Vivo Gaming takes the LATAM iGaming market by storm with brand new Spanish-language content suite

The Latin American iGaming market is seeing unprecedented growth, with a projected market volume of $6.15 billion in 2025 for casinos and casino games, according to Statista. Customer need for high-quality, professional games has become an increasing pain point for both businesses and players, and one brand is leading the way. Vivo Gaming already has a pre-existing presence across Latin America; however, the company has now accelerated its expansion with the launch of the new fully localized Spanish-language content suite that can be easily integrated into LATAM businesses. 

Vivo Gaming prides itself on having these LATAM bases featuring localized Spanish teams across the likes of: Product (including professional Spanish language voice-overs for games), Marketing, Integration, Support, Account Managers, Administrative (such as Finance and Legal) assistance, and 24/7 business support available to businesses. This 24/7 support means that businesses located in these regions have access to qualified, professional Spanish-speaking staff in their local time zones.

The implementation of the new Spanish language content suite is available for a host of games, including player-favorites: High Payout Roulette, European Roulette, Baccarat, Limitless Blackjack, and 7 Seat Blackjack. As well as these games, the new offering is also available for popular tables, including Imperial Baccarat, BetsOnAir Ballistic Roulette, BetsOnAir Venice Roulette, Blackjack Royal, and Ruleta Deluxe. 

The new content also includes exclusive access to premium BetsOnAir game shows, a further arm of this new offering from Vivo Gaming. 

LATAM businesses can access 24/7 full Spanish-speaking support within their regions 

Leo Tinoco, Operations Director of Vivo Gaming in the LATAM market, comments: “I’m excited to bring our Full Spanish Suite to market. We’ve listened to feedback from partners and now the whole team at Vivo Gaming is thrilled to offer what we truly believe to be the best in Live Dealer Games for the entire LATAM region, as well as full support, including customer services, legal, and finance; all local.” 

With the annual revenue of the market predicted to grow four times by 2027, according to AffRom, Vivo Gaming is tapping into emerging opportunities to align with future customer demand. This new strategic investment marks a commitment to LATAM growth as the industry expands.