Scientific Games Signs Instant Scratch Game Deal with Idaho Lottery
Scientific Games Corporation has announced that its instant scratch games are coming to the Idaho Lottery.
Scientific Games will design and manufacture Idaho Lottery scratch games under a new two-year contract, which begins in March 2021 and may be extended by the lottery for up to six additional years.
“The Idaho Lottery is delighted to once again collaborate with Scientific Games on innovative new games and responsibly grow our scratch game portfolio. The rapidly changing marketplace and consumer trends of the past year create an opportunity to enhance our instant product portfolio through insights provided by Scientific Games’ business analytics platforms,” Jeff Anderson, Executive Director of Idaho Lottery, said.
“We share the Idaho Lottery’s excitement for game innovation, and our creative and marketing teams are looking forward to working together on new scratch games that will entertain players and help grow sales and funding for educational programs in the state. Scientific Games is a provider to the Top 10 performing instant game lotteries in the world, and our best practices over the past four decades have resulted in maximum proceeds to lottery beneficiary programs,” John Schulz, Senior VP Instant Products for Scientific Games, said.
