Gambling in the USA
Liaison Adds Software Developer and Immersive Studio Theia Interactive to Agency Roster
Liaison to Help Theia Expand Reach of XR Experiences and Enterprise-Ready Game Engine Tech
PORTLAND, Oregon – Liaison, an award-winning public relations firm specializing in 3D technology, has been selected by Theia Interactive to promote its work in the XR, AEC, and design industries. Theia is currently preparing new campaigns for its Optim software, a tool kit that takes the stress out of game engines. Liaison will support these efforts through a mix of messaging, product launches and strategic stories.
“Theia is not only making high-quality immersive experiences; they’re also building tools that will help others do the same by increasing the speed at which enterprises can access the real-time revolution,” said Heidi Lowell, founder and president of Liaison. “We look forward to helping them shine a light on an exciting medium.”
Founded in 2014, Theia creates high-end XR visualizations for enterprise companies. The highly accurate real-time environments not only help sell ideas, but also help companies save time and money by providing a virtual space for stakeholders to communicate, review progress and make decisions for major commercial projects. In 2018, Theia began expanding its business into software, commercializing its internal tools to help other studios develop their own offerings. Production-proven, and with partners like HP and Epic, Theia has worked on projects ranging from the Logan Airport renovation to Epic Games’ AR motorcycle.
“Theia is a company with two sides – software and services – which means our PR firm not only needed to be experts in XR, they needed to know how to easily switch between our facets without losing the bigger picture,” said Bill Fishkin, president of Theia Interactive. “Liaison clearly knows this space through and through, making them an ideal partner for our next big push.”
About Liaison
Founded in 1998, Liaison represents a “who’s who” of the 3D tech and production world. One of the first 3D PR firms, Liaison helps clients capitalize on the most interesting aspects of 3D, providing an easier path to stories that stick. Liaison focuses on films, games, broadcast, VR/AR, emerging tech, animation and architecture. Current/former clients include NVIDIA, Wacom, Chaos Group, Digital Domain, Rokoko, TurboSquid, Foundry and Allegorithmic.
About Theia Interactive
Based in Chico, California, Theia Interactive is an immersive solutions studio and software developer, with a passion for building beautiful virtual environments for Enterprise businesses. Whether it’s virtual reality experiences, augmented reality demos, or mobile apps, Theia tells engaging stories through virtualization. Theia has created award-winning projects for companies such as Epic Games, HP, Mohawk Group, NVIDIA, Suffolk Construction and Toll Brothers. For more information visit https://theia.io/.
The renowned Mexican operator Logrand has installed Zitro’s new CONCEPT cabinets and a selection of its latest games at the New York Casino in Monterrey.
Building on its global success, the CONCEPT cabinet line stands out for its Magic Lighting, immersing players in a synchronized light display, resulting in a unique sensory experience. Furthermore, the cabinet’s large Screen Deck blends comfort with intuitive functionality, optimizing the experience for players and operational teams.
The installation of the CONCEPT cabinets is complemented by the addition of the medieval-themed multi-game Legendary Sword, in which players can double their prizes through unique mechanics with the help of a magic sword.
On the other hand, Fairyland Quest takes players to an enchanted forest where Magic Mushrooms give access to a different bonus each, while a friendly Fairy will give a special bonus that doubles the playing area.
Juan David Baracaldo, Director of Operations and Product, highlighted: “The addition of Zitro’s CONCEPT cabinets is a great step to continue offering unique and high-quality experiences to our players. The unique combination of technology, spectacular graphics, and the experience these cabinets offer will further elevate our casino’s entertainment offering.”
For his part, Johnny Ortiz Viveiros, founder of Zitro, expressed: “We are very excited to strengthen our partnership with Logrand, a strategic partner that shares our vision of providing exceptional gaming experiences. The new CONCEPT cabinets and games like Legendary Sword and Fairyland Quest are just the beginning of what will transform how players enjoy entertainment.”
Sky River Casino has announced that an Elk Grove resident has won a whopping $511,311 while playing progressive blackjack on March 31, 2025. The Sky River Rewards member hit the big win after playing the table game for less than an hour.
“Our progressive table games and slot machines continue to be really hot here at Sky River Casino. Our players have had an impressive number of life-changing jackpots and our winning streak continues. We look forward to the next big win and welcome adults near and far to visit to explore and enjoy our high-energy atmosphere, lively promotions, exciting gaming, and unparalleled dining experiences,” said Michael J. Facenda, President of Sky River Casino.
The lucky local guest plans to use her winnings to renovate a kitchen and build a house back home.
“Without question, the best part of my job is watching our valued members and guests experience jaw dropping wins like this one. We all share in the incredible excitement that is absolutely contagious and can be felt throughout the casino,” said Charleen Ripley, VP of Casino Operations for Sky River Casino.
Gambling in the USA
BMM INNOVATION GROUP SHOWCASES ITS SUPPORT FOR TRIBAL SOVEREIGNTY AT INDIAN GAMING CONFERENCE & EXPO MARCH 31 – APRIL 3 AT SAN DIEGO CONVENTION CENTER
Company to sponsor, attend, and speak at the San Diego, California show.
BMM Innovation Group (“BMM,” “BIG Group,” or “BIG”), a technology conglomerate focused on product compliance testing, cybersecurity solutions, and virtual training for the global gaming industry, today announced its sponsorship and participation in the Indian Gaming Association’s (“IGA”) annual IGA Conference & Expo, March 31-April 3 at the San Diego Convention Center.
With over three decades of experience supporting Tribal gaming, BIG will be on-site as sponsors, speakers, and attendees to reinforce the Company’s steadfast commitment to Tribal sovereignty and self-regulation.
Proud Partners in Tribal Progress
The BIG Group’s Chairman, President, and Chief Executive Officer Martin Storm said, “BMM proudly partners with Tribal governments, Tribal casinos, and Tribal gaming equipment and technology suppliers to advance Tribal sovereignty, self-determination, and economic development. We are honored to continue supporting the growth and integrity of Tribal gaming through our trusted product compliance services, world-class training and virtual education, and our cybersecurity solutions to protect Tribal enterprises.”
BMM’s long-standing relationships with Tribal gaming suppliers and regulators are at the heart of its mission. As active members of IGA and other key Tribal organizations, BIG is committed to elevating Tribal voices and ensuring Tribal interests remain at the forefront of industry growth.
BIG Group Shares Thought Leadership on Conference Panels and Trainings
- In addition to sponsoring and attending, the BIG Group’s expert thought leaders will speak and provide in-person training at the conference:
- Tuesday, April 1 at 9 am: Innovation vs. Regulation: Keep Pace with Emerging Gaming Technologies – Sean Mason, Senior Director of Tribal Services
- Tuesday, April 1 at 4 pm: Gaming and Cyber Risk Best Practices – Mitigate Risk and Sleep Better at Night – Heather Lee, Senior Director of Sales for BIG Cyber
- Wednesday, April 2 at 9 am: Level III Commissioner Certification Training – Peter Nikiper, Director of Technical Compliance
Unmatched Expertise in Product Compliance and Certification
As a trusted testing laboratory for Tribal gaming jurisdictions across North America, BMM’s focus is fairness, integrity, and security in every gaming environment. IGA attendees are invited to connect with BMM experts to learn more about the Company’s comprehensive product compliance programs.
Education & Training for Long-Term Success
BIG continues to empower Tribal gaming employees through exclusive education and training programs, including free access to RG24seven Virtual Training. These knowledge-sharing initiatives are designed to support responsible gaming, regulatory compliance, and the long-term sustainability of Tribal gaming operations.
Cybersecurity Solutions Tailored for Tribal Gaming
The BIG Group is focused on bolstering cybersecurity defenses for Tribal enterprises through its BIG Cyber services, which includes penetration testing, vulnerability assessments, PCI:DSS evaluations, and a host of managed security services featuring CYREBRO’s Security Operations Center, KnowBe4’s security awareness training, and Maxxsure’s risk management platform.
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