Gambling in the USA
Idaho Lottery’s 30th Anniversary Family Of Games Named NASPL’s Best New Instant Game Of 2019
Pollard Banknote Limited is proud to recognize and congratulate the Idaho Lottery on its 30th Anniversary family of Scratch Games™ being awarded Best New Instant Game of 2019 by the North American Association of State and Provincial Lotteries (“NASPL”).
The winner of the Best New Instant Game category was announced on Wednesday, September 18, 2019 at NASPL’s annual conference in Little Rock, Arkansas. All entries were evaluated based on a variety of criteria including innovative aspects of the game, cost/benefit analysis results, strategic insight, and visual appeal.
The Idaho Lottery launched the 30th Anniversary family at the $5, $10, and—a first ever for the Lottery—$30 price points with a multitude of features and support that contributed to its tremendous success. Since 2019 marks the Idaho Lottery’s 30th anniversary, these three tickets led the celebration with their sparkling, colorful design centered around the Lottery’s anniversary logo to convey a fun party theme. The design was further enhanced by Pollard Banknote’s Scratch FX® innovation—a patented cold foil process that gives tickets a vibrant shine that cuts through retail clutter. In the spirit of innovation, this family of games was also supported by an omni-channel marketing approach including various social media, retail, and mass media campaigns, as well as an xtraplayGAMES™ experience powered by Pollard Banknote that offered an engaging 2nd chance opportunity through the Lottery’s app allowing players to take part in an interactive game for a chance to win cash prizes. Players appreciated the excitement and heightened entertainment provided by these games, which surpassed all of the Lottery’s engagement goals and together generated over $1 million in weekly sales for six straight weeks!
“We’re excited to see the 30th Anniversary family of games named NASPL’s Best New Instant Game,” said Doug Pollard, Co-Chief Executive Officer, Pollard Banknote. “Like Pollard Banknote, the Idaho Lottery is driven by innovation. This game is a perfect example of their dedication to creating outstanding player experiences for everyone. We have worked with the Lottery to provide many innovative games and look forward to continuing this successful partnership that will benefit Idahoans for years to come.”
“The 30th Anniversary family of games was an incredible success, surpassing all of our expectations,” said Jeff Anderson, Idaho Lottery Director. “The Lottery’s anniversary gave us an opportunity to celebrate with three unique tickets featuring Pollard Banknote’s Scratch FX® print technology as well as utilizing their expertise in creating exceptional digital player experiences. In addition to connecting with our players on a great celebration, this family of games created $2.8 million in dividends for our beneficiaries, Idaho public schools and the state’s permanent facilities.”
The Idaho Lottery responsibly provides entertaining games with a high degree of integrity to maximize proceeds for education in Idaho. Since its inception in 1989, the Lottery has returned more than $906 million to the State’s Public School Building Account and the Permanent Building Fund. For more information, please visit www.idaholottery.com.
About Pollard Banknote:
Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high quality instant ticket products, licensed games, Schafer Systems and Fastrak retail merchandising solutions, and a full suite of digital offerings, ranging from game apps to comprehensive player engagement and iLottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, and its Diamond Game and Oasis-branded electronic ticket machines to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 67.5% by the Pollard family and 32.5% by public shareholders, and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.
Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.
Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.
Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.
This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.
Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”
The Mechoopda Indian Tribe has announced that the Mechoopda Economic Gaming Authority (MEGA) Board has made the decision to suspend operations at Mechoopda Casino. The final day of operations will be Friday, January 31, 2025.
The Mechoopda Casino says this decision comes after months of deliberation and efforts to address the various challenges affecting the casino’s operations.
Dennis Ramirez, Tribal Chairman of the Mechoopda Indian Tribe, said: “Suspending operations at the Casino is a heart-wrenching decision that affects not only our Tribe but also our valued employees, customers, and the surrounding community. While this chapter is closing, our commitment to the Casino’s long-term vision remains steadfast. For over 25 years, this project has been a cornerstone of our economic development goals, and we will continue to work toward its future reopening.”
The Tribe is taking steps to support both its employees and community partners during this transition period:
Employee Support: The Tribe is committed to offering resources and guidance to assist team members through this difficult time.
Remaining Open Until January 31: The Casino will remain open through its final day of operation, giving guests the opportunity to enjoy the remaining days of service.
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