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Gambling in the USA

MGM Resorts International and BetMGM Introduce “MGM Riches”

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BETMGM FIRST HALF 2024 UPDATE

 

MGM Resorts International and BetMGM, a leading sports betting and iGaming operator, have launched MGM Riches, the companies’ first custom slot experience that can be played both online via BetMGM and as a traditional slot game at MGM Resorts properties throughout the US.

Developed in collaboration with Everi Holdings, MGM Riches is a multi-denomination, multi-level progressive slot game offering players two themes – MGM Riches Triple Ruby and MGM Riches 5x Sapphire. Gameplay is consistent whether in-person at 15 MGM Resorts destinations across the country or online via BetMGM’s iCasino platform in Michigan, New Jersey, and Pennsylvania. The game is scheduled to launch in West Virginia in the near future.

“MGM Riches is designed to engage and entertain our slot customers wherever they choose to play. With guest experience at the core of what we do, we created this custom game for our loyal slot customers who enjoy playing their favorite games and earning rewards even when they’re not at one of our properties,” Mike Gatten, MGM Resorts International’s Senior Vice President of Slot Strategy, said.

Leveraging the MGM Resorts and BetMGM omnichannel integration, MGM Rewards and BetMGM Rewards loyalty members can earn Tier Credits with each spin. As players earn credits across both channels, tier-based benefits are unlocked for future redemption at MGM Resorts’ domestic destinations. The platform also offers players the opportunity to qualify for multiple member-only experiences, including exclusive concerts and sporting events, gaming tournaments and the annual Holiday Gift Shoppe. BetMGM Rewards points may be transferred to MGM Rewards points and redeemed for complimentary dining, entertainment, hotel stays, and more at MGM Resorts properties nationwide including Bellagio and ARIA in Las Vegas, Borgata in Atlantic City, and MGM Grand Detroit in Michigan, among others.

Angus Nisbet, BetMGM’s Vice President of Gaming, said: “The launch of MGM Riches directly connects BetMGM’s leading online casino offerings to MGM Resorts iconic destinations. We are thrilled to offer this first-of-its kind slot and to continue to bring innovative content to our players.”

David Lucchese, Everi’s Executive Vice President of Sales, Marketing and Digital, said: “The development of MGM Riches is another example of MGM Resorts’ and BetMGM’s focus on patron engagement, their commitment to being top-tier operators in land-based and online, and Everi’s ability to deliver exciting, omnichannel gaming entertainment experiences to both land-based and online players. Everi’s customer-driven approach with BetMGM to enhance their players’ gaming experiences has enabled the delivery of our high-performing iGaming content across North America. This new multi-level progressive slot game also adds to Everi Digital’s catalog of nearly 70 distinct titles, all housed and delivered via our state-of-the-art proprietary Spark Remote Game Server.”

Compliance Updates

Arizona Department of Gaming Releases October Sports Betting Figures

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Bettors in Arizona wagered approximately $791 million on sports in October of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 22% increase when compared to October of 2023.

The state collected approximately $2.35 million in privilege fees in the month.

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Gambling in the USA

Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series

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Neosurf, the globally trusted provider of swift and secure cash-to-digital payment solutions, has announced it will be sharing the findings of a recent study into the online betting habits, preferences and frustrations of US players in an exclusive two-part webinar series beginning on January 14th.

Neosurf commissioned the research via Betting Hero – a leading US-based iGaming portal with expertise in casino, sports betting and DFS. The webinars will see Neosurf CEO Americas, Sue Page, Betting Hero’s Co-Founder and President, Jai Maw, and Senior Director of Product and Research, Ernie Ropas, dive into the report’s key findings and discuss what some of the more surprising results could mean for operators.

The survey, which featured respondents from New Jersey, Colorado and North Carolina, aimed to help operators and regulators within the gambling industry better understand the typical US bettor – how and why they bet, what tools they use to manage their budget and what Responsible Gaming means to them. The findings will be revealed in the webinars and used to identify areas where Neosurf’s products can help operators provide a better user experience.

The research highlighted several aspects of payments and responsible gaming that bettors felt could be improved. Problems with payments remain an issue – 52% of respondents said that they’d experienced payment issues in the past year, and with over 50% depositing and withdrawing multiple times each month, there is a significant cost impact to the operators.

Additionally, respondents indicated they’d be in favour of using a service that could share pre-verified ID information with operators, with ease of use for new payment methods and seamless integration across multiple platforms identified as important factors in their choosing and remaining loyal to a single sports betting platform.

Sue Page, Neosurf CEO Americas, said: “It was important to us to gain a more detailed insight into the US sports bettor. We wanted to talk to the players and ask questions that no one else is asking, and  through our collaboration with Betting Hero I’m delighted that we now have a comprehensive piece of research.

“Offering valuable insights into player habits – how and why they bet, the ongoing pain points they’re experiencing with payments and their thoughts on Responsible Gaming—we’ll be taking a deep dive into the results of the survey in our two-part webinar series starting at 10:00 ET on January 14th, and we encourage all US-focused operators and regulators to join us.”

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Gambling in the USA

Saracen Casino Resort Chooses QCI Chatalytics to Enhance Casino Operations with Integrated AI Solutions

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Saracen Casino Resort has selected Quick Custom Intelligence’s (QCI) Chatalytics, an integrated AI-driven suite, to revolutionize its casino operations and elevate guest experiences. The QCI Chatalytics solution, which includes Slot Copilot, Player Copilot, Dashboard, and the Robot Button, leverages OpenAI integration to provide real-time insights and streamlined decision-making across the casino floor.

QCI Chatalytics offers a powerful blend of AI-powered tools designed to optimize both player and slot management. With Slot Copilot, operators gain enhanced capabilities for real-time slot performance monitoring, predictive analytics, and dynamic task assignment. Player Copilot delivers personalized player engagement by analyzing customer data to inform service decisions and reward recommendations. The Dashboard component offers an intuitive, real-time display of key metrics, enabling data-driven insights at a glance. Additionally, the innovative Robot Button automates routine processes, allowing staff to focus on higher-value tasks and improve overall efficiency.

Clayton Mason, Senior Director of Marketing of Saracen Casino Resort, expressed enthusiasm about the partnership: “Integrating QCI Chatalytics into our operations marks a significant step in our strategy to harness the power of AI. With advanced tools like the Robot button, Slot Copilot and Player Copilot, we can deliver a more tailored and efficient experience for our guests while gaining deeper insights into our gaming operations.”

Dr. Ralph Thomas, CEO of QCI, shared his vision for the collaboration: “We’re excited to bring the capabilities of QCI Chatalytics to Saracen Casino Resort. By integrating OpenAI technology, our solution provides unprecedented levels of automation and insight. We believe Chatalytics will play a crucial role in optimizing floor operations and enhancing guest satisfaction through real-time, data-driven decision-making.”

The QCI Chatalytics platform is part of Quick Custom Intelligence’s commitment to driving innovation in the gaming industry, offering a comprehensive suite of solutions to streamline operations and enhance the player experience.

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