The Fire Joker has returned, his blazing grin wider than ever. He’s back in control of the reels, where classic fruits and symbols light up under his fiery touch. But this time, there’s more than just mischief in the air. The heat has intensified, the stakes are higher, and this scorching slot is cranked up to a full 100.
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The Fire Joker has returned, his blazing grin wider than ever. He’s back in control of the reels, where classic fruits and symbols light up under his fiery touch. But this time, there’s more than just mischief in the air. The heat has intensified, the stakes are higher, and this scorching slot is cranked up to a full 100.

Gambling in the USA

Melissa Riahei Appointed President of SBTech US

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Pioneering gaming and lottery industry veteran to help lead and grow US business as sports betting continues to gain momentum across the country

 

SBTech, a leading global supplier of sports betting and gaming technology, today announced that seasoned gaming and lottery executive, Melissa Riahei, will join the company as President of SBTech US. In her new role, Riahei will oversee and lead the US business, focusing on building out the groups’ US infrastructure to support SBTech’s existing customers and establishing its presence in additional states.

“I’m thrilled to join SBTech at such momentous time in our industry. As legalized sports betting rapidly takes root across the nation, I look forward to leading SBTech’s US expansion, establishing our operational footprint in new states, and contributing our global expertise to the growth and success of this emerging market,” said Riahei. “SBTech has already seen great success here through our valued partnerships with Churchill Downs, Golden Nugget, Resorts and most recently – the Oregon Lottery.  We plan to build on that success and solidify SBTech’s position as a market leading supplier in the US.”

“We are delighted to have Melissa on board leading our US business, as we assemble a world-class team to steer us into the next chapter of the company’s growth.  Melissa is an extremely talented executive, with a rare blend of business, legal and political acumen and a varied breadth of experience across all sectors in gaming,” said Richard Carter, CEO of SBTech. “I’m confident that she will serve as a great leader for our US team on the ground and our partners. This appointment demonstrates our continual commitment to the US market by providing dedicated leadership of our US teams to support our partners’ ambitions.”

Riahei has more than 20 years of experience spanning across the highest levels of state government, from serving as Deputy Chief Counsel to the Office of the Governor in Illinois, to managing the legal affairs of a $2 billion annual gaming enterprise as General Counsel to the Illinois Lottery, and serving in executive roles at on-line gaming and horse race wagering companies.

Notably, Riahei was instrumental in paving the way for the emergence of legal online gambling in the US. As General Counsel to the Illinois Lottery, she spearheaded the initiative to challenge the US Department of Justice’s federal prohibition on online gambling under the Wire Act on behalf of Illinois. Her efforts, in coordination with the New York Lottery, resulted in the monumental 2011 DOJ decision that has enabled states to legalize and regulate most forms of online gambling, leading to the emergence of the growing market in the US today.

“Melissa has made valuable contributions to the advancement of our industry and will be a great asset to SBTech as we grow and cement our US presence and leverage the unprecedented opportunities that lie ahead,” said Gavin Isaacs, non-executive chairman of SBTech. “We’re excited to have Melissa joining our team, and I look forward to working with her.”

About SBTech

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SBTech is a global leader in omni-channel sports betting and gaming solutions, with more than 1,100 employees in 10 offices worldwide, including its newest offices in Las Vegas, Nevada. Since 2007, the group has developed the industry’s most powerful online sports betting and casino platform, serving licensees in more than 15 regulated territories.

SBTech’s clients include many of the world’s premier betting and gaming operators, state lotteries, land-based casinos, horse racing companies, and igaming start-ups. The group supplies highly flexible betting and gaming solutions to clients looking for exceptional configurability and the quickest route to market, complemented by proven business intelligence and reporting capabilities.

The SBTech offering includes its seamless sportsbook, Chameleon360 igaming platform, managed services, on-property sportsbook and omni-channel solutions that provide players with constant access to sports and casino products across all online, mobile and retail channels.

Supported by unrivalled expertise in trading and risk management, acquisition and CRM, and the highest standards of regulatory compliance, SBTech’s partners consistently achieve rapid growth, enhanced brand loyalty and record revenues.

For more information, visit: www.sbtech.com

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Gambling in the USA

Aristocrat Interactive™ to Showcase Innovative iLottery Solutions at NASPL 2025 Annual Conference & Trade Show

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Aristocrat Interactive Secures Landmark iLottery Contract with the Michigan Lottery

 

 

Aristocrat Interactive™, the Real Money Gaming (RMG) division of Aristocrat, today announced its participation as a Level II Sponsor at the North American Association of State and Provincial Lotteries (NASPL) 2025 Annual Conference & Trade Show.

NASPL, the leading trade association representing 53 lottery organizations across North America, serves as a platform for collaboration, research, standards, and best practices that drive the future of the industry. Taking place September 8–11, 2025 at the Niagara Falls Convention Center in Ontario, Canada, the event, themed “Here to Play”, will gather lottery leaders from across North America to explore the evolving future of the industry.

Aristocrat Interactive will be showcasing its latest innovations for the iLottery sector through an interactive booth setup, one-on-one director’s dialogue sessions, a product and services showcase, and more. Attendees will get a first look at new eInstant titles, featuring fresh game mechanics and the business’s first cross-over game with its iGaming & Sports division. Aristocrat Interactive will also highlight its successful omnichannel solutions, which connect retail and online play to enhance player engagement and experience.

Building on this momentum, Aristocrat Interactive recently launched the New Hampshire Lottery’s new digital platform, signed long-term contracts with the Michigan Lottery and the Massachusetts Lottery, and secured a two-year extension with its NeoPollard Joint Venture in North Carolina—where Aristocrat Interactive provides the iLottery platform. These partnerships underscore Aristocrat Interactive’s commitment to helping lotteries deliver engaging digital experiences and sustainable growth.

“NASPL always sets the table for engaging discussions that can advance our customer-driven strategies to drive real digital growth for lotteries,” said Chris Shaban, Managing Director, iLottery at Aristocrat Interactive. “We’re looking forward to another opportunity to showcase Aristocrat Interactive as a solidified, future-ready unit with global gaming expertise.”

Attendees can connect with Aristocrat Interactive at Booth #209 and meet the team for one-on-one discussions in Room #205. Aristocrat Interactive will also hold a showcase on Wednesday, September 10 at 1:30 p.m. at its booth.

For more information about Aristocrat Interactive and its iLottery solutions, please visit  aristocratinteractive.com.

 

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Gambling in the USA

Scientific Games Introduces Obsidian, All-Black Holographic Lottery Scratch Games

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Premium Instant Scratch Game Innovation Adds Luxury and Uniqueness at Retail with Exclusive Play Experience

Scientific Games announces Obsidian, its latest breakthrough in instant scratch game innovation. A revolutionary addition to the global lottery company’s holographic product offerings, Obsidian will debut at the North American Association of State & Provincial Lotteries 2025 Conference taking place September 8 to September 11 in Ontario, Canada.

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With 18 unique design concepts, Obsidian games feature a dramatic combination of all-black tones and holographics to create a sleek, glasslike appearance. Named after naturally occurring volcanic rock, the Obsidian line offers a bold, ultra-premium look and scratch experience.

Obsidian is one of a number of new product designs from Scientific Games to be unveiled at NASPL 2025. The new products were developed by Scientific Games’ Innovation and Discovery teams at its metro Atlanta global headquarters, the largest lottery instant game production facility in the world. Obsidian games will also be produced at the company’s Canadian and UK facilities.

“Our game innovators have followed holographic trends on high-end luxury items and were inspired to create fresh, new games centered on value proposition design for our lottery partners,” said Danielle Hodges, Senior Director, Global Product Innovation & Development for Scientific Games. “At a time when the market basket average is increasing, holographic games allow lotteries to differentiate their games by adding a touch of luxury and uniqueness. In sneak previews of Obsidian with several lotteries, the response we’ve received is pure excitement.”

The company continues to lead the industry in scratch game innovation, using holographics to heighten retail appeal and create immersive player experiences.

Scientific Games, the world’s largest creator, producer and manager of lottery instant games, offers more than 100 strategic enhancements for its world-leading scratch products. The company’s products represent 70% of global instant game retail sales.

Innovating products and solutions that move the global lottery industry forward since 1973, Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe, including nearly every North American lottery.

Obsidian™ is a trademark of Scientific Games, LLC. © 2025 Scientific Games, LLC. All Rights Reserved.

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Gambling in the USA

ETPL APPOINTS LONDON-BASED OAKVALE CAPITAL AS EXCLUSIVE INVESTMENT BANKER TO LEAD CAPITAL RAISE AND GROWTH STRATEGY

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The European T20 Premier League (ETPL), an ICC-approved T20 league co-owned by Abhishek Bachchan and backed by Cricket Ireland, Cricket Scotland, and the Royal Dutch Cricket Association, has appointed Oakvale Capital as its exclusive investment banker.

“Oakvale’s deep expertise in sports finance will be a game-changer for ETPL’s long-term vision. We look forward to working closely with their expert team to help bring our event to fruition,” said Warren Deutrom, CEO, Cricket Ireland.

“Oakvale is one of the leading London-based investment banks in the sports and gaming ecosystem. Their sector depth, global network, and track record advising rights-holders, clubs, and technology platforms make them the right partner for ETPL as we scale,” said Saurav Banerjee, Co-owner and Director, ETPL.

“We’re excited to support ETPL’s bold and innovative approach to cricket. The vision to elevate the sport in Europe with a premium, differentiated offering aligns well with Oakvale’s strategic focus in global sports properties,” said Sandford Loudon, Partner, Oakvale Capital.

Blending world-class cricket with a distinctively European experience, ETPL aims to redefine the sport through elite talent, immersive fan experiences, and data-driven innovation. In addition, KPMG in India has been appointed as ETPL’s strategic advisor.

 

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GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

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