Gambling in the USA
Aruze Introduces Gong Gong Lai Fu Titles to US Market with ActivPlay™, Video Slots and Suite of ETGs to IGA 2023

Aruze Gaming America (Aruze), a leading developer of gambling entertainment solutions for the global casino market, today announced the US release of Gong Gong Lai Fu at the 2023 IGA show. Gong Gong Lai Fu has two title options, Mighty Buddha and Caishen Riches, exclusive to Aruze’s top performing cabinet the Muso Curve 55.
Aruze has spent its history innovating the classics without discarding classic offerings. Casinos need to continually offer a portfolio of games that draw on familiarity while also offering a new experience, leveraging new technologies to create active gameplay and new play styles. Aruze demonstrates this by continuing to introduce new and exciting video slots, like Gong Gong Lai Fu, and ETGs, in addition to its now industry-famous Activ-Play™ offerings such as Go Go Claw. By asserting both sides of its offerings, it encourages casinos everywhere to innovate game offerings without sacrificing game elements that gamblers have come to love.
“No industry can survive without innovating, and that includes casinos. Imagine a casino without ETGs or even video slots; it might be hard to fathom, but that was once a reality,” said Global CEO of Aruze Gaming, Yugo Kinoshita. “Innovation is tricky, and we recognize that. Casinos that lean too far into innovation risk abandoning their original audience, and casinos who focus on tradition over any innovation risk falling into obscurity. That’s why we create the best of both worlds; new innovative games like Go Go Claw, and iterations of classics, like Shoot to Win Craps and high performing slots on our exceptional family of cabinets. We believe players deserve the best that casinos can offer, and we are dedicated to equipping casinos with whatever they need to deliver that.”
Key products for sale on the IGA floor:
- Gong Gong Lai Fu Mighty Buddha and Caishen Riches: Ring a gong and bring good fortune. A new set of reels will appear during Gong Gong Lai Fu Feature, awarding credit prizes or bonuses. With each gong appearance, it resounds — the gongs stay through the feature, adding to players possible winnings. Players who have Buddha’s lucky blessing can get all 15 gongs, putting the grand jackpot right in their pocket. Dragons, gods and merchants appear larger than life when this game is featured on Aruze’s Muso Curve 55.
- Firestorm Lion and Firestorm Bull: Fireballs and blazing prizes are held behind a pride of beasts in Firestorm Lion and Bull on the larger-than-life Muso Curve 55. Transforming symbols kick off bets to be rewarded with free games, special wins and grand prizes. Special scatters can trigger a collect feature in which all prizes displayed on the collected scatters are won, including bonuses and jackpots. Even more special symbols unlock additional symbol rows during the “collect” phase bringing even more hot wins.
- Gong Cash: Fortunes abound in Gong Cash Dragon and Lion. Will your future be overflowing pots of gold? Featured on Aruze’s Muso Curve 55, one of the largest cabinets of its caliber, special symbols trigger different surprises. A “Gong Spin” feature awards players with free spins. The Jackpot feature allows players to pick 12 different icons until a match is found, and the Jackpot level is revealed. Players are drawn in with the classic themes, hoping for luck from the beasts of prosperity.
- Bomb Collector: With bright visuals, charming music, and chances for free games and bet multipliers, Bomb Collector is sure to be a blast for gamers. This five-reel, three-row video slot on Aruze’s T-32 cabinet, has 10 bet configurations, from 75 to 750 credits. Each bomb stack gives players the chance at one of these exciting wins: Wild Boom, Prize Blast, Free Games Explosion or a Jackpot Feature. Watch out for those Wild Booms! When a player spins a wild, they could win a Mini, Minor, Major or Grand Jackpot.
- Diamond Pays Arabian Oasis and Diamond Pays Oriental Princess: Win dazzling treasures in a successive chain of prize collecting in a far-off land on Diamond Pays Arabian Oasis and Oriental Princess on the Muso Curve 55. This brilliant game features persistent bonus symbols, triggering free spin after free spin, increasing players’ chances at a jackpot. These free spins compound into a highly appealing, easy-to-play game full of mystery bonuses and major jackpots.
- Shoot to Win Craps Lucky Roll: A revitalization of Aruze’s legacy Shoot To Win Craps™, Shoot to Win Craps™ Lucky Roll is an immersive experience with interactive play and spectacularly upgraded visuals. The overhead display features a wrap-around LED Display in the center unit. The platform now uses a new system for dice sensing, as well as new dice, with the upgraded security system and an updated camera system. Clients can utilize custom settings, including odds, commission, simultaneous bets, jackpot features, don’t bet areas, and side games. It also includes useful functionality for operators.
- Go Go Claw Dream Prize: Go Go Claw Dream Prize uses its classic concept and nostalgic gameplay to turn passersby into players. Players use a classic arcade-style claw to grab a prize ball, which could give them a jackpot for the ages or a reason to try again. Go Go Claw Dream Prize gives players the opportunity to put their skills to the test for prizes in a unique gameplay experience.
- Muso Dragon: The Muso Dragon is a sparkling red and gold dragon-themed signage option for the Muso Curve-43 cabinet. With a unique molded design, the Muso Dragon pulls in players with its bright accentures making it a design staple for any casino floor. The signage perfectly spaces out cabinets, giving players room to enjoy their gameplay without sacrificing the sense of community many come to expect from casino floors.
Gambling in the USA
BMM INNOVATION GROUP SHOWCASES ITS SUPPORT FOR TRIBAL SOVEREIGNTY AT INDIAN GAMING CONFERENCE & EXPO MARCH 31 – APRIL 3 AT SAN DIEGO CONVENTION CENTER

Company to sponsor, attend, and speak at the San Diego, California show.
BMM Innovation Group (“BMM,” “BIG Group,” or “BIG”), a technology conglomerate focused on product compliance testing, cybersecurity solutions, and virtual training for the global gaming industry, today announced its sponsorship and participation in the Indian Gaming Association’s (“IGA”) annual IGA Conference & Expo, March 31-April 3 at the San Diego Convention Center.
With over three decades of experience supporting Tribal gaming, BIG will be on-site as sponsors, speakers, and attendees to reinforce the Company’s steadfast commitment to Tribal sovereignty and self-regulation.
Proud Partners in Tribal Progress
The BIG Group’s Chairman, President, and Chief Executive Officer Martin Storm said, “BMM proudly partners with Tribal governments, Tribal casinos, and Tribal gaming equipment and technology suppliers to advance Tribal sovereignty, self-determination, and economic development. We are honored to continue supporting the growth and integrity of Tribal gaming through our trusted product compliance services, world-class training and virtual education, and our cybersecurity solutions to protect Tribal enterprises.”
BMM’s long-standing relationships with Tribal gaming suppliers and regulators are at the heart of its mission. As active members of IGA and other key Tribal organizations, BIG is committed to elevating Tribal voices and ensuring Tribal interests remain at the forefront of industry growth.
BIG Group Shares Thought Leadership on Conference Panels and Trainings
- In addition to sponsoring and attending, the BIG Group’s expert thought leaders will speak and provide in-person training at the conference:
- Tuesday, April 1 at 9 am: Innovation vs. Regulation: Keep Pace with Emerging Gaming Technologies – Sean Mason, Senior Director of Tribal Services
- Tuesday, April 1 at 4 pm: Gaming and Cyber Risk Best Practices – Mitigate Risk and Sleep Better at Night – Heather Lee, Senior Director of Sales for BIG Cyber
- Wednesday, April 2 at 9 am: Level III Commissioner Certification Training – Peter Nikiper, Director of Technical Compliance
Unmatched Expertise in Product Compliance and Certification
As a trusted testing laboratory for Tribal gaming jurisdictions across North America, BMM’s focus is fairness, integrity, and security in every gaming environment. IGA attendees are invited to connect with BMM experts to learn more about the Company’s comprehensive product compliance programs.
Education & Training for Long-Term Success
BIG continues to empower Tribal gaming employees through exclusive education and training programs, including free access to RG24seven Virtual Training. These knowledge-sharing initiatives are designed to support responsible gaming, regulatory compliance, and the long-term sustainability of Tribal gaming operations.
Cybersecurity Solutions Tailored for Tribal Gaming
The BIG Group is focused on bolstering cybersecurity defenses for Tribal enterprises through its BIG Cyber services, which includes penetration testing, vulnerability assessments, PCI:DSS evaluations, and a host of managed security services featuring CYREBRO’s Security Operations Center, KnowBe4’s security awareness training, and Maxxsure’s risk management platform.
Gambling in the USA
Bruce Smith Enterprise and The Cordish Companies Break Ground on New Live! Casino & Hotel in Petersburg, Virginia

Bruce Smith Enterprise and The Cordish Companies celebrated the groundbreaking of the new LIVE! CASINO & HOTEL VIRGINIA in Petersburg. The milestone officially commences construction on a transformative project that will generate billions of dollars in economic benefits and spinoff development, create thousands of new jobs, and set a new standard for gaming, hotels, and entertainment in the Commonwealth. Live! Casino & Hotel Virginia is part of a larger $1.4 billion master plan by the partnership, scheduled to be developed in phases, that will bring a world-class mixed-use resort destination to Petersburg.
Executives from Bruce Smith Enterprise, The Cordish Companies, and Cordish Gaming were joined by Petersburg City Mayor Sam Parham and members of Petersburg City Council, Virginia State Senator Lashrecse Aird, Virginia State Delegate Kim Taylor, and many other business and community leaders at the project site in Petersburg. The development site, ideally located on Brasfield Parkway at the intersection of Wagner Road and Interstate I-95 just 20 miles south of Richmond, will provide easy access on and off the East Coast’s major north-south interstate.
“It has been a source of immense satisfaction and pride to partner in this incredible development. For far too long people have simply driven by the City of Petersburg, but today marks the beginning of a new era in which Petersburg will become a prime destination. This pivotal project will ignite tourism, create jobs, and ultimately deliver on the promise of greater opportunity and upward mobility for local families. As a champion of Petersburg and its residents, I am happily confident that this historic development will uplift, empower, and enrich this community for years to come,” said Bruce Smith, founder of Bruce Smith Enterprise.
Live! Casino & Hotel Virginia is slated to open in 2027. A temporary gaming facility will open by the end of 2025 to immediately begin creating an estimated 500 new jobs, vendor opportunities and economic benefits for the City. In its first 10 years, the project is expected to generate $2.8 billion in economic stimulus to the region; $504 million in tax revenues including $240 million to the City of Petersburg; $802 million in economic benefits during construction; $201 million in annual economic benefits each year after opening; and 7500 new jobs including 6100 during construction and 1400 new permanent jobs.
“Today marks a monumental day for The Cordish Companies as we expand our Live! brand into the Central Virginia region with the development of Live! Casino & Hotel Virginia. Our company is a national leader in successfully developing and managing large-scale urban revitalization projects across the country. Live! Casino & Hotel will be a transformative development that will bring a world-class gaming and entertainment experience to millions of visitors, create significant new jobs, and generate millions of dollars in economic benefits for the community that will provide a beneficial impact for generations. We look forward to making an immediate impact on the region with the construction of a temporary gaming facility that will be operational before the end of 2025, so that we can begin creating jobs, vendor opportunities and economic benefits for the City,” said Zed Smith, Chief Operating Officer for The Cordish Companies.
Gambling in the USA
PENN Entertainment Launches Stand-alone Hollywood Casino App in New Jersey

PENN Entertainment announced that its stand-alone Hollywood Casino app has launched in New Jersey. The new Hollywood Casino platform is available on Android, iOS, and desktop and can also be accessed via the ESPN BET app. Customers can login to Hollywood Casino using their ESPN BET credentials, allowing for a seamless experience across PENN’s online betting and casino platforms.
Ranked by Eilers & Krejcik as the #2 overall iCasino product in the US, Hollywood Casino offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house casino game development studio. Hollywood Casino also includes bespoke live dealer tables and exclusive games such as the recently launched Devils Blackjack, an original title leveraging PENN’s partnership with the New Jersey Devils.
“We’re thrilled to introduce our dedicated, casino-first experience to customers across New Jersey. Hollywood Casino delivers a best-in-class experience with an extensive game library, seamless gameplay, and exclusive content from our in-house studio. This launch builds on the strong momentum we’ve gained since introducing our enhanced standalone app in December,” said Aaron LaBerge, Chief Technology Officer of PENN Entertainment.
The stand-alone Hollywood Casino platform debuted in Pennsylvania last December and is also available in Michigan.
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