Compliance Updates
Digital Fuel Marketing boost US presence with Sports Wagering registrant certificate approval in Indiana
iGaming specialists Digital Fuel Marketing have boosted their position in the fast-growing US market with the company now approved to offer sports wagering support services in Indiana.
Receipt of a Sports Wagering Registrant Certificate of Registration from the Indiana Gaming Commission is another step forward in Digital Fuel Marketing’s expansion strategy across the US, on the back of the agency having previously announced approval to operate in both New Jersey (2017) and Pennsylvania (2019).
Digital Fuel Marketing can now offer marketing strategy, media buying and customer lifetime management services to operators in the Hoosier State, as well as affiliate marketing solutions on a fixed fee basis. With the agency offering the same suite of services to customers in both Pennsylvania and New Jersey, this now gives Digital Fuel Marketing access to a variety of new commercial agreements across multiple states.
As the US sports betting market opens up, Digital Fuel Marketing’s early positioning within the market in Indiana, Pennsylvania and New Jersey places them in a strong position to bring their customer acquisition strategies to US operators in regulated States. With three years’ experience working in the US already, delivering campaigns across gaming products, Digital Fuel Marketing comes armed with a deep understanding of the US market and how to react to its growing demands.
Founded in 2013, Digital Fuel Marketing has seen robust growth over the last seven years. Their global reach, with offices in Australia and the UK as well as a presence in the US, allows them to be on call for their iGaming clients day and night. The team boast extensive wagering industry experience gained at the likes of Mansion, Coral, Ladbrokes, Tabcorp and 32 Red, putting them in a unique position to offer insight into the nuances of the sector. They are wagering industry experts delivering creative, brand building and revenue generating solutions through digital marketing for the iGaming sector worldwide.
Digital Fuel Marketing Founder and CEO, Toby Oddy, commented “Our approval to offer sports wagering support services from the Indiana Gaming Commission is a fantastic opportunity for Digital Fuel Marketing to develop our offering to the rapidly establishing US sports betting market. Digital Fuel Marketing is thrilled to be among the first-movers in the iGaming customer acquisition space and this approval is our chance to lead the way.”
Compliance Updates
Licenses received: RockApp strengthens its position in the US iGaming market
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
Canada
BetConstruct Becomes the First iGaming Company to Offer Both B2B and B2C Licenses in Canada through Affiliate Entity
BetConstruct, a global pioneer in iGaming and sports betting solutions, has announced a significant milestone in the gaming industry. Through its affiliate entity, BetConstruct has become the first iGaming company authorized to facilitate the issuance of both Business-to-Business (B2B) and Business-to-Consumer (B2C) licenses. This remarkable achievement was made possible by obtaining a direct license authorization from the Tobique First Nation in Canada.
The Tobique First Nation, renowned for its innovative and forward-thinking regulatory approach, has entrusted BetConstruct’s affiliate entity with the authority to oversee applications and facilitate the issuance of licenses from its jurisdiction. This partnership underscores shared values of innovation, transparency, and a commitment to responsible gaming practices.
This historic development places BetConstruct at the forefront of the Canadian iGaming market, redefining the opportunities available to gaming operators. By leveraging its affiliate entity’s licensing capabilities, BetConstruct empowers businesses to navigate a streamlined and transparent regulatory environment, unlocking new opportunities for growth and innovation.
“At BetConstruct, we’ve always strived to push the boundaries of what’s possible in iGaming. This landmark achievement with the Tobique First Nation reflects our unwavering dedication to creating opportunities for our partners while upholding the highest standards of responsibility and integrity in gaming,” said Vigen Badalyan, Co-Founder of BetConstruct.
The issuance of dual licenses under the watchful eye of BetConstruct’s affiliate not only highlights BetConstruct’s commitment to supporting its partners but also reinforces the company’s role as a trusted leader in the global iGaming landscape.
This milestone signals a new era for regulated iGaming, as BetConstruct takes bold steps to establish a robust ecosystem for operators and consumers alike. With its direct license authorization from the Tobique First Nation, BetConstruct is setting a new standard for innovation, consumer protection, and sustainable growth in Canada and beyond.
Compliance Updates
Media Troopers Receives Two-Year Renewal of Colorado Sports Betting License
Media Troopers, a leading digital marketing agency specializing in sports betting and iGaming, has marked its two-year anniversary in promoting sports betting in Colorado as a vendor licensed by the state.
Shmulik Segal, CEO of Media Troopers said: “We are very proud of this renewal, as it marks a milestone of two successful years of growth and commitment to the State of Colorado.”
Colorado’s Division of Gaming has renewed Media Troopers’ vendor license, allowing the company to promote sports betting offers for its customers until January 2027.
“Receiving a new license and debuting in a state is always exciting, but it is where the hard work begins,” Segal added. “So I am proud to celebrate two successful years of hard work and dedication in promoting safe and reponsible gaming for our Colorado partners such as BetMGM, bet365, and BetFanatics.”
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