Latest News
BETR ADDS $15 MILLION IN STRATEGIC EQUITY FINANCING TO FURTHER ACCELERATE ITS SPORTS GAMING AND MEDIA BUSINESSES
Betr Holdings, Inc. (“Betr”) announced it has closed $15 million in strategic equity financing from a premier group of investors at a $375 million valuation, bringing its total funding to date to $100 million. The round was co-led by Harmony Partners and 10x Capital, with participation from the company’s three largest existing investors: Fuel Venture Capital, Aliya Capital Partners, and Roger Ehrenberg/Eberg Capital, alongside others. This round of financing comes off a highly successful 2023 for Betr, where the company reached a significant level of scale – both with respect to paying users and revenue – while doing so efficiently and profitably.
Betr recently announced market access expansion plans for its Online Sportsbook product, having secured market access in Pennsylvania, Ohio, Virginia, Indiana, Colorado, and Kentucky, as well as the upcoming launch of its Casino product (pending regulatory approval), with the company also securing iGaming market access in Pennsylvania. Betr has also officially received its temporary Indiana sports wagering license from the Indiana Gaming Commission in recent weeks.
Betr also recently announced that it has fortified its senior leadership team, hiring Dan Maas as Head of Media Revenue, Partnerships, and Strategy and hiring Andrew Winchell as Head of Government Affairs. Dan joins Betr from Wave Sports & Entertainment, where he worked his way up from VP of Partnerships to EVP of Commercial and oversaw the development and monetization of highly successful premium franchises, including New Heights with Travis and Jason Kelce and Podcast P with Paul George, in addition to leading the monetization of their successful original short form video focused social media content strategy, which are both highly synergistic to the core pillars of Betr Media. Dan will lead monetization efforts for Betr Media, positioning Betr’s media arm to become a large bona fide revenue-generating business – in addition to the primary benefit Betr Media serves, which is to create unfair customer acquisition economics for Betr Gaming. Andrew joins Betr from FanDuel, where he served as their Directory of Regulatory Affairs. Andrew brings a breadth of experience working closely with state regulators and political leaders on key issues pertaining to sports gaming and will meaningfully strengthen Betr’s internal government and regulatory affairs capabilities as the company scales in size and launches in new jurisdictions.
“We are thrilled to announce our strategic equity financing, new members of our senior leadership team, and the approval of our temporary Indiana sports wagering license,” said Joey Levy, Founder and CEO of Betr. “Jake (Paul) and I co-founded Betr just over two years ago, so raising capital from leading growth stage investors at a $375 million valuation in the very early days of our business is a testament to the performance of the team and business to date, and the potential we have to build a category defining business with Betr. Finally, I want to thank the Indiana Gaming Commission for the honor and privilege of a sports wagering license in the Hoosier state. We are excited to launch our new V1 Sportsbook product in Indiana over the coming months, while bringing our best-in-class responsible gaming standards to the state.”
Harmony Partners is a leading growth investor funding breakout emerging companies led by Mark Lotke, who led the software group at FTV Capital, led the pre-IPO group at Internet Capital Group, and prior to that was at General Atlantic. 10X Capital is a prolific venture capital firm led by co-founders Hans Thomas and David Weisburd having invested in companies including 23andMe, Palantir, Robinhood, and Udemy. 10X Capital was a significant investor in DraftKings going back to July 2018.
“We believe that Betr has the product, management and market opportunity that we saw in DraftKings in its early days with a significantly larger TAM and room for growth today,” said David Weisburd, Co-Founder and Head of Venture Capital at 10x Capital.
Distribution deal sees leading racing provider for the Americas extend its scope into Italy’s local pool betting via governing body for horse racing
1/ST CONTENT, the pre-eminent provider of premium North and South American horse racing content and a key division of 1/ST, has continued to grow its international footprint in a new partnership with the Italian Ministry of Agriculture, Food Sovereignty and Forestry (MASAF) in the run-up to the Breeders’ Cup World Championships, one of the true highlights on the global racing calendar.
The deal now opens a breakthrough gateway for local pool betting on North American, South American and Turkish racing in Italy – and was soft-launched over last month’s 100th edition of the Hambletonian at The Meadowlands, NJ. This milestone renewal, the pinnacle of harness racing and a format of the sport which is particularly popular with Italian racing fans, fostered immediate fan engagement, as reported by MASAF this month via https://www.grandeippicaitaliana.it/.
The agreement kicks off with the 2025 flagship finale at the Breeders’ Cup World Championships in Del Mar (31 October – 1 November) and brings many of the premier stateside races to Italy, including the Pegasus World Cup (24 January) and the Triple Crown contests of Preakness 151 (16 May) and the Belmont Stakes (6 June). In the aggregate, 1/ST CONTENT’s extensive content portfolio maps approximately 90% of all North American racetracks, alongside South American and Turkish venues, neatly complementing Italy’s domestic sporting action with a reliable source of fast-settling betting content between 18:00 and 05:00 CET.
Italian and North American horse racing currently enjoy a strong reciprocal bond, thanks to three of Italy’s leading jockeys in Frankie Dettori, Umberto Rispoli and Antonio Fresu plying their trade in North America. These three Italian ambassadors were recently introduced to a mainstream global audience via Netflix’s acclaimed Race For The Crown.
1/ST CONTENT’s worldwide experience and customer base for pools betting features the Americas, Morocco, Italy, Singapore, Australia, Turkey, Sweden, France, New Zealand and Hong Kong. As a result, by leveraging 1/ST CONTENT’s unparalleled expertise in capturing and streaming elite live-racing events, bettors across Italy can now enjoy a best-in-breed international racing experience.
Key features of the deal include but are not limited to:
- Comprehensive Coverage: exclusive signals of all racetracks in the United States, Canada, South America and Turkey, ensuring an extensive and diverse range of racing content for Italian audiences.
- Cutting-Edge Technology: high-quality, immersive broadcasts, providing viewers with an unparalleled access to live racing and informative content that both engages the seasoned viewer and educates those unfamiliar with the sport.
- Enhanced Viewer Engagement: accompanying innovative marketing strategies, promotions, and engagement initiatives, enhancing the overall viewer experience and speaking to a dedicated racing community in Italy
Simon Fraser, Senior Vice President International at 1/ST CONTENT, said: “We’re thrilled to be working as a partner with MASAF on a program to rejuvenate their horse racing audience and breathe new life into the Italian industry. Our collaboration marks a cornerstone from which we can build together to ensure that racing is competitive with other betting options and further expands 1/ST’s global reach.”
Remo Chiodi, Director General for Horse Racing at MASAF, added: “This partnership is part of a broader framework aimed at strengthening relations between Italy and the United States in the horseracing sector: it is a path that consolidates ties between the two countries, enhances both our national excellence and international achievements, and opens up new opportunities for growth and exchange. It is a step that also involves breeding and training, while highlighting the image of Italian racing excellence in the United States, represented by our most renowned jockeys competing overseas.
“Thanks to this agreement, major American racing events will be broadcast free-to-air on EQU TV, expanding the television offering and allowing betting on the races within a fully integrated system. After years of challenges, Italian racing is redefining the entire sector to restore our sport to a position of strength, both at home and abroad.”
Latest News
GammaSweep to Revolutionize Sweepstakes with the Fastest Solutions at G2E Las Vegas 2025
Get ready, Vegas! GammaSweep – the latest innovation from iGaming powerhouse GammaStack – is set to redefine sweepstakes gaming at G2E Las Vegas 2025 with its fast, secure, and fully turnkey B2B solutions.
Celebrating the 25th anniversary of G2E, this year’s event will gather 25,000+ gaming professionals and 400+ exhibitors at The Venetian Expo, October 6–9, 2025. And right at Booth 5036, GammaSweep will showcase why it’s the next big thing in sweepstakes.
Built for Speed. Tailored Without Limits.Operators tired of long waits and clunky deployments can now launch a fully integrated sweepstakes casino platform in as little as 5 weeks. With endless customizations, from front-end design to game flows and loyalty mechanics, GammaSweep gives operators complete creative control without compromising speed.
“GammaSweep is built for operators who want to scale fast without cutting corners,” said Sunny Hooda, Marketing Director at GammaSweep. “From AI-powered fraud detection, to the freedom of endless customizations, we’ve created a sweepstakes platform that’s future-ready and player-focused.”
Why Operators Can’t Miss GammaSweep at G2E:
- Deployment in 5 Weeks – lightning-fast B2B Deployment Time
- Endless Customizations – tailor every detail to fit your brand vision
- AI-Powered Fraud Detection – next-level security for operators and players
- Dedicated Post-Launch Support – GammaStack expertise at every step
More Than a Showcase – A Conversation
At G2E Vegas, GammaSweep will also host exclusive one-on-one strategy sessions for select attendees, sharing insights on scaling sweepstakes casinos with precision and innovation.
With 14+ years of GammaStack’s expertise, 600+ successful global launches, and presence in 45+ countries, GammaSweep is more than just software – it’s a growth engine for operators worldwide.
Meet GammaSweep at G2E Las Vegas 2025
Booth 5036, The Venetian Expo, Las Vegas
October 6–9, 2025
About GammaSweep
GammaSweep, a venture by global iGaming leader GammaStack, delivers ready-to-launch B2B Turnkey Sweepstakes Casino Software with lightning-fast deployment, endless customizations, advanced admin controls, and seamless scalability. Built for performance and designed for player engagement, GammaSweep empowers operators to launch a casino-like sweepstakes platform in just 5 weeks.
Media Contact
Sunny Hooda
Marketing Director, GammaSweep
Email: [email protected]
Phone: +1 302 231 1373
Visit: https://www.gammasweep.com/
Globally recognized streaming star N3on has officially partnered with Grammy-nominated artist and entrepreneur Iggy Azalea as co-owner of MOTHERLAND, the online casino and gaming platform pushing the boundaries of entertainment, gaming, and crypto culture.
Since launching, MOTHERLAND has distinguished itself as the sexiest and most entertainment-rich casino on the Internet, blending gambling, livestreaming, celebrity appearances, and community into a one-of-a-kind destination. N3on’s entry as a co-owner and partner signals a bold step forward in expanding the platform’s reach into the global gaming and streaming community.
MOTHERLAND, developed in collaboration with Kasino Labs and backed by crypto powerhouse Karatage, has become a leader in the new wave of digital entertainment. Players can enjoy slots, blackjack, poker, roulette, live dealer games featuring Playboy bunnies (official partners), influencer livestreams, sports betting, and an ever-growing pipeline of unique games and experiences.
With a massive global following built through streaming and content creation, N3on brings cultural relevance and direct engagement with the next generation of gamers, strengthening MOTHERLAND’s position as the ultimate fusion of crypto, casino, and entertainment.
“Joining Iggy as a co-owner of MOTHERLAND is more than just a business move, it’s about shaping the future of gaming culture. I’ve always believed the worlds of streaming, crypto, and entertainment were destined to collide, and MOTHERLAND is proof of that. Together, we’re building a casino that’s not only fun, but one that actually reflects the community and energy of the culture we live in,” said N3on, Partner and Co-Owner of MOTHERLAND.
Iggy Azalea added: “N3on’s partnership marks an incredible next chapter for MOTHERLAND. His influence and connection to the gaming community perfectly complement the bold, entertainment-first vision that has fueled this brand since day one.”
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