Latest News
Lucky Betting Shop – Your New Favorite Expanse Slot!

Have you ever bet on sports online? Sports betting is a very popular pastime for millions of people around the world. That’s exactly what Expanse Studios was aiming for in its latest slot, bringing sports betting into the slot industry.
Available only in Meridianbet casino, Lucky Betting Shop is a fun and rewarding slot machine with a sports betting theme. Not online betting, mind you, but betting in shops. It nicely replicates the atmosphere of said shops, including betting tickets that serve as wilds to form lucrative winning combinations.
Lucky Betting Shop is an excellent slot for all sports fans. This isn’t your typical slot game. Instead, it has managed to incorporate the process of betting in slot form, creating a very unique machine.
Fill Out the Bet Tickets
The Lucky Betting Shop slot has 1,024 paylines. Bets start at a minimum of 25 coins. All wins are multiplied by coin bets and pay from left to right. The only exception are scatter wins which pay any.
The Lucky Betting Shop symbols include sports betting paraphernalia. The action takes place in a lucky betting shop where you can win on a wide range of sports. The card royals are low-win symbols, while the punters and employees pay more. The betting ticket is the wild, substituting for all symbols in winning combinations except for the scatter.
The symbols offer mixed pay. They can appear in full and half-size. When they appear as half-size, they pay according to the paytable. The lady behind the counter pays the most – 250x your stake for five of a kind. The punter is right beneath in the pecking order, paying 100x for the same combination.
In the base game, random multipliers can be added to the reels, varying between 50x and 250x your stake. There’s only one winning position on the multiplier reel. The same feature is active during the free spins round, where you can win staggering bet slips.
Bonus Features
The Lucky Betting Shop slot has a free spins round that is triggered by three scatters anywhere on the reels. You’ll get a total of 15 free spins that can be retriggered. The slot game uses special reels during this round. The free spins are played at the triggering bet.
There’s another feature which will surely excite sports betting fans. It’s called Bet Ticket and can be bought by clicking on the bet slip in the lower left corner. This is a side (optional) bet that can only be purchased during idle base gameplay. You can have up to two betting slips active. To activate the feature, you first choose one of three symbols and the number of spins.
For example, you can choose the employee or punter to appear 21 or 25 times in 12 spins. You then select your bet on the right and start spinning. If you manage to get your chosen symbol a certain number of times in the following 12 spins, you win your betting ticket with a solid multiplier.
Absolute Sports Fun
If you’re a fan of sports betting, you’ll surely have fun with Lucky Betting Shop. Try your luck at the betting ticket and you can earn stunning rewards thanks to the active multipliers. It’s a pretty fun slot machine that will delight sports fans, so give it a try at Meridianbet and enjoy the betting action.
Latest News
Betano, Official Sponsor of CONMEBOL Copa América Femenina 2025™

- The sponsorship agreement between CONMEBOL and Betano reinforces their commitment to the development of football, as part of organising one of the continent’s most important tournaments.
- The CONMEBOL Copa América Femenina 2025™ will be held in Ecuador from July 12 to August 2.
CONMEBOL (Confederación Sudamericana de Fútbol) and Kaizen Gaming are proud to announce the later’s premium sports betting and online gaming brand, Betano, as the Official Sponsor of CONMEBOL Copa América Femenina 2025™.
Hosted in Ecuador from July 12th to August 2nd, this year’s tournament is especially significant as it marks the 10th anniversary of the CONMEBOL Copa América Femenina™. Bringing together South America’s 10 women’s football teams, the tournament is a celebration of both football in the continent and women’s sport. At the end of each game, Betano will present the top-performing player with the “MVP Betano” award.
Alejandro Domínguez, President of CONMEBOL, said: “Women’s football is gaining unprecedented momentum across South America. At CONMEBOL, we are focused on promoting the sport, encouraging young women to get involved and fall in love with our beautiful game, and creating better conditions for those who want to pursue a career in football. There is still much work ahead, but having partners like Betano by our side will enable us to elevate women’s football across the continent to new heights. I am confident that our collaboration for the CONMEBOL Copa América Femenina 2025™ will be as successful as the one we had during the CONMEBOL Copa América™️2024”.
Julio Iglesias Hernando, Chief Commercial Officer of Kaizen Gaming, commented: “We are proud to be once again collaborating with CONMEBOL for what promises to be an exciting tournament for all football fans to enjoy. Sponsoring CONMEBOL Copa América Femenina 2025™ is very important for us, as we continue supporting the development of football globally and women’s football in particular. It is amazing to see how the competition has grown in size and strength, while showcasing the skills of some of the world’s best female footballers.”
The sponsorship of CONMEBOL Copa América Femenina 2025™ is part of Betano and CONMEBOL’s broader partnership, which started with the CONMEBOL Copa América™️ 2024 and extends through 2028. In addition to supporting CONMEBOL Copa América Femenina 2025™, the partnership also sees Betano as the Official Sponsor of the CONMEBOL Pre-Olympic tournament, CONMEBOL Copa América Futsal Men and Women and CONMEBOL Copa América Beach Soccer.
eSports
BETBY EXPANDS LATAM FOOTPRINT WITH MOBADOO ESPORTS PARTNERSHIP

BETBY, a leading sportsbook supplier, has announced a new partnership with prominent LATAM-focused esports provider Mobadoo, in a move that will see its Betby.Games portfolio fully integrated into Mobadoo’s product lineup.
This collaboration enables Mobadoo — which has an established presence and deep market understanding across Latin America — to incorporate BETBY’s proprietary and award-winning esports offering, delivering dynamic and fast-paced betting content to its growing user base. Among Betby.Games’ titles are eSoccer, eBasketball, eFighting, eCricket, eShooter, eHorse Racing, eTennis, and the Brazil-relevant eVaquejada.
As one of the most comprehensive and high-frequency esports betting solutions in the industry, Betby.Games offers access to more than 70 tournaments, over 350 betting markets, and more than 300,000 live matches each month. This collaboration will not only enhance Mobadoo’s offering but also reinforce BETBY’s position as a leading esports supplier in the LATAM region, a key pillar in the supplier’s global expansion strategy.
“Mobadoo has an excellent reputation and strong regional expertise, making them an ideal partner for us. Their commitment to innovation in esports and the rapid growth of this vertical in the region made our partnership only a matter of time,” commented Kirill Nekrasov, BETBY’s Head of Sportsbook Product. “This agreement not only expands the reach of our unique Betby.Games content, but also aligns perfectly with our global strategy of delivering flexible, high-performance esports solutions to next-generation operators. Together, we’re set to further strengthen our leading position in the LATAM region.”
José Aníbal Aguirre, Chief Marketing Officer at Mobadoo, added: “We’re thrilled to integrate Betby.Games into our offering. The depth and quality of their esports content is unmatched, and this partnership gives us a powerful new edge in catering to LATAM’s passionate esports fanbase. With BETBY’s support, we’re confident we can elevate the player experience and unlock new growth opportunities across the region.”
Latest News
AGA Launches “Play Smart from the Start” Consumer Hub to Help Players Game Responsibly

The American Gaming Association (AGA) announced the launch of the Play Smart Consumer Hub, a new online resource designed to help consumers game responsibly. The hub builds on AGA’s Play Smart from the Start, a messaging platform that encourages players to make informed choices and develop habits that keep gaming fun.
“The AGA is committed to making responsible gaming a seamless part of the player experience. Part of the fun of gaming is that everyone plays differently, but no matter how or where you play, staying in control starts with habits that work for you. The Play Smart Consumer Hub provides players with straightforward, actionable tools to help them stay in control and keep gaming fun,” said Bill Miller, president and CEO of the AGA.
Grounded in player research, Play Smart from the Start centers around three key principles:
• Right State of Mind: Start every game with the right mindset—stay present, know your limits, and play on your terms.
• Know the Game: Understand the rules, odds, and bet with intention.
• Act Intentionally: Set a budget, take breaks, and stay aware, win or lose.
The Play Smart Consumer Hub offers practical tools, including:
• A Pre-Play Checklist to help players assess their mindset and set personal limits before betting.
• A Know the Game section that demystifies odds, house advantage, and common sports betting terms.
• A Responsible Gaming IQ Quiz that allows players to evaluate their gaming habits.
• Easy access to support resources like the National Problem Gambling Helpline (1-800-GAMBLER) and state self-exclusion options.
In addition to the consumer tools, the platform also features an Industry Toolkit, providing operators and other stakeholders with resources, including messaging guidance, creative assets, customer communications and activation ideas to support the integration of consistent, responsible gaming programs.
“Whether an operator or supplier is building a new responsible gaming program or looking to refresh existing efforts, this toolkit makes it easy to deliver consistent, player-first messaging across every customer touchpoint,” Miller said.
The Play Smart Consumer Hub is now live at playsmartfromthestart.org.
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