Gambling in the USA
March Madness propels Iowa to new heights
IOWA SPORTSBOOKS SET WAGERING RECORD WITH $160 MILLION MARCH
March Madness propels Iowa to new heights, as race for market supremacy heats up, according to PlayIA analysts
(LAS VEGAS) — Iowa sportsbooks capitalized on the popularity of March Madness to set a fresh round of records with more than $160 million in wagering, a welcome result following February’s modest dip in handle, according to analysts for PlayIA, which tracks regulated online and retail gaming in the state.
“Iowa was one of the few legal sports betting jurisdictions to actually improve per-day betting in February, so it is no surprise that sportsbooks set new highs in March,” said Jessica Welman, an analyst for PlayIA.com. “With new operators coming online and the in-person registration requirement is long gone, the Hawkeye State is well-positioned ahead of the inevitable summer slowdown.”
In March, online and retail sportsbooks combined to take in $161.4 million in wagers in March, according to official data released Thursday. That is up 8% from $143.6 million in wagers in February and topped the record $149.5 million handle in January. The heavy action, much of which came from bets on the NCAA Tournament, helped Iowa set records for per-day betting average and revenue, too. Per-day betting hit $5.2 million in the 31 days of March, which was up from the record $5.1 million bet per day during the 28 days of February.
The record month resulted in $13.5 million in net receipts for sportsbooks, which was up from $7.7 million in February and broke the previous high of $11.3 million set in January. In all, March’s bets yielded $908,011 in state taxes, yet another new high.
Iowa and Drake combined for four games in the NCAA Tournament, which undoubtedly boosted interest in March. And the Iowa and Iowa State women’s basketball teams added five more NCAA Tournament games, which also helped spike interest in college basketball betting. But the main catalyst for Iowa’s growth over the first quarter of 2021 has been the removal of in-person registration requirements for online betting in January. Online betting captured $139.4 million in bets, or 86.3% of the state’s overall handle, in March. Compare that to December, the last month of in-person registration when 74.4% of a much smaller overall handle came from bets made online.
“Three months after removing the in-person registration requirements, Iowa has set new highs in wagering per day in each month, even bucking a national trend of declining bets in February,” said Dustin Gouker, an analyst for PlayIA.com. “Obviously the key reason for that is that registration is easier than it was last year, and that has opened the door to new customers across the state. Those customers have responded enthusiastically, and the success of Iowa and Drake this season gave Iowans added incentive to engage with a sportsbook.”
William Hill — which partners in Iowa with Prairie Meadows, Horseshoe Casino Council Bluffs, Isle Casino Hotel Waterloo, Isle of Capri Bettendorf, Lakeside, and Harrah’s Council Bluffs — narrowly led the market with $49.5 million in retail and online handle, which included $43 million in online wagers in March. That produced $2.3 million in receipts from online betting alone.
But the two largest sportsbooks in the country continue to gain ground in Iowa. The Wild Rose license, which is anchored by DraftKings but includes BetRivers, came in second with a $44.3 million total handle and topped online betting with $43.7 million, which led to a market-best $3.6 million in net receipts from online betting. FanDuel and BetMGM helped put Diamond Jo in third place with $42.8 million in bets, including 37.7 million in online bets. Online betting netted $2.9 million in receipts .
Retail betting generated $22.1 million, up from $18.4 million in February.
“It will not be easy for William Hill to fend off DraftKings and FanDuel,” Welman said. “The two largest sportsbooks in the country have brought a lot of marketing know-how to the state, and that has led to continued gains. Ultimately, though, bettors are the beneficiaries as they all compete for attention.”
For more information and analysis on regulated sports betting in Iowa, visit PlayIA.com/news.
Gambling in the USA
Snoqualmie Casino Announces Exciting Rebranding to Snoqualmie Casino & Hotel Ahead of Major Expansion
Snoqualmie Casino has announced its rebranding to Snoqualmie Casino & Hotel, reflecting an exciting new chapter in the venue’s history as it embarks on a much-anticipated expansion. Set for completion in mid-2025, this project promises to elevate the guest experience, making Snoqualmie Casino & Hotel a premier destination for entertainment, relaxation, and culinary excellence.
The cornerstone of the expansion is the construction of a luxurious hotel, which will offer guests unparalleled comfort and stunning views of the Snoqualmie Valley and Mount Si. With a focus on sustainability and modern design, the hotel will feature upscale accommodations, a full-service destination spa, and amenities that cater to both leisure and business travelers. Plus, there are architectural details inspired by Snoqualmie culture from a modern slant roof hotel design representing the original longhouses of the Snoqualmie Tribe’s ancestors to carefully chosen artwork placed throughout for guests to enjoy.
Snoqualmie Casino & Hotel’s destination spa will offer an immersive escape that blends relaxation with the healing power of nature. Nestled in the serene landscapes of the Pacific Northwest, the spa provides a range of rejuvenating treatments. Experience the perfect blend of wellness and nature where luxury, tradition and innovation come together for an incredibly transformative experience.
“It is my honor and privilege to announce that Snoqualmie Casino has now become Snoqualmie Casino and Hotel. Over the past three years, the Snoqualmie Tribe and Casino have been diligently working to bring a one-of-a-kind, world-class hotel to the Snoqualmie Valley,” said Interim CEO Mary Lou Patterson.
In addition, Snoqualmie Casino & Hotel will expand its gaming floor, introducing an array of new options to enhance the entertainment experience for guests. This expansion will include the latest slots, electronic and traditional table games, as well as a dedicated high-limit gaming area for discerning players seeking a more exclusive gaming experience.
One of the highlights of the expansion is the development of a state-of-the-art 2000-seat entertainment and convention center. This versatile venue will host a variety of events, from concerts to conferences, positioning Snoqualmie Casino & Hotel as a key player in the region’s entertainment landscape. With cutting-edge technology and a focus on guest comfort, the center will attract top-tier talent and events, making it a must-visit destination.
In addition to the award-winning Vista Prime Steaks & Seafood, 12 Moons, and Falls Buffet, a new sports bar and grill will be introduced to provide patrons with the ultimate game day experience. Other new dining options, set to open later, will showcase local ingredients and flavors, ensuring a memorable culinary experience for guests.
Snoqualmie Casino & Hotel recently launched a brand-new valet garage. The dual level indoor and outdoor structure, with 600 additional spaces, doubles the previous capacity for valet parking creating easier access into the casino. This is the first piece of new development at Snoqualmie Casino & Hotel that has opened for immediate use. The entire project anticipates creating numerous job opportunities for local residents, contributing to the economic growth of the Snoqualmie area.
Gambling in the USA
Wind Creek Chicago Southland to Open to the Public on November 11
Wind Creek Chicago Southland has announced that it will open to the public on November 11. The state-of-the-art casino represents the first step toward delivering a full-scale integrated resort experience, scheduled for completion in spring 2025.
Spanning an impressive 70,000 square feet, Wind Creek Chicago Southland features over 1400 slot machines, 56 table games, high-limit slot areas, a high-limit table games salon, a poker room, a dynamic sportsbook, and 4 “Hidden Gems” throughout the casino floor–offering visitors a unique and customizable private gaming and event microenvironment. Designed with an emphasis on curated entertainment spaces, this new offering aims to redefine leisure and hospitality for the entire region.
“The opening of Wind Creek Chicago Southland underscores our dedication to making a positive economic impact in the communities we serve. We’re committed to create opportunities that support the region, offer competitive benefits for Team Members, and further strengthen the vibrant Southland community,” said Jay Dorris, President and CEO of Wind Creek Hospitality.
Wind Creek Chicago Southland is expected to create more than 1000 full-time jobs in fields ranging from hospitality to technology. Roles will include security, gaming attendants, food service, IT technicians, and environmental services, reinforcing Wind Creek’s commitment to strengthening the local economy. Additionally, Homewood and East Hazel Crest will benefit from gambling revenue, along with 42 other south suburban communities—funding essential local services within the immediate and surrounding communities.
“Wind Creek Chicago Southland is more than a casino—it’s a community-driven destination. The Tribe and Wind Creek will continue to prioritize the Villages of Homewood and East Hazel Crest as we are committed to uplifting our neighbors,” said Stephanie Bryan, Tribal Chair and CEO, Poarch Creek Indians.
On Nov. 6th and Nov. 7th, the Illinois Gaming Board visited the casino for two mandatory test days, which also included an extended invitation to family friends and local dignitaries. Wind Creek Hospitality received notice of approval on Nov. 8th to operate on Monday, Nov. 11th at approximately 11:00 a.m.
The Nov. 11th opening marks only the beginning of what will become a flagship destination. High-limit gaming rooms, a hotel, spa, poker room, a sportsbook and more will be available for Guests seeking diverse experiences. Wind Creek’s partnership with Fabio Viviani Hospitality Group will also introduce an exceptional range of signature restaurants and food & beverage offerings to the highly anticipated property.
“Whether you’re looking for elevated dining, quick-service eateries, or something in between—you won’t be disappointed as we’re creating something truly unforgettable,” said Fabio Viviani.
“From the start, our mission has been to create jobs, spur economic growth, and offer the ultimate entertainment escape. We’re thrilled to welcome our Guests on Nov. 11th to experience the excitement firsthand,” said Roger Kuehn, EVP and General Manager of Wind Creek Chicago Southland.
Gambling in the USA
Spin Your Way to Political Fun in Slotland and WinADay’s Race for Office MegaMatrix Slot
The drama of the 2024 U.S. elections is here, and players can take advantage of extra bonuses to play Race for Office, Game of the Month.
Slotland and WinADay are bringing the excitement of the U.S. presidential election to life this month with the fan-favourite, Race for Office, packed with a wealth of bonuses.
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As the Game of the Month on Slotland and WinADay, Race for Office will be featured with special Match bonuses—55% at Slotland and 44% at WinADay. Players using cryptocurrency can enjoy a 75% Match on Slotland deposits of $5 to $500, and a 66% Match on WinADay deposits of $40 to $200!
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Players can also enter a random draw for a chance to win up to $300. Every 100 spins earns a ticket for the Monthly Contest, with winners announced by December 17, 2024. It’s the perfect incentive to keep spinning as the political season unfolds!
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View a video version of this story
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