Latest News
Fast Track Announces Partnership with Pagol.Bet
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Fast Track, the leading CRM and player engagement platform designed specifically for the iGaming industry, has announced a new partnership with Pagol.Bet, a major player in Brazil’s online gaming market.
Pagol.Bet is providing first-class entertainment to Brazilian players, including top slots, casino, and sports betting. The operator has been approved in the first list released by the Brazilian government and is authorized to operate until December, in addition to having formalised its license application for 2025.
Now, the company is ready to enhance its marketing strategy with Fast Track, in a collaboration aimed at increasing player engagement, creating personalized experiences, and fostering long-term loyalty among Pagol.Bet users.
“We are delighted to partner with Pagol.Bet in Brazil, one of today’s most exciting markets. Our goal is to deliver world-class service and support their growth journey. Fast Track’s platform leverages the Singularity Model to predict user behaviour and manage complex player journeys. In Brazil’s highly competitive landscape, these innovations are crucial for staying ahead,” Simon Lidzén, Co-Founder and CEO at Fast Track, said.
“We are excited about this partnership and look forward to enhancing our market position in Brazil through advanced marketing strategies. By using Fast Track’s solutions, we aim to optimise player engagement and drive meaningful growth. With this partnership, we are confident about our future in Brazil and in our ability to thrive in this competitive market,” Marcílio da Silva Santos, CEO at Pagol.Bet, said.
“The Brazilian market has huge potential, and now is the time to get ahead. With Fast Track’s tech, we’re set to drive growth, and our players will benefit greatly thanks to the new content we’ll deliver. This partnership will allow us to better segment and target players while leveraging AI to minimise manual work and speed up processes,” Anderson Smith, CGO at Pagol.Bet, said.
Latest News
Grover Gaming announces $1.05 billion sale of charitable gaming assets to Light & Wonder, Inc.
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Grover Gaming, Inc. and G2 Gaming, Inc. (together, “Grover Gaming”) announced today that it has entered into a definitive agreement for the sale of its charitable gaming assets (“Grover Charitable Gaming”) for a total consideration of up to $1.05 billion to Light & Wonder, Inc. (“Light & Wonder,” or “L&W”)
The total consideration of the sale consists of the following:
- $850 million cash, payable upon closing of the transaction and subject to customary purchase price adjustments
- Contingent cash consideration of up to $200 million, subject to the achievement of certain financial targets through 2028
Privately owned by Garrett Blackwelder, Grover Charitable Gaming was founded in 2013 and currently has an installed base of over 10,000 leased electronic pull-tab units across five U.S. States (ND, OH, VA, KY, NH) operating under a recurring revenue model.
Grover Charitable Gaming has developed long-standing and persistent relationships with charitable customers in the states that it operates, underpinned by a dedicated local team of service technicians and relationship managers.
Under the terms of the agreement, Mr. Blackwelder will collaborate with Light & Wonder to help drive the continued success of the business over the next four years.
The Company expects the transaction to close during the second quarter of 2025, subject to required regulatory and other approvals and customary closing conditions.
Post acquisition, Light & Wonder will operate the business with a combination of Grover Gaming and Light & Wonder employees.
“Grover Gaming is a leading player in charitable gaming, a category that has experienced significant growth in recent years,” said Matt Wilson, President and Chief Executive Officer of Light & Wonder. “This transaction complements our position as the leading cross-platform global games company by adding another compelling regulated adjacency to our profile.”
“Importantly, there are exciting incremental revenue opportunities to be realized by leveraging Light & Wonder’s proven land-based gaming content to a new and loyal customer base. We look forward to continuing to partner with Grover Gaming’s customers, building on its strong dedication to customer service,” Mr. Wilson concluded.
“I am very thankful for all of our Grover Gaming teammates and how hard they work every day,” said Garrett Blackwelder, CEO and Founder of Grover Gaming. “I’m also grateful for our customers’ loyalty over the past two decades. We realize without them, we wouldn’t be where we are today. Light & Wonder is an ideal partner for us, given our similar company cultures and dedication to innovation and customer service.”
“The real winners are the charities and fraternals in these markets, because of the exciting game content L&W brings to the table,” said Kevin Morse, Chief Development Officer of Grover Gaming. “We are excited to see Charitable Gaming taken to a new level.”
Goldman Sachs & Co. LLC is acting as exclusive financial advisor and Morgan, Lewis & Bockius LLP is serving as legal advisor to Grover Gaming in connection with the transaction.
View original content: prnewswire.co.uk/news-releases
Canada
Wyzia Renews Canadian Partnership With Betty
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Wyzia, the pioneering Canadian online payment solutions provider for regulated markets, is celebrating the renewal of its highly successful ongoing partnership with Betty, Ontario’s premier online slots casino.
This partnership, which began in 2023, is key to Wyzia’s expansion across North America. It supports players of Betty, an online casino catering to female players whose business is supported by Wyzia’s innovative, secure, and robust payment management solutions.
Wyzia is at the forefront of Canada’s fintech landscape, pioneering seamless online payment solutions for regulated markets. Its innovative platform connects merchants directly to all Canadian financial institutions, simplifying transactions and empowering businesses with reliable, efficient financial tools.
“We’re thrilled to celebrate a year of working with Betty with the renewal of our agreement,” said Guy Fietz, Group CEO at Wyzia. “Our collaboration has not only expanded our reach but enhanced the payment experience for Betty’s growing community of players.
“We look forward to continuing this successful collaboration and driving further innovation in the online gaming industry.”
Betty is the only platform created specifically for Ontario slot players. In 2024, Betty has enjoyed unprecedented growth, with a tenfold increase in net revenue since January and over 1000% growth in active players across Ontario.
By fostering a fun, safe, and supportive environment, Betty has harnessed the power of the female gaming audience to create a unique online casino experience. Betty focuses on transparency, community-based play, and gamification of the traditional slot experience.
This player-focused model has allowed Betty to stand out from other services, resulting in phenomenal growth and the ability to retain female players at a rate three times higher than their male counterparts.
Additionally, Betty automatically processes 99% of withdrawals, so players quickly receive their funds, a crucial benefit for online slot players.
“Our partnership with Wyzia has been instrumental in providing our players with a seamless, fast, and secure payment experience,” said Chavdar Dimitrov, Founder and CEO at Betty. “We are excited about the growth we’ve achieved together and are committed to delivering even better services to our community in the future.”
Latest News
Aaron Mollura Becomes Director of Marketing & Promotions at Seminole Brighton Bay Hotel & Casino
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Aaron Mollura has become the Director of Marketing & Promotions at the recently opened Seminole Brighton Bay Hotel & Casino.
Mollura will be looking to establish the new resort as the premier entertainment destination in South Central Florida, while attracting guests from both coasts of the state.
“Aaron has extensive experience in the casino industry, so we’re happy he’s joined the team. He’s going to be a tremendous asset going forward,” said General Manager Marty Johns.
Mollura started his casino career in 2004 at Seminole Hard Rock Hotel & Casino Tampa in the Players Club. After a stint as Player Development Manager (he oversaw all casino hosts), he transferred to the former Hard Rock Rocksino in Northfield, Ohio where he was the Director of Marketing. He helped make it the number one property in Ohio.
In 2017, Mollura moved to the Hollywood Casino in Baton Rouge, Louisiana where he held the positions of Vice President of Marketing and Vice President of Food & Beverage. He oversaw the property’s sale and its construction expansion from a riverboat to a fully land based casino.
Three years ago, Mollura relocated back to Cape Coral, Florida and worked as Vice President of Marketing for a consortium of 38 home service repair providers around the country.
“I knew I missed the casino industry, so when I saw the opportunity at Seminole Brighton Bay Hotel & Casino, I just had to pursue it. It’s an exciting time for sure,” said Mollura.
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