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Leading Online Gambling Platform Scores with Appear to Deliver Premium Live Sports Betting Content

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Appear, the global leader in media processing and delivery technology, has been chosen by a premier online gambling platform in North America to deliver premium live sports content to millions of subscribers across the continent. The celebrated gambling platform, which reaches millions of fans across 50 states, turned to Appear’s X20 platform for high efficiency content processing, low latency transport and multi codec support to ensure seamless feeds reach multiple destinations, simultaneously for fans in real-time.

The leading gambling platform offers a unique, engaging sports viewing experience to fans that enables linear playout of its network and allows fans to bet on games in real-time, play with other users through fantasy leagues, and stream premium live content via one innovative online platform. When it needed to rapidly launch live channels through its new cloud-based playout platform, it turned to Appear as one of its key technology partners.

The gambling platform needed a technology partner that could deliver the linear feeds quickly, reliably and efficiently. In partner testing, Appear’s X20 platform was the highest performing and most dense solution, meaning it could trust it to bring all the action into its linear and streaming channels in real-time. Being a betting and gaming platform as well as a sports’ streaming site, ensuring live content is delivered in as close to real-time as possible and with no errors is fundamental.

The deal marks the continued acceleration of Appear’s award-winning SRT (Secure Reliable Transport) gateway product, bringing one of the highest densities and most reliable solutions on the market, with scalable capabilities. The versatile deployment supports both ground-to-cloud and cloud-to-ground workflows, empowering the prominent gambling platform to efficiently manage its content delivery processes. The deployment encompasses:

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  • 18 channels of HEVC encoding, supporting SD/HD/UHD resolutions with low delay mode for ground-to-cloud contribution.
  • 35 channels of HEVC decoding, designed for cloud-to-ground contribution. These decoders include seven UHD decoders to meet the demands of high-quality content delivery.
  • 4 JPEG XS encoders and decoders in readiness for future use cases and applications.
  • SRT capable platform: The platform’s infrastructure is now equipped with SRT capabilities, ready for utilization in contribution and distribution use cases as needed.

Ed McGivern, President & General Manager, Appear US, noted: “We’re committed to furthering the investment in our SRT gateway product, driven by our belief in offering the markets’ the most space and resource efficient solutions. We’re delighted that the renowned gambling platform recognizes Appear as the premier option to deliver its content, underscoring the power of technology to transform content delivery and set the stage for a new era of live streaming experiences. We look forward to being part of their journey and helping them continue their impressive growth trajectory.”

Appear’s X Platform is used globally for live contribution, remote production, and distribution. It offers the ability to effortlessly blend encapsulation formats such as MPEG TS, ST2022-6, ST2110, Zixi, and high capacity SRT with an equally impressive array of codecs and video processing functions. It is part of the company’s ground-to-cloud vision that allows you to use Appear’s X Platform to send signals from cameras at an event’s location to a cloud production platform, without the need to send a mobile unit and accompanying production team. In primary distribution, and video transport to and from the cloud, the platform enables cost-efficiency through transport over the internet. The X Platform achieves this through providing video transport with industry-leading flexibility, density, and energy efficiency.

Compliance Updates

IGSA Welcomes Sharp Vision as Silver Member

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The International Gaming Standards Association (IGSA) has welcomed Sharp Vision as a new Silver member. Sharp Vision is a leading provider of regulatory turnkey solutions for gaming authorities.

“We are delighted to be a part of IGSA and we look forward to contributing to the advancement of best practices among regulators in the fast-growing gaming industry,” Damien Raymond, COO of Sharp Vision, said.

“IGSA is very excited to welcome Sharp Vision to our membership. We believe that IGSA Standards can enhance Sharp Vision’s products supporting regulatory authority oversight. We look forward to their participation in IGSA committees,” Mark Pace, President of IGSA, said.

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BigCash Goes Global with Launch in Brazil

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BigCash, India’s leading online skill-based real money gaming company, has set its sights on global expansion and aims to offer an unparalleled gaming experience to users worldwide. The global skill-based gaming market is estimated to grow annually at a CAGR of 13.50% and will be valued at USD 106.78 billion, by 2032. Building on its success in India, BigCash is poised to introduce its entertaining games to global audiences, uniquely blending local flavors with its hallmark innovative gameplay.

BigCash started its journey in 2017 and has quickly become players’ preferred choice, by strategically focusing on launching new games and features regularly and due to its superfast and user-friendly interface. Being a multi-gaming app, it offers a wide range of games tailored for all age groups. With popular Indian card games, like poker, rummy, and call break with regional variations; casual games like ludo, ice blaster, fruit chop, along with fantasy cricket, the platform resonates deeply with the players of Bharat.

Continuing on the mission to take Indian technology global and to reach a wider global gaming audience, BigCash, after months of an in-depth market study, had set its views on expanding its global presence with in-house developed and tailored gaming technology and experience. BigCash presently operates in Brazil, besides India.

One of the key reasons behind BigCash’s entry into the Latin American market is the region’s immense potential for growth in the gaming sector. Brazil, in particular, has emerged as a hotspot for gaming companies due to its large population, favorable demographics, and a growing middle class with disposable income.

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BigCash’s global expansion plans include multiple launches in Latin America, Asia, and Africa over the next 12 months. BigCash plans to offer local and international flavors, customized specifically for each country, with a focus on Responsible Gaming and other trust measures, to ensure a deeper bonding with the players.

Ankur Singh, CEO of BigCash, said: “Going global has been part of our strategic planning always; with our launch in Brazil, we have just taken the first step. We are aspiring to be present in 8 countries in the next 12 months. The competitive landscape in Latin America’s gaming industry presents both opportunities and challenges. BigCash is a perfect fit for the Latin American gaming landscape due to our stronghold on tech, which allows product customizations, easy-to-play online games, a supersafe and fast experience; we are already gaining a lot of organic traction.”

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Michigan Lottery Transitions to 1-800-GAMBLER for Responsible Gaming Support

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The Michigan Lottery announced that it will transition to the National Problem Gambling Helpline, 1-800-GAMBLER for responsible gaming support. This aligns the agency with the Michigan Gaming Control Board and other online gaming platforms operating in Michigan in promoting 1-800-GAMBLER. The 1-800-GAMBLER helpline will replace the Michigan Problem Gambling Helpline currently in circulation (1-800-270-7117), although the previous number will remain in operation.

“The Lottery is committed to providing Michiganders with easy access to resources that support responsible gaming. By transitioning to 1-800-GAMBLER, we are able to ensure that Michigan residents can reach specially trained staff who can provide confidential professional support, local referrals, and resources to those who may have a gambling problem,” said Lottery Commissioner Suzanna Shkreli.

Operated by the National Council on Problem Gambling (NCPG), 1-800-GAMBLER is the world’s largest problem gambling helpline network by call volume, population served, and geographic area covered. The helpline connects people and families impacted by problem gambling with professional support, local referrals, and resources.

Calls made to 1-800-GAMBLER from Michigan will be routed to the Michigan Department of Health and Human Services. The helpline can also be reached by texting 800GAM or chatting online at 1800gamblerchat.org. Trained contact center staff are available 24/7, 365 days a year to provide support, guidance, and relevant information to anyone seeking help related to problem gambling. Additionally, players or their family members may connect to support resources such as live chat, text, and the helpline number by selecting the links in the footer of the Lottery’s website.

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The Michigan Lottery was the first lottery in the US to achieve the Internet Responsible Gambling Compliance Assessment Program certification through NCPG in October 2015. The NCPG evaluated the Lottery’s compliance with Internet Responsible Gaming (IRG) standards developed based on best practices from jurisdictions around the world. IRG standards are the highest standards for online responsible gaming in the nation.

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