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Philadelphia 76ers Extends Partnership with Greenwood Gaming

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The Philadelphia 76ers has announced an extension of their partnership with Greenwood Gaming, the parent company of Parx Casino and betPARX.

This extended partnership designates Parx Casino and betPARX as Official Banner Partners of the Philadelphia 76ers. Parx Casino is the Official Local Casino of the 76ers while betPARX is the Official Winning Partner of the team, providing fans the ultimate 76ers gameday experience.

“betParx has been an incredible partner of the Philadelphia 76ers as they truly understand the passion and energy of our fan base. We are thrilled to have betParx and all of its offerings as an official 76ers Banner Partner. Through this extension, we look forward to sharing the betParx experience with our fans for many seasons to come,” Katie O’Reilly, Chief Revenue Officer of 76ers, said.

As part of this partnership, the 76ers and Parx Casino will host official watch parties throughout the season at Parx Casino’s Liberty Bell Beer Garden. The watch parties will be open to Society 76 Members and to the public, giving all fans the chance to cheer on the 76ers while enjoying an exciting gameday at Parx Casino. Each party will include a $25 free slot play voucher for each guest, one free-drink ticket, appearances from 76ers Alumni and Squad 76, plus the chance to win 76ers raffle items.

“Parx Casino is excited to continue our relationship with the 76ers. Our partnership has been very productive and the 76ers business team is a great partner to work with. We look forward to continuing to be their Official Local Casino and Official Winning Partner as they continue their quest for an NBA title,” Marc Oppenheimer, Chief Marketing Officer at Parx Casino, said.

Following every 76ers regular season victory, betPARX will offer a new “Win-for-All” promotion allowing fans to further engage themselves in the game with a random bonus on their mobile app, up to $76. Fans may receive this code from 76ers social media or on the 76ers official team app.

“We are thrilled to extend our partnership with the Philadelphia 76ers into the 2022-2023 season and beyond as an Official Winning Partner of the team. This is a natural progression for betPARX after being presenting sponsor of the 2022 76ers playoff run. betPARX and the 76ers represent a perfect synergy that aims to bring the fans unforgettable experiences on the court and when using our mobile App this season even more than before with a whole new Win-For-All promotion and unique fan experiences for our customers,” Gil Bushkin, Senior Director of betPARX Interactive Marketing, said.

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Caesars Entertainment Closes Sale of the LINQ Promenade

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Caesars Entertainment announced the closing of the previously announced sale of the LINQ Promenade to a joint venture formed between TPG Real Estate (TPG) and the Investment Management Platform of Acadia Realty Trust (Acadia) for $275 million. Concurrent with the closing of the transaction, Caesars made a $275 million voluntary prepayment of the Term Loan B due 2030 with the proceeds from the transaction.

Latham & Watkins LLP and Brownstein Hyatt Farber and Schreck LLP represented Caesars on the transaction. Kirkland & Ellis LLP provided transaction counsel to TPG & Acadia.

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Latest News

The Stampede Continues with Aristocrat Interactive’s Buffalo Gold Max Power

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Aristocrat Interactive, Aristocrat’s online Real Money Gaming (RMG) division, announced that the stampede continues with the launch of Buffalo Gold Max Power in the US. This marks the fifth online game in the award-winning and iconic Buffalo portfolio, following the success of Buffalo, Buffalo Gold Collection, Buffalo Chief, and Buffalo Gold Revolution.

Buffalo Gold Max Power builds on the legacy and popularity of Buffalo Gold, a fan-favorite in land-based casinos. This online adaptation is born to entertain with new features powered by Aristocrat’s proprietary Max Power mechanic, offering players up to 46,656 ways to win free spins and collect Gold Buffalos. With dynamic reels that vary from 2 to 6 symbols on every spin and a redefined feature, Buffalo Gold Max Power is ready to create a stampede of excitement.

“For more than a decade, our iconic Buffalo games have captivated players as some of the most iconic slot games in land-based casinos. With Buffalo Gold Max Power, we’re bringing this timeless favorite online with enhanced gameplay and features that players will love. The launch in New Jersey is an exciting milestone as we continue to deliver innovative and memorable gaming experiences globally,” said Josh Morris, SVP Content at Aristocrat Interactive Content & Aggregation.

Earlier this year, Buffalo was awarded the winner of the Top Performing Omni-Channel Slot at the EKG Awards. The launch of Buffalo Gold Max Power is the latest step in Aristocrat Interactive’s strategy to expand Aristocrat’s industry-leading content portfolio into the online space. The game is currently available with online operators in New Jersey, Ontario, Canada and the UK, with more markets to follow overtime.

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Compliance Updates

JCM Global Receives Approval to Operate in West Virginia

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JCM Global announced that it has successfully passed regulatory review and received a manufacturer’s license from the West Virginia Lottery Commission. The license enables JCM to directly sell to and service customers in the state.

“At JCM, we are committed to our customers. While attaining licensing was not required, we pursued it because it allows us to directly provide JCM’s leading technology and advanced systems, backed by our world-class service, and support, resulting in faster service times and simplifying the entire relationship between JCM and our customers,” said JCM SVP – Sales, Marketing & Operations Dave Kubajak in a statement.

JCM recently announced it has attained licenses in Colorado and New Mexico, bringing the company’s total number of active gaming licenses to 177.

In West Virginia, JCM will provide technology, including the iVIZION bill validator; ICB Intelligent Cash Box System, which boosts security and efficiencies across the gaming floor; and the GEN5 thermal printer, which delivers TITO, personalized promotions, and rewards directly to the player.

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