Latest News
Gaming Innovation Group awarded licences in Pennsylvania and Maryland.

Gaming Innovation Group (GiG) has been awarded an Online Sports Wagering Operator Licence in Maryland and a full Interactive Gaming Manufacturer License in Pennsylvania, ahead of launching new partner brands on its technology and further expanding the regulatory reach of its leading iGaming platform and sportsbook in North America.
The new licences complement GiG’s established five year presence in the US and existing licences in New Jersey and Iowa. Together with GiG’s multiple live and upcoming partners in regulated Ontario, GiG is cementing its position as a tier 1 platform and sportsbook provider in North America.
The licence issued by the Maryland Lottery and Gaming Control Agency (MLGCA) will initially see GiG power the launch of Crab Sports in the Old Line State this May. Positioned as a brand ‘backed by Maryland people’ and catered to the local market, Crab Sports will look to leverage GiG’s extensive experience at launching new brands in complex regulated markets, to help establish a firm, early foothold in the market.
With online gaming opening as recently as November 2022, there are currently 10 retail and eight mobile sportsbooks operating in Maryland together generating a total handle of $441.5mm (+1323% y/y) and GGR of $59.6mm (+659% y/y) for January alone according to data supplied by Eilers & Krejcik, highlighting the potential for growth opportunities in the state.
In addition, GiG has obtained a full licence from the Pennsylvania Gaming Control Board (PGCB) following the announcement of its interim authorisation in October, with a planned brand launch expected in due course expanding on a relationship with one of its existing partners in North America.
Following record financial results in 2022, GiG has established itself as a truly global provider, now offering access to over 30 markets with more in the pipe in some of the most complex regulatory environments available. Built around easy configuration and event driven architecture, its success is being fueled by agile technology that has been specifically developed to complement evolving operator needs, to enter new, more complex markets.
Claudio Caruana, General Counsel for GiG says; “Having placed a strong focus on expansion in regulated markets, we’re understandably pleased with the confirmation of our licences in two new US states. Regulation will continue to drive the industry in North America, as markets mature, allowing us to support and protect operators and their customers, establishing suitable, robust frameworks for sustainable growth.”
Marcel Elfersy, Chief Commercial Officer at GiG added; “With our plans to open our new US hub later this year and having recently been shortlisted with EGR North America in the full-service platform provider of the year category, our new licensed status in these very attractive online markets creates further opportunity for us to add value for new and established partners in the region. We’re excited about the possibilities these new states provide, starting with the launch of Crab Sports in Maryland in May on our PAM and sportsbook.”
Canada
NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.
As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.
This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.
Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”
Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”
This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.
Compliance Updates
The Saskatchewan Indian Gaming Authority (SIGA) Selects New Board Chair

The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGA’s Board of Directors.
SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.
Chief Cook-Searson first joined SIGA’s Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGA’s Audit & Finance Committee.
She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.
Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.
Latest News
SCCG Announces Strategic Partnership with Applift

SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.
Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.
Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.
“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.
“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”
“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.
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