Betano has entered into an agreement with FIFA to become a regional sponsor of the FIFA Club World Cup in South America and America.
The two continents have the favorite teams to fight for the title, Flamengo and Real Madrid, which, if they overcome their main opponents, will measure forces in the decision scheduled for Saturday, February 11.
Under the agreement, Betano will gain visibility with brand inserts on LED panels in games, as well as activations during the Club World Cup. This partnership is another step toward strengthening the connection between the house and FIFA, since, recently, the group also supported the World Cup in Qatar in Europe.
“This partnership reinforces Betano’s global positioning, especially in South America, with Brazil as its main market in the region. Our objective is to increasingly strengthen our presence in Latin American countries, through solid work, in addition to promoting the sports industry and bringing unique experiences to our users,” Alexandre Fonseca, national manager of Betano in Brazil, said.