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Hard Rock International Kicks Off 24th Annual PINKTOBER Campaign in Support of Breast Cancer Awareness and Research

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Hard Rock International continues its longstanding support of breast cancer awareness and research with the return of its annual PINKTOBER campaign. Throughout the month of October, Hard Rock Hotels, Cafes, Casinos, Rock Shops, Bet and Games around the globe are “going pink” by participating in fundraising efforts supporting the Hard Rock Heals Foundation, the charitable arm of Hard Rock, with proceeds benefiting the American Cancer Society and local charities. Adding to the millions of dollars donated throughout the history of the campaign, PINKTOBER raised over $1 million for breast cancer awareness and research last year alone, the largest single amount Hard Rock has raised since the program’s inception in 2000.

“Hard Rock is proud to unite globally for the 24th PINKTOBER campaign and create philanthropic activations that support organizations which benefit survivors, thrivers and those impacted by breast cancer,” Jim Allen, Chairman of Hard Rock International, said.

Hotel Activations & Events

Hard Rock Hotels around the globe will host philanthropic-centered activations such as live concerts benefitting breast cancer research, plus engaging donation opportunities across local properties. Hard Rock Hotels is continuing the Sound of Your Stay program and in partnership with Gibson have created PINKTOBER, custom-designed guitars that will be displayed throughout properties. Guests can check out the guitars and make a donation through a QR code to help join fight against breast cancer. Hard Rock Hotel guests will also have the chance to indulge in pink-themed drinks, treats and exclusive spa treatments at the Rock Spa all month long.

Stay Strong Survivor Stays

Hard Rock Hotels encourages all fans to nominate fighters, survivors and caregivers. Each week throughout October, one deserving winner will receive a $5000 donation to the American Cancer Society in their name, a four-night all-inclusive stay for two in Punta Canta, Vallarta, Cancun, Riviera Maya or Los Cabos and a personal coaching session with breast cancer thriver & wellness guru, Samantha Harris.

Hard Rock X Samantha Harris

Hard Rock Hotels is teaming up with Samantha Harris, Emmy-winning TV host, bestselling author, certified health coach & trainer and breast cancer thriver, for sharing special content featuring tips from Samantha’s “Your Healthiest Healthy” book and online courses. Exclusive videos will be available for in room viewing and on the hardrock.com/PINKTOBER website. Additional tips will drop every Wednesday on Hard Rock Hotels’ Instagram where Samantha will provide advice on sleep, nutrition and feel-good workouts to help survivors, thrivers and others feel their best.

Limited-Edition PINKTOBER Pin & Merchandise

In partnership with American Cancer Society, Hard Rock International and the Seminole Tribe of Florida are celebrating tribal member Nancy Frank’s 20th anniversary of breast cancer survival with a special, limited-edition pin designed by tribe member and Native American artist Victoria Billie Osceola. 100% of proceeds from the commemorative pin, available throughout October and Indigenous People’s Month in November, will go to American Cancer Society.

In addition, Hard Rock International is offering exclusive limited-edition merchandise in support of breast cancer awareness and research, including a PINKTOBER-themed Hard Rock t-shirt, hat, water bottle, and tote bag. Through the Hard Rock Heals Foundation, a portion of proceeds will go to charities that help raise awareness and funds for breast cancer research.

The PINKTOBER commemorative pin and 2023 retail collection are now available in stores and online at Rock Shops.

Hard Rock Bet Online Sportsbook & iCasino Activation

In honor of PINKTOBER, Hard Rock Bet will make a donation to the Hard Rock Heals Foundation for every qualifying referral to its highly-rated online sportsbook and iCasino during the month of October.

Hard Rock Games

Hard Rock Games support PINKTOBER this year with a donation to the Hard Rock Heals Foundation that increases based on the volume of community spins on the free Hard Rock Jackpot Casino game. In addition, players in participating Hard Rock Games products can earn free entries all month for the chance to win their choice of limited edition PINKTOBER merchandise.

Industry News

Navajo Gaming Honors 186 Team Members for Employee Milestones

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This month The Navajo Nation Gaming Enterprise (Navajo Gaming) honored 186 of its total 1200 team members for reaching significant employment milestones including 15, 10, and 5 years of service for the enterprise. The event at Twin Arrows Navajo Casino Resort in Flagstaff, Ariz. showcased the impact and journey of each hard-working team member, with a special highlight for 29 employees who have served for 15 years.

Less than 10 years after Navajo Gaming was created by the Navajo Nation and charged with the mission of creating jobs, increasing revenues, and stimulating incremental economic development within the Navajo Nation, the gaming enterprise created over 7425 direct, indirect and induced jobs with an overall economic output of over a billion dollars.

“Navajo Gaming employs 1200 people, 85 percent of whom are Navajo citizens. The award-winning AAA’s coveted Four Diamond Twin Arrows Casino Resort shares Navajo Culture through architectural nuances and local artists. Each of the property dining eateries feature ‘Navajo Beef,’ and traditional cuisine of the Navajo people, and our invitation to stay, play and relax at one of our four properties or Travel Center is an open welcome to the Navajo Nation’s beautiful scenic transformation,” Matthew Shunkamolah, Interim Chief Executive Officer of Navajo Gaming, said.

Team members recognized for 15 years of services have worked their way up to a wide variety of position within the enterprise from General Manager and Executive Director of Slots, to Director of Security, Food and Beverage Supervisor and Executive Director of Government Affairs.

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The International Association of Gaming Advisors (IAGA) Announces 2024 International Gaming Summit in Washington, D.C.

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The International Association of Gaming Advisors (IAGA) will hold its 41st International Gaming Summit Monday, May 27 through Thursday, May 30, 2024 at The Ritz-Carlton Washington, D.C.

As a premier event that brings together leaders from all global gaming sectors, the Summit will provide operators, suppliers, attorneys, investors, bankers, regulators and other advisor delegates with an unparalleled opportunity to meet and discuss the most important issues facing gaming.

“We are looking forward to holding this year’s 41st Annual International Gaming Summit in Washington, D.C., and are pleased to announce an agenda that includes a specific focus on some of the key sports betting issues the rapidly expanding US market is facing. As part of this focus, we will bring together representatives from global sports betting operators, regulatory agencies, professional sports leagues and other experts to discuss how the industry’s sports betting stakeholders can better work together to ensure a sustainable, responsible sports betting environment that is built on best practices lessons learned from other markets,” John Stawyskyj, President of IAGA, said.

“Beyond our sports betting focus, our diverse agenda includes discussions on other issues of importance including the growing impact of fraud and cyber breaches on regulated operators, a look into the federal and state lobbying process, an update on what’s happening in other gaming markets outside North America, a deep dive into new technologies and how they might impact gaming and more. I look forward to welcoming our delegates to Washington and participating with them in lively discussions about these critical issues and more,” Stawyskyj added.

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Marker Trax Appoints John Henderson as Senior Vice President of Operations

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Marker Trax, a leader in cashless payment solutions for the gambling industry, has announced the appointment of John Henderson as its senior vice president of operations.

As the company continues solidifying its cashless payments sector leadership position, Henderson joins the team to play a key role in leading strategic planning efforts, executing new operator and customer initiatives, directing pursuit of key performance indicators, and ensuring overall product and technology quality control. He reports directly to, and will work closely with, Marker Trax President Charlie Skinner.

Henderson is a seasoned, energetic industry veteran who brings to Marker Trax more than four decades of success in delivering technology-based business solutions, leading innovation-forward companies seeking to increase their industry footprints and to solidify their market shares.

“We’re cementing our leadership position in the cashless space, and John is the right leader, at the right time, to help guide us there. He has tactical expertise, and a long track record of success in the IT space. More than that, though, he’s always eager to innovate – which aligns perfectly with our philosophy and goals. We’re lucky to have him on board,” Charlie Skinner, President of Marker Trax, said.

Immediately prior to joining Marker Trax, Henderson served as chief information officer at WorldStrides, a global leader in educational travel services, and helped the company navigate a business and IT transformation program. Henderson has also held client partner roles at Accenture, IBM, and Cognizant, and has served numerous global brands including Choice Hotels, Hilton Hotels, MGM Resorts, Wynn, Disney, and Royal Caribbean.

“Every step of his career, John’s shown natural aptitude for client relationship management and large-scale systems integrations, and a keen, tactical eye for optimizing performance at all levels of an operation. At Marker Trax, we’re increasing our market footprint through continual innovation, and John’s tactical leadership will be of tremendous benefit to reaching our goals,” Skinner said.

Henderson’s addition caps a prolific run of recent accomplishments for the company. It recently unveiled its innovative consumer product, Moolah Play, secured renewed commitment from partner and global payments leader Euronet Worldwide Inc., and is introducing its cashless credit technology into more markets around the country.

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