Compliance Updates

Digital Fuel Marketing Cements Their US Presence with Second Licence Application Acceptance in Pennsylvania

Published

6 years ago

April 26, 2019

Wagering industry specialists, Digital Fuel Marketing, have cemented their position in the USA with the company now listed as authorised to operate in Pennsylvania.

The acceptance in Pennsylvania is a massive step forward in Digital Fuel Marketing’s expansion strategy across the USA, with the agency announcing approval to operate in New Jersey earlier this year having completed an Ancillary Casino Service Industry Enterprise License application, giving them access to a host of new commercial agreements across the two states.

Digital Fuel Marketing are gaming industry experts delivering creative, brand building and revenue generating solutions in digital marketing for the iGaming sector worldwide. The team boast extensive wagering industry experience, gained at the likes of Mansion, Coral, Ladbrokes, Tabcorp and 32 Red where many of their staff roster gained experience; giving them unique insight into the nuances of the sector, and shaping them to persevere in a highly competitive, fast-moving environment.

Founded just six years ago in 2013, Digital Fuel has seen exponential growth, expanding their global reach with a presence in the US, in addition to their Australia and UK offices. Their global reach allows them to be on call for their clients day and night, as is required in the notoriously demanding iGaming space, including sports betting operators, lotteries, bingo brands and game developers, as well as online and offline casinos and their partners.

As the US sports betting market opens up, Digital Fuel’s early positioning into the market in Pennsylvania and New Jersey places them in an advantageous position to bring their customer acquisition and retention specialism to US operators in regulated States.

Digital Fuel will now offer marketing strategy, media buying and customer lifetime management services to operators in Pennsylvania, as well as affiliate marketing solutions on a fixed fee basis. As the agency has already been working in the USA for the past two years, delivering campaigns across gaming products, they come armed with a deep understanding of the US market and how to react to its growing demands.

Digital Fuel Marketing Founder and CEO, Toby Oddy, announced “This second US licence approval, for Pennsylvania, is a huge opportunity for Digital Fuel Marketing to grow our offering to the rapidly developing US sports betting market, with the country’s appetite for sports wagering products growing more each day. Digital Fuel is delighted to be among the pioneers in the highly competitive wagering customer acquisition space and this second licence is our opportunity to lead the pack.”

About Digital Fuel Marketing:

Stake - Best Online Casino & Sports Betting Platform

Founded in 2013 by experienced wagering industry professional Toby Oddy, Digital Fuel Marketing was born out of a desire to offer global betting and gaming brands strategic and executional support across marketing functions. Now servicing operators across the UK, US and Australia, Digital Fuel Marketing continues to deliver high end player acquisition and user engagement strategies with a focus on a scalable ROI. www.digitalfuel.marketing

Compliance Updates

Kambi Group plc secures licensing approval in Nevada

Published

33 minutes ago

January 31, 2025

George Miller

Kambi Group plc secures licensing approval in Nevada

Approval from the Nevada Gaming Commission paves the way for Kambi to provide its premium sports betting solutions in Las Vegas and across the Silver State

Kambi Group plc (“Kambi”), the home of premium sports betting solutions, has received approval for its Nevada gaming licence applications, marking a significant step towards launching in one of the world’s most iconic betting markets. The Nevada Gaming Commission approved Kambi’s application for Manufacturer & Distributor Licenses and an Information Services License, following a unanimous recommendation by the Nevada Gaming Control Board (“NGCB”) earlier this month.

The licences will enable Kambi to provide its industry-leading sportsbook technology and services to nonrestricted gaming establishments in Las Vegas and across the state of Nevada for the first time. With limited B2B competition in the state due to the high regulatory requirements, Nevada presents Kambi with future growth opportunities in line with its strategy to expand its footprint across the Americas.

Kambi has been at the forefront of the regulated US sports betting industry since 2018, processing the first legal online wager outside of Nevada following the repeal of PASPA. This latest achievement underscores the company’s dedication to delivering world-class sportsbook solutions while adhering to the highest standards of regulatory compliance and corporate probity.

Werner Becher, CEO of Kambi, said: “Securing approval for our licences in Nevada is an important milestone for Kambi and a testament to our market-leading technology, regulatory expertise and corporate integrity. Nevada is widely known as the gold standard for betting and gaming regulation, insisting on a standard that few companies can meet, and is therefore recognition of Kambi’s unwavering commitment to excellence. We would like to thank both the Commission and NGCB for their thorough review and approval of our applications.”

Compliance Updates

Michigan Lottery Achieves iCAP Re-certification for Responsible Online Gaming Practices

Published

2 hours ago

January 31, 2025

Niji Narayan

The Michigan Lottery has received re-certification for its commitment to responsible gaming after completing the Internet Responsible Gambling Compliance Assessment Program (iCAP) through the National Council on Problem Gambling (NCPG).

The Lottery first earned iCAP certification in October 2015 and was the first lottery in the United States to achieve this certification.

“We are incredibly proud to have once again received certification for our commitment to responsible gaming through the iCAP program, underscoring the Lottery’s dedication to player safety and well-being. We will continue to prioritize responsible gaming practices and provide Michiganders with the resources and support they need to play responsibly,” said Lottery Commissioner Suzanna Shkreli.

Developed by the NCPG, iCAP is the first and only online responsible gaming assessment program in the US. The NCPG evaluated the Lottery’s compliance with Internet Responsible Gaming (IRG) standards developed based on best practices from jurisdictions around the world. IRG standards are the highest standards for online responsible gaming in the nation. The nine areas of focus for the NCPG iCAP certification are:

• Corporate policy and commitment to responsible gaming

• Staff training

• Information available to players through com, and player account features to assist players in informed decision making

• Assisting players who indicate they are in distress or experiencing problems

• Self-exclusion and player-initiated restrictions on online play

• Advertising and promotion

• Game and website features that assist with gambling responsibly

• Research based on the transparency of play data

• Payment controls and limits

• iCAP re-certification provides Lottery players assurance that MichiganLottery.com is trustworthy and has adopted the best standards of player protection.

The NCPG, a non-profit organization founded in 1972, leads state and national stakeholders in the development of comprehensive policy and programs for all those affected by problem gambling.

Michigan Lottery players have a chance to win up to $500,000 instantly playing online. Players also may win prizes ranging from $1 up to multi-million dollar jackpots playing Powerball, Mega Millions, Lucky for Life, Lotto 47, and Fantasy 5 online. Through its online platform, the Lottery offers players more than 200 different games with plays ranging in price from .05 cents to $20.

Compliance Updates

SYNOT Games Takes a Leap Forward with Certification Milestone in Argentina

Published

2 hours ago

January 31, 2025

Niji Narayan

SYNOT Games announced that 140 of its top-tier games have been officially certified for the Argentinian market.

The certifications, issued by Gaming Labs International mark a significant step in SYNOT Games’ commitment to delivering high-quality, compliant, and entertaining products to the Latin American market.

In addition to the 140 games, the certifications include the renowned SYNOT Progressive Bonus and advanced Random Number Generator technology, providing operators and players with a superior and trustworthy gaming experience.

SYNOT Games is committed to certifying its entire game portfolio for the Argentinian district shortly. This will further solidify the company’s presence in the rapidly growing Latin American market and reaffirm its position as a trusted partner for local and global operators.

Martina Krajci, CCO at SYNOT Games, said: “We are delighted to achieve these certifications and bring our innovative products to Argentina. This is an important milestone in our global expansion strategy, and we look forward to offering our Argentinian partners and players access to our certified games, backed by industry-leading technology and robust compliance standards.”