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Yaamava’ Resort & Casino and Palms Casino Resort Win USA TODAY 10Best Awards

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Yaamava’ Resort & Casino at San Manuel was named “best” in two categories in USA TODAY 10Best Readers’ Choice Awards for the second consecutive year: Best Casino Outside of Las Vegas and Best Casino Restaurant – The Pines Modern Steakhouse.

Palms Casino Resort, owned and operated by San Manuel Gaming & Hospitality Authority, was named Best Casino in Las Vegas. Yaamava’ and Palms together are the dynamic “California to Vegas Connection” offering the best of both casino experiences in the region through membership in the San Manuel loyalty rewards program, Club Serrano.

“We are dedicated to providing exceptional service and unforgettable experiences to everyone who visits Yaamava’. It is a great honor to be recognized for our unwavering commitment to hospitality. The tradition of excellence stems from the Tribe’s generous and welcoming nature that extends across various aspects and can be felt by our guests, team members, partners, and friends. It is rewarding to be a part of this culture, said Kenji Hall, General Manager of Yaamava’ Resort & Casino.

Yaamava’ Resort & Casino offers unparalleled experiences with luxury casino gaming, world-class live performances, award-winning dining, opulent resort accommodations, and a Forbes 5-Star spa. Yaamava’s elite gaming floor features more than 7200 slots – the most in the west – and hosts many world-premiere games each year to bring the newest and most exciting slots to Yaamava’. Guests also have access to five high-limit gaming areas and 150 table games for a unique gaming experience.

The Pines Modern Steakhouse is home to Yaamava’s Collection 86 – a world-class cache of rare and niche wines and spirits – and offers an exquisite dining experience from start to finish. One of only a handful of Kobe-certified restaurants in the U.S., guests of The Pines can indulge in both Kobe and rare Japanese Wagyu beef.

Yaamava’s Vegas connection, sister property, Palms Casino Resort, was named “Best Casino in Las Vegas”, offering guests a vibrant gaming floor, two resort towers with 766 rooms and suites, and a dynamic mix of dining options including celebrity chef-driven eateries and the popular Ghostbar rooftop lounge. Palms Casino Resort is the first Las Vegas resort fully owned and operated by a Native American Tribe, the San Manuel Gaming & Hospitality Authority.

“We are honored to be named ‘Best Casino in Las Vegas’ and proud to set the standard for quality gaming and exceptional service. We are grateful to our team members for embracing our Tribe’s culture of hospitality to deliver an extraordinary experience to every Palms guest,” said Latisha Prieto, Chairperson of the San Manuel Gaming & Hospitality Authority.

Canada

NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

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Pallavi Deshmukh, CEO of NetGaming

 

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.

As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.

This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.

Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”

Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”

This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.

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Compliance Updates

The Saskatchewan Indian Gaming Authority (SIGA) Selects New Board Chair

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The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGA’s Board of Directors.

SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.

Chief Cook-Searson first joined SIGA’s Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGA’s Audit & Finance Committee.

She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.

Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.

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Latest News

SCCG Announces Strategic Partnership with Applift

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SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.

Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.

Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.

“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.

“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”

“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.

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