IGT PlaySports Introduces World-Class Retail Sports Betting to Silver Reef Casino Resort
International Game Technology PLC announced that IGT PlaySports technology is now powering retail sports betting at Silver Reef Casino Resort in Ferndale, Wash. This technology agreement builds on IGT PlaySports’ leadership in the region, marking the 11th casino in Washington State to deploy the Company’s award-winning sports betting platform, and the 10th casino in the State to leverage its trading advisory services.
“Silver Reef Casino Resort is excited to partner with IGT PlaySports for the relaunch of our sports betting offering. We believe that IGT PlaySports’ proven technology and experienced trading advisory team will help us attract sports fans with a premier betting experience and engage guests with localized offers,” said Wendy Carter, CEO of Silver Reef Casino.
“IGT PlaySports is proud to extend our momentum in Washington State via a new sports betting agreement with Silver Reef Casino Resort. As a preferred supplier in the region, IGT PlaySports is highly qualified to help Silver Reef Casino Resort develop a comprehensive sports betting offering that caters to the casino’s unique needs and serves as a meaningful player acquisition and engagement tool,” said Joe Bertolone, IGT SVP of Sports Betting.
