Gaming
Kratos Studios sets sights internationally, strategic expansion to Brazil
Recently launched gaming platform Kratos Studios expands to Brazil with the aim to empower gamers globally. The company has already taken concrete steps towards establishing a solid foundation in Brazil, handpicking a team of seasoned community builders and astute business developers. This strategic move is projected to propel Kratos Studios towards quadrupling the overall community income generated on its innovative platform.
Accel-led investee company Kratos Studios is set to expand to Brazil, a market which has massive gaming potential. This foray promises to amplify the size of Kratos’ global gaming community and at the same time attract an influx of captivating games onto the platform. Also, this will propel Kratos Studios towards multiplying the value exchanged on its innovative platform.
Kratos is co-founded by veteran Manish Agarwal, the former CEO of Nazara Technologies, and Ishank Gupta, a distinguished Wharton alumnus who boasts a rich background in senior leadership roles within AB InBev & BCG.
The company recently raised INRÂ 160Â cr at a valuation of INRÂ 1200 cr for their new gaming venture and the acquisition of IndiGG DAO. The seed round was led by Accel, with participation from investors including Prosus Ventures, Courtside Ventures, Nexus Venture Partners, Nazara and others.
The company provided income opportunities for 150,000 gamers amounting to INR 5 crore within a span of six months. With access to 8.21 lakh gamer communities in South Asia, Kratos Studios, will aim to expand internationally, starting with Brazil.
The gaming venture has witnessed a surge, skyrocketing from 380,000 gamers in January 2023 to an astounding 821,000 by July 2023. With this move the company envisions seamlessly connecting curated gamers from Brazil with Kratosâs 147 esteemed partner game studios hailing from South Korea, Japan, USA, Europe, and Southeast Asia.
Elaborating on this Manish Agarwal, Founder of Kratos Studios articulated, “Our mission is inherently simple, to unlock avenues for gamers to monetize their time and expertise, while also granting them ownership over their valuable data. Given Brazil’s vibrant gaming population, reverence for local gaming heroes, and its status as a burgeoning market, our expansion aligns seamlessly with our overarching ethos.”
Kratos is on a mission to empower gamers with ownership of their data, and is now replicating the successful local model internationally. Notably, the company’s ingenious approach empowers top community members to generate an impressive average income of INR 40,000 per month.
Despite having a population only one-seventh the size of India’s, Brazil’s gaming market outpaces its larger counterpart. An impressive statistic reveals that out of its 220 million residents, over 96 million individuals are part of a fervent gaming community in Brazil, underscoring its potential as a lively and youthful market. Moreover, the country boasts a significantly higher proportion of PC gamers compared to India. These compelling elements spell great promise for Kratos Studios, a well-known entity recognized for its global partnerships with game developers.
This strategic manoeuvre with game developers across East Asia, North America, and Europe, provides undeniable allure for the Brazilian gaming ecosystem. Given their commitment to fostering micro gaming communities aligns with Brazil’s growing gaming market making it a sensible strategic expansion.
Kratos Studios continues to march forward, driven by its remarkable growth and unwavering commitment to its pioneering mission.
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eSports
CS2 Intel Extreme Masters Rio 2024 SuperComputer: NaVi to bounce back after Blast Fall Final loss
Final: Natus Vincere (36.5%) to beat Team Vitality (28.1%)
Semifinal 1: Natus Vincere (52.6%) to beat MOUZ (16.3%)
Semifinal 2: Team Vitality (47.7%) to beat G2 Esports (18.7%)
Quarterfinal 1: G2 Esports (39.8%) to beat FaZe Clan (32.8%)
Quarterfinal 2: MOUZ (35.9%) to beat Eternal Fire (24.7%)
Group stage:Â
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Natus Vincere –Â 48.7% to finish 1st; 17.0% to finish 2nd; 84.1% to make playoffs
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Team Vitality –Â 40.8% to finish 1st; 17.4% to finish 2nd; 77.7% to make playoffs
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G2 Esports –Â 19.3% to finish 1st; 20.4% to finish 2nd; 56.7% to make playoffs
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MOUZ –Â 14.5% to finish 1st; 21.8% to finish 2nd; 53.0% to make playoffs
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FaZe Clan –Â 13.9% to finish 1st; 21.0% to finish 2nd; 50.2% to make playoffs
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Eternal Flame – 40.7% to finish 1st; 16.2% to finish 2nd; 40.7% to make playoffs
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Liquid –Â 16.3% to finish 7-8th; 35.7% to make playoffs
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Virtus.pro – 15.4% to finish 7-8th; 29.9% to make playoffs
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Astralis –Â 28.9% to finish 9-12th; 31.5% to make playoffs
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The MongolZ –Â 32.7% to finish 9-12th; 25.4% to make playoffs
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Complexity –Â 34.3% to finish 9-12th; 21.2% to make playoffs
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Heroic –Â 26.8% to finish 9-12th; 23.5% to make playoffs
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paiN –Â 36.5% to finish 13-16th; 21.0% to make playoffs
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FURIA –Â 36.4% to finish 13-16th; 20.9% to make playoffs
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9z –Â 44.7% to finish 13-16th; 14.6% to make playoffs
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Imperial – 49.1% to finish 13-16th; 13.9% to make playoffs
It has been quite the run for NaVi despite their loss with back to back grand finals in recent weeks but CSDB.ggâs predictive model suggests there will be no let up for the Ukrainian esports organisation.
G2 will also be looking to build more momentum in preparation for Majors season with NiKo on a quest to finally get over the line this year to win his first major title. Hopefully Rio wonât have to see a repeat of his reaction in the semifinals at BLAST Premier Fall Final 2024 where he punched a hole in a table after losing out to Team Vitality in a key moment.
However, the hosts of Intel Extreme Masters Rio 2024 may want to lockdown any nearby furniture and reinforce their desks if G2 are set for disappointment at the semifinals stage as predicted by the CSDB.gg SuperComputer.
A victory in Rio could be even more consequential for how the end of the year shapes up for the leading teams on the circuit. The Valve Global rankings have both teams close at the very top (NaVi at 1988 and G2 at 1953) meaning a win for either team could hand them a key advantage when it comes to who enters the Majors as top seed.Â
Back-to-back wins in T1 events for G2, should they prosper in Rio, would set the Berlin-based team on an incredible trajectory going into the winter months.
Meanwhile, Brazilian hopes for glory look slight according to the CSDB.gg SuperComputer with FURIA, the team co-owned by Neymar, having only been given a 20.9% chance of even making the playoffs.Â
They are the leading contenders to make an impact for the home crowd but there are other teams flying the flag for Brazil with paiN and Imperial also set to give it their best to give local fans something to cheer on.
In terms of forecasted matchups of note, G2 and FaZe Clan could offer up a fascinating encounter in the quarterfinals should both teams qualify, with each organisation rated as having a strong chance of making the semis with little to separate them should they meet.
How was the CSDB.gg CS2 Tournament SuperComputer created?
The CSDB.gg CS2 Tournament SuperComputer is a predictive model created using world ranking points, team quality ratings and performance trends. An element of randomness is also included in the model to avoid the best teams and players always winning, to reflect the fact that upsets can happen.
Every tournament is simulated 1,000 times with the results aggregated into a percentage rating of the chances teams or players have to achieve the predicted result.
Gaming
NASCAR launches persistent world on Roblox where players can become racing tycoons
NASCAR is once again taking the virtual racing world by storm, this time with the launch of âNASCAR Tycoonâ on Roblox created by Dubit.
Building on the success of its previous âNASCAR Speed Hub,â this new experience promises to deliver an even more immersive and interactive NASCAR world.
Developed in partnership with the renowned metaverse studio Dubit, âNASCAR Tycoonâ allows players to dive deep into the management and racing aspects of NASCAR, offering a unique blend of strategy and high-speed thrills in a distinctly Roblox-native way.
Players will have the opportunity to jump in the driver’s seat of cars styled after NASCAR’s Next Gen Cup Series vehicles, competing against each other and managing teams in thrilling races. Earning fame and fortune as they build their virtual tycoon, players can make passive income while they play. As players progress in âNASCAR Tycoon,â they will unlock exclusive perks such as building their own NASCAR racing teams, expanding their garages, collecting new cars, accessing customizations and attracting sponsors.
The launch comes hot on the heels of recent Fortnite activations and follows the debut of NASCAR in Jailbreak and NASCAR Speed Hub last year â a virtual environment built by Dubit, for players to race around tracks linked to real-world races.
“We’re thrilled to launch ‘NASCAR Tycoon’ on Roblox, developed in partnership with Dubit, marking a key milestone in our ongoing efforts to authentically engage with the Roblox community,” said Nick Rend, VP of Interactive and Emerging Platforms at NASCAR. “This initiative is about more than reaching new audiences; it’s about deepening our connection on a platform where we see tremendous potential. By blending the excitement of NASCAR with the interactive and dynamic environment of Roblox, we’re enhancing traditional fandom in ways that are engaging, fun, and distinctly forward-looking.â
With over 300 million monthly active users, Roblox is ripe with opportunities for sporting organisations like NASCAR and offers a chance to engage with audiences in an immersive and interactive environment.
Andrew Douthwaite, Chief Commercial Officer at Dubit, shares his excitement: âWeâre thrilled to bring the next phase of NASCAR to life on Roblox, building on the success of previous activations. NASCAR Tycoon allows Roblox players to experience the excitement of NASCAR racing like never before, blending the strategic elements of team management with the adrenaline-pumping action on the track. It has been a true joy working with such a forward-thinking, iconic sports brand in NASCAR, and we look forward to continuing to push the boundaries togetherâ
Dubit has created Roblox activations, virtual merchandise ranges and experiences for global brands including Unilever, Samsung, Reckitt, Kraft, H&M and adidas.
âNASCAR Tycoonâ is now available on Roblox.
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