Gambling in the USA
MLS partners with Second Spectrum on advanced tracking data system
State-of-the-art player tracking data is now coming to MLS.
The league announced on Wednesday a multi-year partnership with Second Spectrum, which becomes MLS’s first official advanced tracking data provider. Beginning with the 2020 season, Second Spectrum will put its proprietary optical tracking system to work for every MLS match.
As part of this process, Second Spectrum installed optical tracking systems in every MLS stadium during the offseason. Leveraging these cameras and a cloud-based analytics engine, Second Spectrum captures data on the location of every player, the referees, and the ball 25 times per second.
Second Spectrum uses machine learning and artificial intelligence to process the collected data, and can calculate a player’s speed, acceleration, deceleration, and shot velocity, as well as advanced statistics like passing probability and expected goals, in near real-time.
In addition to new statistical content that will be showcased throughout the season, fans will also see the new metrics and data visualizations come to life in new enhanced highlights that will be showcased throughout the season on MLSsoccer.com and the official MLS app.
As the season progresses this new tracking data will be integrated into MLS match broadcasts.
MLS club technical staffs will also use the new software to scout and track player performance. The Second Spectrum system will provide data visualization technology, customized reports, enhanced video tools and more for coaches, data scientists and video analysts.
“We’re incredibly excited to partner with MLS and its teams,” Second Spectrum CEO Rajiv Maheswaran said in a statement. “The combination of our new technologies and capabilities with a forward-thinking organization like MLS creates an exciting future of continued growth and innovation together.”
The wide-ranging partnership encompasses all MLS matches, including Audi MLS Cup Playoffs, MLS Cup and the MLS All-Star Game presented by Target, as well as Leagues Cup and Campeones Cup matches – the annual competitions between MLS and Liga MX.
“MLS’s partnership with Second Spectrum sets a new standard for innovation in player-tracking in soccer,” Chris Schlosser, MLS SVP of Media said in a league statement. “Along with Second Spectrum, MLS will deliver an enhanced new fan experience, bringing innovation to MLS content, while providing MLS clubs and technical staff with new tools to enhance player performance.”
Compliance Updates
Arizona Department of Gaming Releases October Sports Betting Figures
Bettors in Arizona wagered approximately $791 million on sports in October of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 22% increase when compared to October of 2023.
The state collected approximately $2.35 million in privilege fees in the month.
Gambling in the USA
Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series
Neosurf, the globally trusted provider of swift and secure cash-to-digital payment solutions, has announced it will be sharing the findings of a recent study into the online betting habits, preferences and frustrations of US players in an exclusive two-part webinar series beginning on January 14th.
Neosurf commissioned the research via Betting Hero – a leading US-based iGaming portal with expertise in casino, sports betting and DFS. The webinars will see Neosurf CEO Americas, Sue Page, Betting Hero’s Co-Founder and President, Jai Maw, and Senior Director of Product and Research, Ernie Ropas, dive into the report’s key findings and discuss what some of the more surprising results could mean for operators.
The survey, which featured respondents from New Jersey, Colorado and North Carolina, aimed to help operators and regulators within the gambling industry better understand the typical US bettor – how and why they bet, what tools they use to manage their budget and what Responsible Gaming means to them. The findings will be revealed in the webinars and used to identify areas where Neosurf’s products can help operators provide a better user experience.
The research highlighted several aspects of payments and responsible gaming that bettors felt could be improved. Problems with payments remain an issue – 52% of respondents said that they’d experienced payment issues in the past year, and with over 50% depositing and withdrawing multiple times each month, there is a significant cost impact to the operators.
Additionally, respondents indicated they’d be in favour of using a service that could share pre-verified ID information with operators, with ease of use for new payment methods and seamless integration across multiple platforms identified as important factors in their choosing and remaining loyal to a single sports betting platform.
Sue Page, Neosurf CEO Americas, said: “It was important to us to gain a more detailed insight into the US sports bettor. We wanted to talk to the players and ask questions that no one else is asking, and through our collaboration with Betting Hero I’m delighted that we now have a comprehensive piece of research.
“Offering valuable insights into player habits – how and why they bet, the ongoing pain points they’re experiencing with payments and their thoughts on Responsible Gaming—we’ll be taking a deep dive into the results of the survey in our two-part webinar series starting at 10:00 ET on January 14th, and we encourage all US-focused operators and regulators to join us.”
Gambling in the USA
Saracen Casino Resort Chooses QCI Chatalytics to Enhance Casino Operations with Integrated AI Solutions
Saracen Casino Resort has selected Quick Custom Intelligence’s (QCI) Chatalytics, an integrated AI-driven suite, to revolutionize its casino operations and elevate guest experiences. The QCI Chatalytics solution, which includes Slot Copilot, Player Copilot, Dashboard, and the Robot Button, leverages OpenAI integration to provide real-time insights and streamlined decision-making across the casino floor.
QCI Chatalytics offers a powerful blend of AI-powered tools designed to optimize both player and slot management. With Slot Copilot, operators gain enhanced capabilities for real-time slot performance monitoring, predictive analytics, and dynamic task assignment. Player Copilot delivers personalized player engagement by analyzing customer data to inform service decisions and reward recommendations. The Dashboard component offers an intuitive, real-time display of key metrics, enabling data-driven insights at a glance. Additionally, the innovative Robot Button automates routine processes, allowing staff to focus on higher-value tasks and improve overall efficiency.
Clayton Mason, Senior Director of Marketing of Saracen Casino Resort, expressed enthusiasm about the partnership: “Integrating QCI Chatalytics into our operations marks a significant step in our strategy to harness the power of AI. With advanced tools like the Robot button, Slot Copilot and Player Copilot, we can deliver a more tailored and efficient experience for our guests while gaining deeper insights into our gaming operations.”
Dr. Ralph Thomas, CEO of QCI, shared his vision for the collaboration: “We’re excited to bring the capabilities of QCI Chatalytics to Saracen Casino Resort. By integrating OpenAI technology, our solution provides unprecedented levels of automation and insight. We believe Chatalytics will play a crucial role in optimizing floor operations and enhancing guest satisfaction through real-time, data-driven decision-making.”
The QCI Chatalytics platform is part of Quick Custom Intelligence’s commitment to driving innovation in the gaming industry, offering a comprehensive suite of solutions to streamline operations and enhance the player experience.
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