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Rivalo acquires master sponsorship of Liga BFA, South America’s premier American football championship
Rivalo has just acquired the master sponsorship of the Brazilian Football League, Liga BFA. With 45 teams and over 4,000 involved, the tournament is the premier American football competition in South America.
Being held between June and November, there will be approximately 100 games of the modality in more than 18 states of the country, reaching the status of the biggest tournament of the modality in the Southern Hemisphere.
With the support of Rivalo, the competition will feature games shown on ESPN, in addition to other singles and weekly inserts, both in the ESPN League and throughout the NFL regular season.
According to Guilherme Bucchi, Acquisition Manager Brazil at Rivalo, this agreement is fundamental for Rivalo, as it supports a sport in full evolution.
“We decided to support the American Football community in Brazil through BFA. They do an admirable job in the development of the sport and we will support the sport to grow even more”, he commented.
Rivalo activations throughout the BFA League
With this partnership, the bookmaker’s brand will achieve massive visibility across a range of static, physical and digital properties. The list includes two advertising boards in all six conference finals, in addition to the Brasil Bowl (BFA League Final). There will also be highlights on ESPN broadcasts, as well as the branding painted on the two endzones, or the 20-yard line in the playoffs mentioned above.
In addition, Rivalo will have the right to appear in the top right of broadcasts and in full screen during all broadcasts on official channels of the BFA League. Display of the brand in content developed on Instagram, Youtube, Facebook and Twitter daily and insertions in specific campaign publications of the League, such as player cards.
The activations of the betting company in partnership with the Liga BFA will result in the creation of digital tournaments, with naming rights and dissemination on social networks of the competition, as well as a weekly attraction on the official channel of the League, with news of the competition and space for activations involving Rivalo.
BFA TIPS BY RIVALO (March to December)
Weekly on the BFA Youtube channel, the presenter will receive guests from all teams to analyze the week’s games, and act as ‘Tipsters’, giving betting tips at Rivalo. The intention is to approach other sports with odds on Rivalo’s own platform. Each guest (Tipster) will promote their respective team’s ‘RIVALO BOWL’ campaign.
American football growth in Brazil
According to a recent study, Brazil ranked second among the largest NFL markets outside the United States. With an expressive audience, Brazil has become one of the main commercial focuses of the NFL as of this year. Therefore, the BFA can be considered one of the gateways to the North American league in the country.
In addition, a survey carried out by the Federal Government pointed out that American football is in the Top 10 of the most watched and bet sports in Brazil. Such interest from the audience was one of the factors that caught the attention of Rivalo, which is also willing to collaborate with the process of expanding the sport in the country.
It should be noted that since 2019, women’s football has been part of the BFA. The Brasil Bowl Feminino was broadcast on ESPN, showing the strength of the sport in the country. This year, the competition will have the same dispute model and more participating teams. The decision, once again, will be shown on ESPN channels.
For Eduardo Ferreira, commercial director of BFA, the partnership with Rivalo is a reason for satisfaction for American Football in Brazil.
“Having Rivalo as an official partner of the BFA is something really unprecedented in Brazil. Being alongside a company that is a world reference in betting, puts us on a much higher level, giving credibility to our League”, he said.
The sports bookmaker’s pioneering spirit was also highlighted by the director:
“Rivalo will provide growth, professionalism and innovation to Brazilian football, becoming a pioneer in this modality. The trust that Rivalo places in BFA will certainly be a link of relevance, gratitude and reciprocity”, he added.
About Rivalo
Rivalo’s betting system is operated by MatchservSolutions NV, a company founded under the laws of the government of Curaçao.
The betting company, market leader, has been increasingly consolidating its presence in Brazil, seeking to expand opportunities and bring Brazilian fans closer to the betting world. The bookmaker offers opportunities in major sports such as football, tennis, basketball, volleyball, Formula 1 and more.
Rivalo also stands out for having a rich betting line-up to cater to all sports fans. Thus, users of the platform are able to take advantage of a wide variety of bets with excellent odds, including single bets, combined bets, system bets or special bets.
Follow Rivalo on social media and stay on top of promotions and odds for the main games of the round in Brazil and abroad.
Instagram: @rivalosportsbr
Twitter: @rivalosportsbr
Gaming
10-15% Of Gamers In Florida Show Signs Of Gaming Addiction: Here Are 10 Signs Your Kid Is Suffering From It (And How You Can Help)
Recent studies indicate that 10-15% of young gamers in Florida exhibit signs of gaming addiction. These findings underscore the need for early identification of symptoms to prevent negative impacts on children’s mental and physical health. Gaming addiction, if not dealt with, can lead to poor academic performance, social withdrawal, and even health problems.
Marin Cristian-Ovidiu, CEO of FreezeNova, discusses key indicators of gaming addiction and offers practical advice for parents.
Recognizing Early Signs
“Early recognition of gaming addiction is crucial in preventing long-term negative outcomes,” Marin explains. The following signs can help parents identify if their child might be developing an addiction:
Exhaustion and Irritability
Constant tiredness and grumpiness during the day could indicate late-night gaming sessions interfering with sleep.
Gaming Obsession
If gaming dominates your child’s thoughts and conversations, and they plan their day around it while neglecting other responsibilities, it could be a sign of addiction.
Decline in Academic Performance and Lost Interests
A noticeable decline in academic performance or loss of interest in previously enjoyed activities may suggest your child is prioritizing gaming over more important tasks.
Emotional Volatility
Extreme emotional reactions to in-game outcomes, such as uncontrolled anger, known as ‘Gamer Rage’, or intense celebrations, could indicate an unhealthy attachment to gaming.
Physical Strain
Signs of repetitive strain injuries like ‘Gamer’s Thumb’ or ‘Nintendo Neck’ from prolonged screen time are warning signals.
Neglecting Basic Needs
If your child is neglecting basic needs like eating, sleeping, or hygiene to keep playing, gaming has likely taken an unhealthy control over their life.
Creating a Supportive Environment
While video games can be a great source of entertainment and connection, around 70% of people with signs of gaming addiction also experience social disorders. Marin recommends a few tips for building a supportive and open environment for your child.
Teamwork and Setting Boundaries
“Parents and children should work together to create a healthy gaming environment. Gaming addiction requires a holistic approach,” Marin advises. Start by setting clear boundaries on gaming time to ensure there’s room for schoolwork, chores, and quality family time.
Revisit activities your child once loved, like football practice or exploring new hobbies together. It’s vital for your child to take breaks from screens, so create a balanced daily routine that includes homework, chores, exercise and just some gaming time. This allows your child to enjoy their games without neglecting other aspects of their life.
Open Communication
Maintain open communication. Discuss the games your child enjoys and any concerns you might have. By understanding their world, you can work together to find solutions.
Remember, you’re not alone. If you feel overwhelmed, seek professional help from specialists in gaming addiction. Marin concludes, “By working as a team, setting clear boundaries, and fostering open communication, we can help your child develop a healthy relationship with gaming and thrive in all areas of life.”
Bally’s Interactive, the digital and sports betting division of Bally’s Corporation, has launched the all-new Bally Bet Sportsbook & Casino app in Ontario, Canada. This latest release marks another significant milestone for the company, following the recent app update in New Jersey and a series of successful app launches in the past year, including the introduction of Bally Bet Sportsbook across multiple states and Bally Casino in Rhode Island.
The updated Bally Bet Sportsbook & Casino app represents a major step forward, as it combines the functionalities of the existing Bally Casino app and Bally Bet Sportsbook app into one comprehensive platform. Powered by White Hat Gaming, this new app allows players residing in or traveling to Ontario to conveniently place wagers on both sports and casino games using a single app, account, and universal wallet.
“We are thrilled to introduce the new Bally Bet Sportsbook & Casino app, marking a significant milestone for Bally’s. This integrated platform merges the features of our previous apps, providing players in Ontario with a seamless experience for both sports and casino betting. Our commitment to enhancing the player experience remains at the forefront as we strive to personalize the enjoyment of playing Bally Bet,” said Robeson Reeves, CEO of Bally’s Corporation.
PENN Entertainment Inc. has launched its stand-alone Hollywood Casino app in Pennsylvania. Built on PENN’s proprietary technology platform, Hollywood Casino offers more than 700 iCasino games, a variety of daily promotions, and exciting jackpots.
Available on Android, iOS and desktop, customers in the Keystone State can access Hollywood Casino through either the ESPN BET app or through the new Hollywood Casino app using their same ESPN BET login credentials, allowing for a seamless experience across PENN’s online betting and casino platforms. PENN plans to launch Hollywood Casino in additional jurisdictions in 2025, subject to regulatory approvals.
Hollywood Casino features a variety of online slots, table games and live dealer content, including bespoke live dealer tables and a dedicated “Casino Floor” lobby that allows users to easily find virtual versions of their favorite slot games from PENN’s retail properties. Hollywood Casino also features original titles from PENN Game Studios, PENN’s in-house casino game development studio that has produced a number of popular online games, including Legendary LarryTM and Wuji MinesTM.
“We’re excited to launch Hollywood Casino as a stand-alone app in Pennsylvania, giving our customers access to their favorite games in a dedicated, casino-first experience. With four Hollywood Casino properties in the state, the app leverages our trusted retail brand and creates a seamless connection between our online and retail gaming experiences. We look forward to bringing this enhanced Hollywood Casino experience to more iCasino markets in early 2025, pending regulatory approvals,” said Aaron LaBerge, Chief Technology Officer at PENN Entertainment.
Hollywood Casino is also fully integrated with PENN Play, the Company’s omnichannel loyalty program that allows members to earn and redeem rewards, including PENN Cash, exclusive tier benefits and personalized services.
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