Latest News
PrizePicks Kicks Off the Holiday Season with Star-Studded Commercial and Annual Picksmas Campaign

PrizePicks, the largest daily fantasy sports operator in North America, is spreading holiday cheer this season with the launch of an exciting new marketing campaign and the return of its popular Picksmas holiday promotional campaign. To kick things off, PrizePicks has unveiled a new commercial that features some of the internet’s biggest personalities, including Joe Budden, Druski, BigXThaPlug, Sketch and Spice Adams.
“I’d like to thank my PrizePicks family for getting me back on a basketball court so many years after I retired from the game I love. I had a blast as we always do, I can’t believe I’ve gone my whole life without knowing how athletic Spice Adams is,” said renowned rapper and broadcaster Joe Budden.
In a playful nod to the legendary 2013 holiday commercial — which featured basketball’s top stars creating a festive tune with a symphony of basketball dribbles and swishes — this year’s campaign adds a comedic twist. The commercial showcases a group of popular internet influencers attempting to recreate that iconic moment, but with hilarious (and often unexpected) results. From a series of comedic fails to a memorable slow-motion dunk attempt by comedian Druski, viewers are in for an entertaining ride. The commercial is now airing nationwide and will also be featured across PrizePicks’ social media platforms.
“This spot is all about celebrating NBA culture, the holiday vibe, and the pure fun of hoops. We wanted to pay homage to the original Jingle Hoops but with our own playful PrizePicks twist— it’s special that we got to feature our own lineup of talent partners. The energy and humor they brought made every take a mix of laughs and surprises and it’s the kind of fun our players really understand,” said Chip Singh, PrizePicks’ Executive Creative Director.
Alongside the new commercial, PrizePicks is bringing back its annual Picksmas giving campaign to reward players throughout the holiday season. PrizePicks will be dropping promotions all month long, culminating with the 7 Days of Picksmas promotion, where players will receive prizes each day they create a lineup. Whether it’s free squares, payout boosts or free lineup rewards, Picksmas is all about giving back to the PrizePicks community throughout the holidays.
Latest News
Woodbine partners with 1/ST for Pegasus World Cup Filly & Mare Turf Qualifier

Woodbine Entertainment has announced a partnership with 1/ST that will see the bet365 Dance Smartly Stakes (G2) become a qualifying race for the Pegasus World Cup Filly & Mare Turf Invitational Stakes (G2).
The winner of this year’s $200,000 bet365 Dance Smartly Stakes at Woodbine Racetrack will receive an automatic invitation to the 2026 $500,000 Pegasus World Cup Filly & Mare Turf at Gulfstream Park in Hallandale Beach, Florida.
The Dance Smartly, to be held on Saturday, October 4 at Woodbine, will be contested at 1 1/16 miles on the bet365 Inner Turf Course and is part of a stacked card headlined by the returning $750,000 Canadian International (G1).
“We’re pleased to partner with the team at 1/ST Racing to add this unique bonus to the Dance Smartly,” said Tim Lawson, Vice-President of Thoroughbred Racing for Woodbine. “Pegasus World Cup Day has become an outstanding showcase of our sport and it’s exciting that the opportunity to be part of it will be connected to a prominent race on one of our biggest days of the season.”
The 2026 Pegasus World Cup will celebrate the 10-year anniversary of racing’s leading luxury, lifestyle and sporting event. The Pegasus World Cup debuted in 2017 as part of 1/ST’s mission to excite, energize and modernize the sport of racing for a new generation of fans and to provide lucrative opportunities for Thoroughbred owners and trainers. The event annually attracts the sport’s biggest names and is viewed globally.
“We’re thrilled to partner with Woodbine in linking the Dance Smartly to Pegasus World Cup Day,” said Aidan Butler, President of 1/ST. “This collaboration strengthens the global profile of both events, while providing horsemen and fans with a world-class pathway from Toronto to South Florida.”
The 2026 Pegasus World Cup will be held in January.
Industry News
StatRankings Launches with Aim to Deliver Faster, Cleaner, and Smarter Sports Data Experience

StatRankings, the ultimate data hub for sports fans, bettors, and fantasy players, announced the launch of its new website. Designed for speed, simplicity, and privacy, StatRankings helps users make smarter decisions by removing the clutter of outdated, stat sites. With more than 500 NFL data points organized on dedicated, ad-free pages, fans can instantly find the data they need to help set fantasy lineups or put together a betting slip without endless tables, pop-ups, or dashboards getting in the way.
“The sports stats industry has been stuck in the past for too long. These sites supposedly designed for bettors, fantasy players, and media are archaic, cumbersome, and confusing. We are committed to keeping the experience of finding stats as smooth and easy as possible, without all the noise. We want StatRankings to represent a new standard in how sports data can be delivered,” said Kevin Adams, Founder of StatRankings and fantasy sports industry veteran.
In addition to the launch of its website, StatRankings created a partnership with One Week Season, a premium DFS (Daily Fantasy Sports) subscription service that offers content, tools, and community. StatRankings data will be used across shows and articles found on One Week Season’s site for the duration of the NFL season.
“One Week Season is all about teaching people the ‘how’ when it comes to becoming a better DFS player. StatRankings helps us in that mission by making sharper and deeper data more accessible and doing so in a manner that has previously been awkward and downright clumsy. By incorporating StatRankings into our content, we’re able to offer the most optimized insights to our users for their success,” said One Week Season’s CEO Jordan Tohline.
Latest News
Internet Sports International (ISI) Launches ISI Mobile, a Best-in-Class Gaming Software Solution

Global race and sportsbook technology provider Internet Sports International (ISI) has launched ISI Mobile, a best-in-class software solution. The leading solution enables ISI to deliver a complete, customizable white-label online solution that encompasses both sports betting and iGaming, including Class II and Class III games.
“For years, we have carefully and thoughtfully evaluated options for our own proprietary software capable of competing with industry giants. Today, we are proud to offer a platform that provides significant advantages. This enables us to deliver a fully white-labeled, highly competitive, and strategically advantageous solution for our clients in an expedited and compliant fashion. We can also launch our customers faster, at scale and a lot more cost effectively, without all the baggage you have with the old tech in the market today,” said ISI President Bill Stearns.
ISI Mobile is a scalable and modular solution that has several key features that distinguish it from other solutions and makes it an attractive choice for operators, including:
• Fully white-label solution
• End-to-end mobile-optimized design
• Purpose-built native promotional engine
• Customized cashier
• Lightning-fast performance with high throughput capacity
• Fully Integrated platform
• Next-gen proprietary PAM
• Geofenced with best-in-class partner for on premise, on reservation or statewide gaming
ISI Mobile’s platform is both modular and scalable and enables micro-betting, in-game bets, parlays, and more. Additionally, its in-house player account management (PAM) system has a CRM promotional engine that can integrate seamlessly with any existing CRM the property may be using. The platform also allows operators to keep their own data and to protect their own player relationships.
“Our next-gen tech is a white label platform for sports betting and iGaming, which means casinos can deliver the incredible experiences they want to deliver for their players, all branded to the casino, and with a PAM that is fully integrated to the property’s existing CRM,” Stearns said.
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