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Gambling in the USA

Game On: Global Online Bingo Gambling Market Size Is Set to Surpass USD 145.43 Billion by 2030 | Forecasting the Tremendous Expansion

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Zion Market Research has published a new research report titled “Online Bingo Gambling Market By End-User (Social Exuberant, Gambling Enthusiasts, And Others), By Device (Mobile And Desktop), And By Region – Global And Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, And Forecasts 2023 – 2030” in its research database.

“According to the latest research study, the demand of global Online Bingo Gambling Market size & share in terms of revenue was valued at USD 60.01 billion in 2022 and it is expected to surpass around USD 145.43 billion mark by 2030, growing at a compound annual growth rate (CAGR) of approximately 11.70% during the forecast period 2023 to 2030.”

What is Online Bingo Gambling? How big is the Online Bingo Gambling Industry?

Report Overview:

The global online bingo gambling market size was worth around USD 60.01 billion in 2022 and is predicted to grow to around USD 145.43 billion by 2030 with a compound annual growth rate (CAGR) of roughly 11.701% between 2023 and 2030.

The online bingo gambling industry encompasses several online platforms and services that offer online bingo games for real money transactions. It involves provisions and space for virtual bingo games, where players can participate in a digital format from their computers, smartphones, or other internet-enabled devices. There are several bingo gambling variations present in the industry including 75-ball bingo, 90-ball bingo, and other variants. This involves the players purchasing virtual bingo tickets or cards and marking off the numbers when called, aiming to achieve the winning pattern before anyone else in the virtual room. Online bingo operators provide the technological infrastructure, software platforms, and user interfaces necessary for players to participate in the games. They also offer secure payment processing measures, promotional incentives, and customer support.

Our Free Sample Report Consists of the Following:

  • Introduction, Overview, and in-depth industry analysis are all included in the 2023 updated report.
  • The COVID-19 Pandemic Outbreak Impact Analysis is included in the package
  • About 224+ Pages Research Report (Including Recent Research)
  • Provide detailed chapter-by-chapter guidance on Request
  • Updated Regional Analysis with Graphical Representation of Size, Share, and Trends for the Year 2023
  • Includes Tables and figures have been updated
  • The most recent version of the report includes the Top Market Players, their Business Strategies, Sales Volume, and Revenue Analysis
  • Zion Market Research research methodology

Global Online Bingo Gambling Market: Growth Factors

The global online bingo gambling market is projected to grow owing to the convenience and accessibility related to these games. Players have access to the games all day and 7 days a week. They can play the games from anywhere including their homes, while traveling, or during any other activity. Furthermore, online bingo gambling is a form of social interaction since most of these platforms incorporate chat features that allow players to interact with one another. This social aspect of virtual gaming has proven to be effective in attracting more consumers to the market since it creates a sense of belonging and fosters a more engaging experience.

The online bingo gambling industry is also expected to benefit from the several varieties of gaming options available on the internet. This includes different themes, patterns, and prize structures and hence becomes more lucrative to a wider range of audience. The introduction of innovative features, such as progressive jackpots and bonus games, has also contributed to the market growth. Online bingo gambling sites provide attractive bonuses and promotions to retain more players. This includes sign-up bonuses, free bingo tickets, cashback offers, and loyalty rewards which may not be available in physical bingo gambling centers.

The global online bingo gambling industry is expected to witness certain growth restrictions owing to the growing competition from other online gambling activities. Furthermore, like any other such activity, online bingo gambling also poses a threat of addiction and the problems that arise due to it. Some individuals may develop addictive behavior and struggle to control their habits. Additionally, online gambling requires the presence of a robust and secure technological infrastructure and events such as server outages, software glitches, or cybersecurity threats could damage market reputation.

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Mobile gaming may provide growth opportunities while competition and saturation could challenge market growth.

Report Scope

Report Attribute Details
Market Size in 2022 USD 60.01 billion
Projected Market Size in 2030 USD 145.43 billion
CAGR Growth Rate 11.70% CAGR
Base Year 2022
Forecast Years 2023-2030
Key Market Players 888 Holdings, Kindred Group, Bet365, GVC Holdings, Gamesys Group, Jackpotjoy, Mecca Bingo, Foxy Bingo, Gala Bingo, Tombola, Paddy Power, Ladbrokes, William Hill, Unibet, Playtech, Microgaming, Virtue Fusion, Jumpman Gaming, Rank Group, Stride Gaming, Daub Alderney, Bwin, Stars Group, Dragonfish, and Relax Gaming amongst many others.
Key Segment By End-User, By Device, and By Region
Major Regions Covered North America, Europe, Asia Pacific, Latin America, and the Middle East &, Africa
Purchase Options Request customized purchase options to meet your research needs. Explore purchase options

Online Bingo Gambling Market: Segmentation Analysis

The global online bingo gambling market is segmented based on end-user, device, and region.

Based on end-user, the global market segments are social exuberant, gambling enthusiasts, and others. The industry witnessed the highest growth in the gambling enthusiasts segment. They are people who showcase an extreme passion for different forms of gambling. They tend to enjoy the thrill of taking risks, the competitive aspect of the game, and the potential monetary rewards. Social exuberant are people who enjoy participating in online bingo gambling activities due to community engagement prospects. They primarily enjoy interacting with other players present in the chat rooms and building higher connections with them. They tend to prioritize the social experience over the monetary aspect of gambling. The last category includes people who are casual players, occasional gamblers, and individuals seeking entertainment or relaxation. The total gambling market in Europe was close to 81 billion euros in 2020 as per Statista.

Based on device, the global online bingo gambling market is divided into mobile and desktop. The former segment registered the highest growth in 2022 due to the growing population that is attracted to mobile platforms due to several reasons. For instance, many people use smartphones and tablets to play these games as they offer ease of use. They are portable devices and can be used on the go. Players can access their favorite bingo games anytime and anywhere, allowing for greater flexibility and accessibility. These platforms also offer features like touch-screen controls and intuitive interfaces that enhance the gaming experience. The desktop segment is also crucial to industry growth as there is a significant share of consumers who use these tools to play the game. A recent report stated that nearly 80.1% of all online gamblers use mobile phones for these services.

The global Online Bingo Gambling market is segmented as follows:

By End-User

  • Social Exuberant
  • Gambling Enthusiasts
  • Others

By Device

  • Mobile
  • Desktop

Competitive Landscape

Some of the main competitors dominating the global Online Bingo Gambling market include –

  • 888 Holdings
  • Kindred Group
  • Bet365
  • GVC Holdings
  • Gamesys Group
  • Jackpotjoy
  • Mecca Bingo
  • Foxy Bingo
  • Gala Bingo
  • Tombola
  • Paddy Power
  • Ladbrokes
  • William Hill
  • Unibet
  • Playtech
  • Microgaming
  • Virtue Fusion
  • Jumpman Gaming
  • Rank Group
  • Stride Gaming
  • Daub Alderney
  • Bwin
  • Stars Group
  • Dragonfish
  • Relax Gaming

 Key Insights from Primary Research:

  • According to the analysis shared by our research forecaster, the Online Bingo Gambling market is likely to expand at a CAGR of around 11.70% during the forecast period (2023-2030).
  • In terms of revenue, the Online Bingo Gambling market size was valued at around US$ 60.01 billion in 2022 and is projected to reach US$ 145.43 billion by 2030.
  • The online bingo gambling market is projected to grow at a significant rate due to the increasing internet access.
  • Based on end-user segmentation, gambling enthusiasts were predicted to show maximum market share in the year 2022.
  • Based on device segmentation, mobile was the leading device in 2022.
  • On the basis of region, Europe was the leading revenue generator in 2022.

Key questions answered in this report:

  • What is the market size and growth rate forecast for Online Bingo Gambling industry?
  • What are the main driving factors propelling the Online Bingo Gambling Market forward?
  • What are the leading companies in the Online Bingo Gambling Industry?
  • What segments does the Online Bingo Gambling Market cover?
  • How can I receive a free copy of the Online Bingo Gambling Market sample report and company profiles?

Key Offerings:

  • Market Size & Forecast by Revenue | 2023−2030
  • Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities
  • Market Segmentation – A detailed analysis By End-User, By Device, and By Region
  • Competitive Landscape – Top Key Vendors and Other Prominent Vendors

(We tailor your report to meet your specific research requirements. Inquire with our sales team about customising your report.)

Regional Analysis:

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Europe is expected to generate the highest growth in the global online bingo gambling market due to the favorable government regulations surrounding the access and consumption of such portals. Furthermore, there are several players present in the regional industry especially in the United Kingdom. They have adopted strategic marketing and advertising activities to ensure the retention of a higher number of players. Since these portals offer lucrative money-winning opportunities by just playing the games remotely, more people are attracted to online bingo gambling as the game is also considered to be less difficult as compared to other gambling events.

In North America and especially the US, every state has specific laws in terms of online gambling and Canada seems to be more permissive allowing more market player entry. Cultural preferences and social dynamics influence the online bingo market in different Asian countries.

By Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • France
    • UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • The Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America

Recent Developments

    • In April 2022, Focus reported that the Indian state of Telangana was rethinking its 2017 ban on online gambling since the regional authorities think that it can be a significant source of employment in the region
    • In April 2023, Buzz Bingo announced the launch of an online website for its casino. For this move, the company has partnered with Playtech
    • In December 2021, BetMGM launched Borgata Bingo online in the state of New Jersey giving players access to 75-ball real money online bingo product

Gambling in the USA

Aristocrat Interactive wins iLottery Contract with the Massachusetts State Lottery Commission

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Aristocrat Interactive and the Massachusetts State Lottery Commission (MSLC) today announced that NeoGames US LLP (“Aristocrat Interactive”) has been selected as the winner of a competitive tender to deliver a full service iLottery platform and related services for the MSLC.
This is a significant milestone for Aristocrat Interactive and supports the MSLC’s strategic plan to modernize its lottery offerings, meeting evolving player preferences through a secure and scalable digital channel. The MSLC is the leading per capita performing U.S. retail lottery and 3rd worldwide.
From July 1, 2026, Aristocrat Interactive has been contracted to provide services to the MSLC for five years, with three additional three-year extension opportunities. These services will include a comprehensive iLottery platform solution, game content including eInstants and draw games, proprietary central gaming and player account management systems, and a market-leading aggregation platform for third-party game content.
Aristocrat Interactive will work in partnership with the MSLC to execute its marketing efforts, player promotions, customer communications and service, and responsible gameplay solutions and compliance.
Moti Malul, Aristocrat Interactive CEO, said: “We are extremely proud to be selected as the partner for MSLC– after a highly competitive process.
“We’re excited to be partnering with the MSLC who are widely recognized as a global leader in lotteries. We look forward to helping the MSLC deliver on its objective to expand player engagement through innovative and responsible online play, and further enhance their ability to contribute to and support local communities. Our commitment to iLottery together with our diverse and proven platform solutions and top performing content portfolio, trusted people and seamless integration, is what sets us apart,” Moti said.
Mark William Bracken, the MSLC Executive Director said: “The Massachusetts State Lottery Commission is taking a significant step forward in modernizing our operations with a world class iLottery program to complement our industry-renowned retail program.
“After a comprehensive and competitive process, Aristocrat Interactive demonstrated the best value for the Commonwealth. Partnering with Aristocrat Interactive provides us with a proven, successful platform that will allow the Lottery to fulfill its mission of maximizing funding for early childhood education and care that will benefit families throughout the Commonwealth,” Mark William said.
This win reinforces Aristocrat Interactive’s position as a trusted partner for regulated jurisdictions seeking innovative, modern, omnichannel iLottery solutions. It follows Aristocrat Interactive beginning to provide its award-winning platform to power digital growth to New Hampshire from July 2025 and recently signing a six-year agreement with Michigan Lottery to begin in July 2026. Aristocrat Interactive through its joint venture with NeoPollard – NeoPollard Interactive (NPi) has also partnered with Alberta Canada, Michigan (until June 2026), North Carolina, Virigina, and West Virigina.
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Gambling in the USA

How Alberta’s Insider Lobbyists Delivered for Gambling Companies

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Private gambling companies and industry groups have waged a years-long lobbying campaign to shape Alberta’s regulated internet gaming and sports betting strategy, including hiring several consultants with ties to the United Conservative Party government, the Investigative Journalism Foundation has found.

Alberta is expected to launch its iGaming market early next year, making it the second province where residents can legally gamble online and place bets with private operators. Provincial records show that since 2020, at least 21 different gambling companies and industry associations registered to guide, inform, and educate various government ministries on online betting regulation and market frameworks.

Global gaming platforms like BetMGM, Caesars Entertainment, and Bally’s Corp. have all sought meetings with Alberta government officials, as have a swath of major Canadian companies including the Stars Group, Score Media and Gaming, and its parent company, Rogers.

Along with their own in-house advocates, gaming companies and groups have also enlisted the help of professional influencers from more than a dozen public relations firms.

The IJF’s analysis of public lobbying records found 11 of the lobbyists registered to represent the gaming and sports betting industry previously held positions within the United Conservative Party or the Alberta government.

Representing the Canadian Online Gaming Association, Endgame Strategies’ lobbyist Pierçon Knezic worked as the UCP’s deputy campaign manager during the 2023 election. In between her time as a ministerial press secretary and a senior communications adviser for Alberta’s government, Eliza Snider was part of the team managing the Score Media and Gaming account for public relations giant Hill & Knowlton.

Wellington Advocacy employed a stable of former government staff for clients such as Pure Canadian Gaming and Caesars Digital, including Clancy Bouwman, assistant to Premier Jason Kenney; Brad Tennant, former UCP executive director; Ashley Wilde, former UCP director of operations; Nick Koolsbergen, Kenney’s chief of staff and campaign director; Peter Csillag, UCP caucus director of issues management from 2017 to 2019; Lucas Robertson, who served with the UCP caucus, the minister of health’s office and the UCP caucus whip’s office; and Ethan Lecavalier-Kidney, former policy adviser to Alberta’s finance minister.

Brandon Aboultaif, press secretary to Minister of Service Alberta and Red Tape Reduction Dale Nally, who is responsible for iGaming legislation, would not say which companies Nally has met with but told the IJF in an email that the minister and his department “continue to meet with all interested industry stakeholders to engage on issues related to the launch of a private, regulated iGaming market in Alberta.”

“We are taking the next step toward establishing a private, regulated online gaming market in Alberta by further engaging with Indigenous partners and stakeholders on Alberta’s iGaming strategy, including the development of regulations related to social responsibility and consumer protection,” he said.

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Regulated online gambling has grown rapidly in North America following the decriminalization of single-game sports betting in the United States in 2018 and in Canada in 2021. Single-game betting allows people to bet on various aspects of individual sports events.

While the expansion of legal markets has corresponded with a surge in lobbying activity, industry efforts to push for privately owned online gambling go back much further, said Renze Nauta, program director for work and economics at Cardus, a non-partisan Christian think tank.

Nauta pointed to a 2011 report on single-event sports wagering and related press releases from the Canadian Gaming Association as examples of the long-standing push for open markets, as well as the source of industry statistics on black-market gambling activity that have been widely circulated and used to make the case for legalization.

“I can’t speak to the intensity of the lobbying effort; it’s clearly a long-standing one. Because from 2011 to 2021, that’s a 10-year period where there was clearly an attempt to bring this to Canada,” Nauta said.

In its publications, the Canadian Gaming Association estimated that Canadians were spending at least $10 billion annually on illegal single-event sports betting, and an additional $4 billion gambling on grey-market websites based in jurisdictions where these bets are legal. The estimate that $14 billion in illegal sports betting was taking place in Canada was subsequently cited by members of Parliament and continues to be referenced by government and media.

The potential taxable income that would come from capturing a share of black-market activity has been a primary justification for iGaming legalization cited by legislators from Alberta to Ontario to the federal government and various U.S. states.

The potential tax revenue has also been a consistent theme in lobbying communications recorded in the Alberta lobbyist registry. Notices filed by Pure Canadian Gaming note the “economic contributions of gaming to the Alberta economy.” The Stars Group declared its intention to educate the government and to establish “safe, regulated environments that benefit jurisdictions,” including “incremental government revenue opportunities.” And Century Mile Racetrack and Casino had discussions with the government on how “gaming can drive tourism and economic prosperity.”

A similar emphasis on corporate and economic benefits has also dominated Canadian media coverage of the legalization of sports betting, according to a study from researchers at the University of British Columbia.

About 85% of newspaper articles on sports betting between 2020 and 2022 featured themes of legality and industry change, while the issues of gambling harm and reform were present in less than a quarter of articles surveyed.

“The newspaper coverage through that three-year window is really emphasizing and framing the economic, business and financial considerations. Particularly this idea of capturing the illegal market through legalization and regulation, at the cost of much discussion around harms and the risks of excessive gambling and the health of the public,” said Luke Clark, director of the Centre for Gambling Research at UBC.

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The study also found that industry representatives were by far the most frequent sources interviewed in media coverage. Seventy per cent of articles included voices from the gaming industry, while few academics, addiction and public health advocates or people with lived experience with gambling made the news.

Clark said this imbalance in perspective stems from the disparity in size and resources between the groups representing these different viewpoints.

While academics might offer a more complicated and nuanced take, they have less time to dedicate to media, and people with lived experience aren’t connected, co-ordinated and issuing press releases.

The gaming providers now operating in Canada, on the other hand, are big global gambling corporations with resources dedicated to influencing government and public opinion.

“These are huge companies with a footprint in many different parts of the world. They have large public relations teams and huge marketing and advertising budgets. And they’re very well positioned when media reach out. They’re right on it with clear messages that frame things from their perspective,” Clark said.

Source: thetyee.ca

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Gambling in the USA

The 2025 “Low-Wage 100” Report Reveals Significant Employee Pay Disparities in the Gambling Industry

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Leading gambling companies Caesar’s Entertainment, MGM Resorts International, and Las Vegas Sands have recently been spotlighted in the 2025 “Low-Wage 100” report. This annual publication by the Institute for Policy Studies and Inequality.org identifies S&P 500 companies that show the smallest median wages for their employees compared to the large earnings of their top executives.

The financial figures reveal significant disparities in compensation. In 2024, Caesar’s CEO Tom Reeg earned $18.4 million, while the average U.S. employee at the company received just $43,880, resulting in a salary gap of 419 to 1. MGM’s CEO Bill Hornbuckle earned $15.8 million, sharply contrasting the company’s median employee salary of $47,607, creating a 332 to 1 ratio. Meanwhile, Las Vegas Sands’ Robert Goldstein took home $21.9 million, dwarfing the $42,426 earned by the typical worker and leading to a 516 to 1 pay disparity.

These pay gaps have sparked ongoing criticism of the casino industry. Since 2019, the top executive pay at Caesar’s has more than doubled, surpassing the 40% wage increase seen among its workforce. Though MGM and Las Vegas Sands have also raised executive salaries at a faster rate than employee wages, their growth was less dramatic compared to Caesar’s.

Experts argue that this imbalance extends beyond optics. The report examines billions spent on stock buybacks which inflate share prices and executive compensation, while funding for employee wages and training remains insufficient. For instance, MGM invested over $9.5 billion in buybacks last year—more than twice what was spent on upgrading its properties.

This uneven pay structure is not limited to major companies in the S&P 500. Smaller gaming firms reveal similar trends. Penn Entertainment reported a striking 734 to 1 gap, with its CEO earning $26.6 million and the average employee making $36,322. Boyd Gaming followed with a 304 to 1 ratio, and Golden Entertainment showed a 155 to 1 difference.

Industry critics suggest these pronounced salary gaps damage employee morale and complicate talent retention, ultimately hindering long-term growth. Calls for reform include proposals to increase taxes on companies with large pay disparities and to levy higher taxes on stock buybacks.

Despite these controversies, these companies remain among Nevada’s top employers and hold substantial influence within the global gambling market. Nevertheless, the study concludes that the industry’s focus on rewarding shareholders and executives over workers will likely persist without regulatory intervention.

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