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Canada

New online casino brand BetCoco launches into crypto betting space across Canada and Brazil after securing licenses

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  • Experienced industry investment vehicle behind land-based casinos in LatAm venture into digital and crypto space for first time with new brand

  • Curacao license secured with India, Malta, Gibraltar, Nigeria and Brazil next territories on the radar

  • Mike Fox, who led an operation to run 30 land-based casinos for a Euronext-listed company, spearheads the launch

  • Group to pride itself on customer satisfaction – offering Las Vegas-style VIP treatment as well as best in class products such as live virtual reality games

  • Brand not deterred by recent crypto market crash, as Mike Fox says “we’ve entered the markets at a perfect time”

BetCoco, a new online casino brand, has launched this month with parent company Crystal Wealth Group (WG) planning to operate across the globe.

The platform offers casino, live casino, sports and esports betting to its customers, as well as incorporating virtual reality rooms for the likes of blackjack, roulette and live sports, so players can immerse themselves in the experience.

The project, led by Mike Fox – former CFO of Thunderbird Resorts, is part of a team who have 15+ years experience in launching Las Vegas-style land-based and online casinos in several emerging markets.

Crystal WG are aiming to create a new user experience offering “more thrill” for customers – something they believe many iGaming operators have lost in their brand promotions in recent years.

They aim to reward customers through various means such as via loyalty points to redeem special rewards, attractive bonuses, and exclusive offers/tournaments.

BetCoco has so far launched its cryptocurrency offering, with fiat to follow, in Canada and much of Latin America before its services will be provided in Brazil and India.

The company currently has a Curacao sub-license as a white label operator and are in the process of procuring their own Curacao license.  They also plan to procure a Malta and Gibraltar license.  They plan to obtain national licenses in Nigeria and Ghana in the short term with long term plans for licensing in certain EU markets, plus identifying parts of Asia and Sub-Saharan Africa as opportunities for the future.

Mike Fox, Chief Financial Officer (CFO) at Crystal WG, said: “BetCoco is a fun brand that offers a fabulous player experience with the leading games and services that the industry has to offer.  Innovation is at the foundation of everything we do through creating the best features to continuously improve our user experience.

“We are launching with crypto, with fiat soon to follow, and are deploying exciting paid media marketing and affiliate campaigns to let the markets know about us.

“The foundation of our vision is a passion for casino wagering and sports betting backed by very strong operational experience in both land-based casinos, sportsbooks, and the iGaming industry.

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“Our plan is based on working with the top providers in the industry to build the best core iGaming platform possible that gives us the launching pad to offer multiple brands to multiple markets.

“With the market expected to reach USD 154 billion by 2030, we view BetCoco as our first step into this exploding worldwide market where we hope to earn a meaningful share.”

Crystal Wealth worked in partnership with global marketing and digital specialists Digital Fuel Performance to launch the website of BetCoco.

Following launch, Digital Fuel Performance have been appointed to manage full-service digital marketing and acquisition for BetCoco in both fiat and cryptocurrencies.

Nick McClagish, Group Account Director for Digital Fuel Performance said:

“Crystal Wealth Group appointed Digital Fuel Performance to advise on and execute all aspects of the launch of their flagship casino brand, BetCoco, with a focus on their digital marketing and acquisition objectives, forming a long-term partnership with the joint objective of maximising revenue growth in a range of territories.

“The Crystal Wealth team match our ambition and belief in the potential of cryptocurrency betting and gaming to grow exponentially. Our specialist digital insight matched with their deep understanding of specific LATAM territories and their needs is a perfect match to support our joint bid to make the BetCoco casino brand the best experience possible for customers globally.”

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Canada

AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor

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The Alcohol and Gaming Commission of Ontario (AGCO) has issued monetary penalties totaling $350,000 against Great Canadian Casino Resort Toronto for multiple violations of provincial gaming standards. The penalties follow an impromptu after-party that was permitted to take place in the pre-dawn hours directly on the casino’s gaming floor.

On September 27, 2024, an electronic dance music event attended by thousands of people was hosted in the theatre adjacent to the casino at Great Canadian Casino Resort Toronto. The event was marked by widespread intoxication, disorderly behavior, and numerous criminal and medical incidents – both inside and outside the venue – including alleged assaults, drug overdoses, and acts of public indecency. Although paid duty officers were present, additional police and emergency services were required to manage the situation.

In the midst of this high-risk environment, casino management approved an unscheduled request by the performing artist to host an after-party on the active gaming floor. The artist and more than 400 guests were permitted onto the gaming floor where the artist was allowed to perform amidst operational table games and gaming machines – without any prior risk assessment or planning.

As a result, security personnel were unable to effectively control the casino floor, including witness reports that an attendee was seen climbing onto slot machines. Failure to maintain appropriate control compromises the security, safety, and integrity of the casino floor. Following the conclusion of the event, the operator failed to promptly report these incidents to the AGCO as required.

Based on the findings of its review, the AGCO’s Registrar has issued an Order of Monetary Penalty (OMP) totaling $350,000 against Great Canadian Casino Resort Toronto. These penalties address critical failures in their operations, incident reporting, employee training, and the management of disturbances.

A gaming operator served with an OMP has 15 days to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), an adjudicative tribunal that is part of Tribunals Ontario and independent of the AGCO.

“Casino operators have a fundamental duty to control their gaming environment. Great Canadian Casino Resort Toronto’s lapses in this incident compromised the safety of patrons and the security and integrity of the gaming floor,” Dr. Karin Schnarr, Chief Executive Officer and Registrar of AGCO, said.

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Canada

IGT and Atlantic Lottery Sign Eight-Year Video Lottery Central System Technology Agreement

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International Game Technology PLC announced that its subsidiary, IGT Canada Solutions ULC (hereinafter “IGT”), signed an eight-year agreement with Atlantic Lottery to supply its IntelligenEVO video lottery central system technology across Atlantic Canada. The agreement includes the option for multiple extensions and positions the Atlantic Lottery to become the first World Lottery Association (WLA)-affiliated lottery operator to deploy IGT’s next-generation central management system in a game-to-system (G2S) distributed market.

“By leveraging IGT’s IntelligenEVO technology, Atlantic Lottery will power its video lottery network with the industry’s best-in-class central system and position itself to maximize future contributions to good causes. As an organization that prioritizes system security and exceptional player experiences, Atlantic Lottery believes that IGT’s IntelliegnEVO solution will help generate high player satisfaction and optimal network performance,” said Michael MacKinnon, Atlantic Lottery VP, Product.

“As a long-time supplier to Atlantic Lottery, IGT looks forward to helping the Lottery achieve its growth and player engagement goals with our leading-edge IntelligenEVO video lottery central system. IGT’s IntelligenEVO is a scalable technology for the WLA market that is backed by decades of experience and operator feedback, and maximizes the benefits of real-time data, cloud-based technologies and in-depth analytics,” said David Flinn, IGT SVP Canada, EMEA and LATAM, Gaming Sales.

With peak system security, network availability and responsible gaming functionalities, IntelligenEVO is a reliable, scalable solution that can meet the needs of today and in the future. The solution will accelerate time-to-market and enables the Atlantic Lottery to benefit from the system’s suite of player-focused functionality. The technology’s G2S and open API design optimizes data collection and delivery and will enable Atlantic Lottery to customize their program for evolving player needs.

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Canada

NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

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Pallavi Deshmukh, CEO of NetGaming

 

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.

As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.

This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.

Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”

Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”

This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.

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