will see us working closely with CONMEBOL to deliver the best quality data, giving the competition control of their data rights and access to Stats Perform’s expertise and sales network.â€
Juan Emilio Roa, Commercial Director of CONMEBOL, said: “Through our new partnership with Stats Perform, we have access to the biggest sports AI and data provider to help expand our exposure worldwide. Through this partnership, our broadcast and media providers will have access to detailed information about each match, team and player, which will provide more compelling stories and insights for fans. We look forward to bringing this excitement to football fans worldwide.â€
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Avaà Signs Master Sponsorship Deal with Betting Company 1PRA1.BET.BR

The company will also appear on training uniforms and other club assets.
Starting this Saturday (April 26), when Avaà faced América-MG at Ressacada Stadium for the Brazilian Série B, the team will showcase a new master sponsor on their jerseys: the betting platform 1PRA1.BET.BR. The contract was signed on Friday (April 25) and is valid until April 2026. In terms of value, this agreement surpasses all previous sponsorship deals signed in past seasons.
In addition to featuring its brand in the main space on the jersey, the company will also appear on training uniforms, stadium assets (such as the big screen and field boards), and on the club’s social media platforms. Marketing activations will also be carried out throughout the year. Beyond men’s football, the agreement may also extend to other sports, which will be defined by both parties in the coming days.
“I’m proud to sign this agreement, which will be extremely beneficial for the club. It also demonstrates the strength of the Avaà brand and the value we can offer our commercial partners. We have big goals this year and will continue to seek further support to strengthen the institution in every aspect,†said Júlio César Heerdt, President of AvaÃ.
“It is a great pleasure for 1PRA1.BET.BR to announce our partnership with AvaÃ. Walking side by side with such a traditional club beloved by its fans is a point of pride for all of us. We strongly believe in the power of this union: the number one football club in Santa Catarina now paired with the number one entertainment platform. We’re very excited to take this step and confident that we will achieve great things together!†celebrated Tiago Grecco, Marketing Director at 1PRA1.BET.BR.
“We always work in AvaÃ’s best interest to bring more opportunities and valuable resources that can be reinvested into the club. This deal represents another collective effort by everyone here to strengthen Avaà in pursuit of even greater goals. We thank the leadership at 1PRA1.BET.BR for their trust, and I’m certain we’ll build a great relationship with mutual benefits for both the company and the team,†added Rodrigo Florenzano, AvaÃ’s Business Director.
In addition to 1PRA1.BET.BR, Avaà has sponsorship agreements with Genial Investimentos, WOA, Liderança, UniCesumar, and JTA Empreendimentos, as well as Volt Sport, the club’s official sportswear supplier.
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BETesporte Reinforces Commitment to Sports with Major Investments Across Brazil

Investment in championships, clubs, and national teams expands media assets and positions BETesporte as a key player in Brazil’s sports market.
BETesporte, a betting platform that proudly carries “sports†in its name, is reaffirming its leadership in the industry by reporting consistent investment results over the past four months. While most betting platforms generate the majority of their revenue from online games (virtual casinos), BETesporte stands out as one of the few where sports betting leads the way — accounting for 65% of its total revenue, compared to 35% from online games. This figure directly reflects its brand strategy and commitment to strengthening Brazilian sports.
“Over the last four months, we’ve consolidated our presence on multiple fronts, focusing on strategic returns and high-quality visibility. We’ve sponsored several state championships in all regions of the country, including the Paulista, Paranaense, Carioca, Alagoano, Gaúcho, Pernambucano, Cearense, Catarinense, Baiano, and Mineiro tournaments, as well as the highly engaging Copa do Nordeste. We’ve also invested in Series A and B of the Brasileirão, placing our brand on Brazil’s biggest football stages and ensuring mass exposure with a high value per impression. It’s a strategic allocation of resources designed to generate brand impact and strengthen the Brazilian sports ecosystem,†said Thiago Carvalho, CFO at BETesporte.
Among the platform’s most notable recent acquisitions is brand exposure during Brazil’s national team matches in the World Cup Qualifiers — a move that reinforces BETesporte’s presence on the global football stage and strengthens its connection with fans during highly visible moments.
“We truly believe in the power of sports as a driver of connection and engagement. At BETesporte, we’re constantly investing in improving our platform with new features and more real-time betting options. Our marketing plan is performance-oriented: we aim to energize Brazil’s sports scene through active sponsorships in Series A and B of the national league — with master sponsorships, LED field displays, and direct club support. We bet on sports both as a passion and a business,†added Danylo Campos, CTO of BETesporte.
Beyond football, BETesporte is expanding its social impact by supporting up-and-coming athletes, providing financial assistance to help them compete and grow in sports like kickboxing, table tennis, and jiu-jitsu — an initiative that helps uncover new talent and democratize access to high-performance sports.
The company also maintains partnerships with traditional clubs like CRB, CSA, and Volta Redonda, reinforcing its regional presence and boosting local fanbases with strong community ties.
BETesporte’s credibility is further strengthened by the presence of legendary Brazilian football figures as brand ambassadors, including Zico, Vampeta, Diego Souza, and Macaé — personalities who bring even more legitimacy to the company’s presence in the sports world.
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CONCEPT AND NEW GAMES REVOLUTIONIZE PALACE BINGO & SPORTS BETS IN CANCÚN

Palace Bingo & Sports Bets Casino in Cancún has taken a major step forward by introducing Zitro’s revolutionary CONCEPT cabinet line and new games that promise to elevate the gaming experience in this iconic Mexican tourist destination.
The newly installed titles—Legendary Sword, Triple Charm Journey, Fairyland Quest, and Merging Fu Pots —are designed to appeal to all types of players. They feature stunning graphics, innovative mechanics, and rewarding prizes that enhance the excitement of play.
Representatives from El Palacio de los Números commented: “The addition of Zitro’s games and CONCEPT cabinets at our Cancún casino has been an overwhelming success. Player feedback has been exceptional, with many praising the visual quality, engaging gameplay, and the wide range of prizes. This new offering is undoubtedly transforming the gaming experience on our floor.â€
Johnny Ortiz Viveiros, founder of Zitro, added: “We’re very pleased that Palace Bingo & Sports Bets Casino in Cancún has again chosen Zitro to innovate its entertainment lineup. The combination of our CONCEPT cabinets and new games provides a unique player experience and drives profitability for the operator.â€
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