Connect with us
Midnight Princess - Power of Love slot game by Play'n GO
Midnight Princess - Power of Love - Slots game by Play'n GO

Daily Fantasy Sports

SuperDraft Selects Remark Entertainment as its Exclusive Marketing Partner

Published

on

SuperDraft Selects Remark Entertainment as its Exclusive Marketing Partner

 

SuperDraft Inc has selected Remark Entertainment, a division of Remark Holdings, as its exclusive marketing partner.

To support SuperDraft’s vision of providing the best DFS experience, Remark Entertainment will be responsible for developing a brand identity by managing and leading the digital and offline marketing efforts on SuperDraft’s behalf.

“We are honored to be selected as SuperDraft’s exclusive marketing partner, and excited to be an integral part of growing their brand in the DFS market and taking it to new heights. The DFS market is fast-growing and has enormous potential, and we look forward to a long and prosperous relationship with SuperDraft,” Kai-Shing Tao, Chairman and Chief Executive Officer of Remark Holdings, said.

“SuperDraft has built a great platform and, with a recent strategic investment by Caesars Entertainment, is poised to become a large player in the worldwide DFS market. In addition, our Remark Entertainment division will leverage the AI capabilities of the parent company, Remark Holdings, to provide the necessary data analytics involved in fantasy sports,” Kai-Shing Tao added.

Advertisement
Stake.com

“Remark Entertainment stood out because of its ability to help build mainstream consumer brands through their expertise in brand identity and modern marketing techniques like leveraging social media, market influencers and experiential events. But Remark’s real superpower is its ability to leverage its AI to take conventional marketing efforts to the next level, and that will accurately position SuperDraft as the innovative, next-generation betting platform. The partnership between SuperDraft and Remark Entertainment will fast track our transformation into the premier DFS company,” Steve Wang, CEO and Founder of SuperDraft Inc, said.

Daily Fantasy Sports

DraftKings Becomes Official Partner of the WNBA

Published

on

 

DraftKings has become an official sports betting and daily fantasy partner of the WNBA.

DraftKings will receive rights to league and collecting team intellectual property, access to marketing, activation, and hospitality opportunities around tentpole WNBA events, and the ability to utilize official league data feeds to support the gameplay experience for fans.

Matt Kalish, president of DraftKings North America, touted the partnership with the WNBA as a way for the company to enhance the experience for its users and WNBA fans.

“The WNBA has seen tremendous growth, which continues to be a bright spot in the sports world. We are proud to support the league in its efforts to continue expanding the game. It is a priority for us to deliver the most engaging WNBA content to DraftKings’ platforms and through our collaboration with the WNBA this season, we will be able to enhance the experience for millions of our customers and WNBA fans,” Kalish said.

Advertisement
Stake.com

As part of the deal, DraftKings will receive media exposure across WNBA’s media platforms, including serving as a presenting partner of the “WNBA Postseason Push,” a new league content platform that will feature highlights, social integrations, and odds updates on the latest WNBA standings during the final two weeks of the season.

The partnership with the WNBA adds to DraftKings’ basketball portfolio, as the company is also an official sports betting partner with the NBA.

“The WNBA is growing and expanding across the board, and partnering with industry leaders like DraftKings enables us to offer WNBA fans additional ways to engage with their favorite teams and players, responsibly and with integrity. This opportunity for DraftKings to lean in with us to support women’s sports will welcome more fans to the WNBA. We’re looking forward to working alongside DraftKings to further enhance innovation and equity in women’s sports,” Colie Edison, WNBA Chief Growth Officer, said.

Continue Reading

Daily Fantasy Sports

Stokastic Welcomes Daniel Haight as New Chief Operating Officer

Published

on

 

Stokastic, the leader in sports betting and Daily Fantasy Sports (DFS) tools, content, and analytics, has appointed Daniel Haight as its Chief Operating Officer.

Haight joins Stokastic from Yahoo Sports, where he spent the last eight years building their paid gaming products ecosystem from the ground up, overseeing all operational aspects, including product development, business strategy, and P&L management. He spearheaded the successful launches of Yahoo Daily Fantasy, Yahoo Best Ball, and Yahoo Sportsbook. His strategic vision and innovative approach significantly boosted user growth and engagement, solidifying Yahoo’s position as a powerhouse in the gaming industry. Haight’s extensive expertise in business operations and product development will be crucial in driving Stokastic to new heights.

“Adding Dan to our executive team is a game-changer. His unparalleled expertise and passion for DFS and sports betting align perfectly with our mission to deliver the ultimate experience for sports gamers. Haight’s deep understanding of the industry and his track record of driving growth and innovation make him the perfect fit for Stokastic as we continue to push boundaries and redefine what’s possible,” Tom Kennedy, CEO of Stokastic, said.

“I’m thrilled to join Stokastic and be part of a team that’s at the forefront of innovation in the DFS and sports betting space. Stokastic’s commitment to data-driven insights and creating unparalleled user experiences resonates with my own passion for the industry. I’m excited to leverage my experience to help Stokastic continue to lead and innovate, ensuring our users have the best tools and experiences available,” Haight added.

Advertisement
Stake.com
Continue Reading

Daily Fantasy Sports

PrizePicks Announces Responsible Gaming Collaboration with Kindbridge Behavioral Health

Published

on

 

PrizePicks, the largest daily fantasy sports operator in North America, and Kindbridge Behavioral Health, a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gaming, announced a groundbreaking collaboration that will provide access to Kindbridge’s top-tier clinical services at no initial cost to PrizePicks players and customer-facing employees. The program will support problem gaming prevention, treatment and recovery efforts.

“We are proud to partner with Kindbridge and to be the first operator to cover program costs entirely, removing a significant barrier to access. It’s essential that the fantasy sports industry invests and innovates in the area of responsible gaming. This initiative not only helps players and employees but also strengthens PrizePicks’ role in promoting social responsibility within the industry. By addressing both prevention and treatment, we are paving the way for a healthier gaming community,” Adam Wexler, Co-founder and CEO of PrizePicks, said.

PrizePicks will incur all initial costs of Kindbridge’s comprehensive support services for its customer-facing employees and player community, setting a new benchmark in the DFS industry for responsible gaming and problem gaming support. Players on PrizePicks and customer support employees will have immediate access to an in-depth clinical assessment, clinical review and care plan development session, as well as access to educational and peer support groups.

“It is inspiring to see a DFS operator actively providing essential care resources to their audience. Many individuals struggling with gaming-related health issues face significant financial barriers, even with insurance, which hinders their ability to follow a comprehensive care plan. This collaboration is a pivotal step toward eliminating these barriers, ensuring people can access the support they need, regardless of their financial situation,” Daniel Umfleet, Founder and CEO of Kindbridge Behavioral Health, said.

Advertisement
Stake.com

Phil Sherwood, Senior Director of Responsible Gaming at PrizePicks, said: “Many individuals face high out-of-pocket expenses for healthcare even with insurance, making it difficult to get the help they need. Partnering with Kindbridge allows us to help those individuals who wish to take preventative measures with a variety of world-class mental health services at no cost to them.”

Continue Reading

Trending

GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

Disclaimer: All the information provided is for educational and entertainment purposes only. Always check your local laws before participating in any gaming activities.

Copyright © 2018 – 2024, HIPTHER. All Rights Reserved.