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Ontario to smash all North America iGaming records, predicts BonusFinder.com research

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Bonus Index shows Canadian province will overtake all online casino regulated US states to become most consumer friendly and commercially lucrative territory with large population, highly competitive market and high bonuses

The post-regulated province of Ontario, Canada, will become the most attractive iGaming market in North America for both players and brands, surpassing all its US online counterparts when it goes live in Q1 2022, according to Bonusfinder.com’s latest Bonus Index results.

Once regulated in early 2022 Ontario will become North America’s most important online casino and sports betting market. The Bonus Index predicts that a combination of its 15 million population, with a strong volume of sportsbook and casino players, and an estimated 70+ brands looking to acquire a licence when the market goes live means that brands will be entering a highly competitive market and battling for players by offering the continent’s most appealing casino bonus of $866 and an estimated sportsbook bonus of $395.

Ontario has a Bonus Index score of 23377, nearly twice as high as New Jersey, its nearest US state rival and second in the Bonusfinder.com list (see table below).

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New Jersey has recently revealed a record monthly turnover of $1.3 billion in bets taken in October, however Ontario is expected to outstrip this in its first month with a population double the size of the East coast state.

Earlier this month the Bonus Index predicted New York would become the number one state for US sports betting despite one of the highest tax rates applied to its nine licensed operators.

Bonusfinder.com has predicted average welcome offers in New York of $1,500 with a low of $550 and a high of $5,000 according to Bonusfinder.com calculations.

The Bonusfinder.com Bonus Index measures a wide variety of factors across all current and future regulated sports betting states and provinces across the US and Canada. This includes population, number of licences and licensees, betting volume and average bonus offerings across all licensed brands to calculate an overall Free Bet index score.

Fintan Costello, Managing Director, BonusFinder.com, said: “Our research shows the formula for success for any state or province is a high population, highly competitive market, sizable player volumes and high bonus offers.

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“Allowing more licences and more competition encourages all operators to try harder and this is far better for consumers with consistently attractive bonuses and more reasons to play and enjoy playing.

“Our Bonus Index accurately plots and tracks how successful every North American state and province is month-on-month across sports betting and casino and Ontario will blow everyone out of the water as soon as it’s given the greenlight in early 2022. New Jersey, although second on our list and punching above its weight, will look like it’s spitting out loose change from a slot machine compared to what we’re about to see from Canada’s largest province.”

“It may have six million fewer people than states such as New York but its large number of licences across both sportsbook and casino will see it become North America’s largest gaming and betting market.”

Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group adds sportsbook to its offering in Ontario

 

ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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