Gambling in the USA
Pennsylvania sportsbooks surge in September as FanDuel dominates
Pennsylvania’s online and retail sportsbooks nearly doubled the state’s previous record handle in September, as bettors jumped at their first-ever opportunity to legally bet on the NFL, according to analysts for PlayPennsylvania.com.
“A significant jump was expected with the NFL season kicking off in September, and the data did not disappoint,” said Jessica Welman, sports betting analyst for PlayPennsylvania.com. “Because of the sport’s popularity with bettors, the football season is the most effective time to gauge the health of a market. After a summer of growing pains and one month of football, it is safe to say that Pennsylvania is indeed healthy.”
Pennsylvania’s sportsbooks generated $194.5 million in handle in September, according to official data released Thursday. That is up from 78% from the record $109 million in August. September’s handle yielded $19.3 million in revenue, up from August’s $9.9 million win, generating $5.1 million in state taxes.
By comparison, New Jersey generated a handle of $184 million in September 2018, the first full month Garden State bettors were able to legally wager on NFL games. New Jersey’s handle in September 2019 has grown to $445.6 million, hinting at just how much growth is possible in Pennsylvania.
“After a somewhat slow start, Pennsylvania is beginning to display similar growth patterns as New Jersey,” said Dustin Gouker, lead analyst for PlayPennsylvania.com. “New Jersey had the advantage of a more established gaming infrastructure when it launched sports betting. But now that the online sports betting infrastructure is in place, Pennsylvania is beginning to show its potential.”
Pennsylvania’s five online sportsbooks — including Fox Bet at Mount Airy Casino, which launched on Sept. 4 — generated $158.2 million in September, up from $83.2 million in August. Online betting represented 81% of the state’s total handle, up from 76% in August, and nearer to the 85% rate that online sports betting commands in New Jersey.
FanDuel Sportsbook at Valley Forge Casino dominated the online market, accepting a whopping $85.1 million in September bets, up from $35.3 million in August. FanDuel generated $7.1 million in revenue, up from $2.9 million in August.
FanDuel was followed in the online market by:
- SugarHouse Casino ($31.2 million in online handle, up from $25 million in August; $2.6 million in revenue, up from $1.7 million in August)
- Fox Bet at Mount Airy ($4.5 million handle; $268,844 in revenue)
- Rivers Casino ($23.5 million handle, up from $16.9 million; $1.9 million revenue, up from $1 million)
- Parx Casino ($13.8 million handle, up from $6 million; $1.8 million revenue, up from $620,573)
Pennsylvania’s online market continues to evolve. More online sportsbooks, including DraftKings, are expected to launch during the football season. And the parent companies that own FanDuel and Fox Bet are planning to merge, creating a potential Goliath in online sports betting.
“The merger of FanDuel and Fox Bet, two very recognizable brands, could be a game-changing development,” Gouker said. “Regardless, the competition in the online vertical will remain fierce as sportsbooks vie for a greater share of a rapidly growing market.”
Mount Airy also quietly launched a retail sportsbook just days after Fox Bet was unveiled. Still, Rivers edged Parx to lead the retail market, accepting $7.3 million in bets in September, up from $4.9 million in August. That yielded $957,791 in revenue, up from $631,012 in August. Rivers was followed by:
- Parx ($7.3 million handle, up from $5 million; $1.1 million revenue, up from $722,945)
- SugarHouse ($6.5 million handle, up from $5.4 million in August; $1.1 million revenue, up from $816,768)
- Valley Forge Casino ($3.4 million handle, up from $2.5 million; $376,243 revenue, up from $175,330)
- Hollywood Casino at Penn National Race Course ($3.3 million handle, up from $2.1 million; $590,006 revenue, up from $309,171)
- South Philadelphia Race and Sportsbook ($2.3 million handle, up from $2 million; $490,153 revenue, up from $337,680)
- Harrah’s Philadelphia ($2.2 million handle, up from $1.9 million; $347,873 revenue, up/down from $251,296)
- Presque Isle ($2.2 million handle, up from $1.2 million; $495,548 revenue, up from $282,384)
- Oaks Race and Sportsbook ($1.2 million handle, up from $942,856; $146,041 revenue, up from $48,230)
- Mount Airy ($372,418 handle; $45,568 in revenue)
Online casino revenue grows in September
SugarHouse, Parx and Penn National casinos generated $5.3 million in gross revenue in September, up 56% from $3.4 million in August, on $140.8 million in wagers. Betting was up 21% from $111.8 million in August. September’s action produced $1.6 million in state taxes.
Penn National led the way with $3 million in revenue, up from $684,452 in September, on $41.1 million in bets, up from $17.8 million. Penn National was followed by:
- Sugarhouse ($1.1 million revenue, down from $1.6 million; $57.2 million in wagers, up from $40.9 million).
- Parx ($1.3 million in revenue, up from $1.1 million; $42.4 million in wagers, down from $53.1 million)
“Pennsylvania’s three pioneering online casinos are all off to strong starts and should initially have an advantage over any newcomers,” Welman said. “But at least five online casinos are planning to launch before the end of the year, so the market should morph dramatically over the next few months.”
For more information on the revenue generated by Pennsylvania sports betting, visit www.playpennsylvania.com/sports-betting/revenue/.
About the PlayUSA.com Network:
The PlayUSA.com Network is a leading source for news, analysis, and research related to the market for regulated online gaming in the United States. With a presence in over a dozen states, PlayUSA.com and its state-focused branches (including PlayNJ.com and PlayPennsylvania.com) produce daily original reporting, publish in-depth research, and offer player advocacy tools related to the advancement of safe, licensed, and legal online gaming options for consumers. Based in Las Vegas, the PlayUSA Network is independently owned and operated, with no affiliations to any casino — commercial, tribal, online, or otherwise.
Gambling in the USA
Aristocrat Interactive™ to Showcase Innovative iLottery Solutions at NASPL 2025 Annual Conference & Trade Show
Aristocrat Interactive™, the Real Money Gaming (RMG) division of Aristocrat, today announced its participation as a Level II Sponsor at the North American Association of State and Provincial Lotteries (NASPL) 2025 Annual Conference & Trade Show.
NASPL, the leading trade association representing 53 lottery organizations across North America, serves as a platform for collaboration, research, standards, and best practices that drive the future of the industry. Taking place September 8–11, 2025 at the Niagara Falls Convention Center in Ontario, Canada, the event, themed “Here to Play”, will gather lottery leaders from across North America to explore the evolving future of the industry.
Aristocrat Interactive will be showcasing its latest innovations for the iLottery sector through an interactive booth setup, one-on-one director’s dialogue sessions, a product and services showcase, and more. Attendees will get a first look at new eInstant titles, featuring fresh game mechanics and the business’s first cross-over game with its iGaming & Sports division. Aristocrat Interactive will also highlight its successful omnichannel solutions, which connect retail and online play to enhance player engagement and experience.
Building on this momentum, Aristocrat Interactive recently launched the New Hampshire Lottery’s new digital platform, signed long-term contracts with the Michigan Lottery and the Massachusetts Lottery, and secured a two-year extension with its NeoPollard Joint Venture in North Carolina—where Aristocrat Interactive provides the iLottery platform. These partnerships underscore Aristocrat Interactive’s commitment to helping lotteries deliver engaging digital experiences and sustainable growth.
“NASPL always sets the table for engaging discussions that can advance our customer-driven strategies to drive real digital growth for lotteries,” said Chris Shaban, Managing Director, iLottery at Aristocrat Interactive. “We’re looking forward to another opportunity to showcase Aristocrat Interactive as a solidified, future-ready unit with global gaming expertise.”
Attendees can connect with Aristocrat Interactive at Booth #209 and meet the team for one-on-one discussions in Room #205. Aristocrat Interactive will also hold a showcase on Wednesday, September 10 at 1:30 p.m. at its booth.
For more information about Aristocrat Interactive and its iLottery solutions, please visit aristocratinteractive.com.
Gambling in the USA
Scientific Games Introduces Obsidian, All-Black Holographic Lottery Scratch Games
Premium Instant Scratch Game Innovation Adds Luxury and Uniqueness at Retail with Exclusive Play Experience
Scientific Games announces Obsidian, its latest breakthrough in instant scratch game innovation. A revolutionary addition to the global lottery company’s holographic product offerings, Obsidian will debut at the North American Association of State & Provincial Lotteries 2025 Conference taking place September 8 to September 11 in Ontario, Canada.
With 18 unique design concepts, Obsidian games feature a dramatic combination of all-black tones and holographics to create a sleek, glasslike appearance. Named after naturally occurring volcanic rock, the Obsidian line offers a bold, ultra-premium look and scratch experience.
Obsidian is one of a number of new product designs from Scientific Games to be unveiled at NASPL 2025. The new products were developed by Scientific Games’ Innovation and Discovery teams at its metro Atlanta global headquarters, the largest lottery instant game production facility in the world. Obsidian games will also be produced at the company’s Canadian and UK facilities.
“Our game innovators have followed holographic trends on high-end luxury items and were inspired to create fresh, new games centered on value proposition design for our lottery partners,” said Danielle Hodges, Senior Director, Global Product Innovation & Development for Scientific Games. “At a time when the market basket average is increasing, holographic games allow lotteries to differentiate their games by adding a touch of luxury and uniqueness. In sneak previews of Obsidian with several lotteries, the response we’ve received is pure excitement.”
The company continues to lead the industry in scratch game innovation, using holographics to heighten retail appeal and create immersive player experiences.
Scientific Games, the world’s largest creator, producer and manager of lottery instant games, offers more than 100 strategic enhancements for its world-leading scratch products. The company’s products represent 70% of global instant game retail sales.
Innovating products and solutions that move the global lottery industry forward since 1973, Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe, including nearly every North American lottery.
Obsidian™ is a trademark of Scientific Games, LLC. © 2025 Scientific Games, LLC. All Rights Reserved.
Gambling in the USA
ETPL APPOINTS LONDON-BASED OAKVALE CAPITAL AS EXCLUSIVE INVESTMENT BANKER TO LEAD CAPITAL RAISE AND GROWTH STRATEGY
The European T20 Premier League (ETPL), an ICC-approved T20 league co-owned by Abhishek Bachchan and backed by Cricket Ireland, Cricket Scotland, and the Royal Dutch Cricket Association, has appointed Oakvale Capital as its exclusive investment banker.
“Oakvale’s deep expertise in sports finance will be a game-changer for ETPL’s long-term vision. We look forward to working closely with their expert team to help bring our event to fruition,” said Warren Deutrom, CEO, Cricket Ireland.
“Oakvale is one of the leading London-based investment banks in the sports and gaming ecosystem. Their sector depth, global network, and track record advising rights-holders, clubs, and technology platforms make them the right partner for ETPL as we scale,” said Saurav Banerjee, Co-owner and Director, ETPL.
“We’re excited to support ETPL’s bold and innovative approach to cricket. The vision to elevate the sport in Europe with a premium, differentiated offering aligns well with Oakvale’s strategic focus in global sports properties,” said Sandford Loudon, Partner, Oakvale Capital.
Blending world-class cricket with a distinctively European experience, ETPL aims to redefine the sport through elite talent, immersive fan experiences, and data-driven innovation. In addition, KPMG in India has been appointed as ETPL’s strategic advisor.
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