Canada
Wizard Games takes content live with Atlantic Lottery
NeoGames S.A (Nasdaq: NGMS) subsidiary Wizard Games has marked its debut with Atlantic Lottery (AL) as it goes live for the first time in Atlantic Canada.
Wizard Games titles have proven to be highly popular in Canada. Games such as Spirit of Mustang and Flamin’ 7’s are now available to AL customers, through Pariplay®’s cutting-edge Fusion® aggregation platform.
The successful launch allows Wizard Games to roll out innovative and engaging content to players across the region, as part of the provider’s strategy to become a major force in the Canadian online gaming markets.
Atlantic Lottery (or Loto Atlantique) is a Canadian organisation providing government-regulated and responsible lottery products in the region of Atlantic Canada. Publicly owned by the four Atlantic provinces, the operator returns 100% of its profit to Atlantic Canadian governments.
The launch sees the NeoGames subsidiary continue to enhance its considerable foothold in Canada. It is also live with AGLC in Alberta and has a string of agreements with tier-one operators in Ontario, where it also possesses a local B2B gaming license.
Commenting on the integration, Michael MacKinnon, VP, Product at Atlantic Lottery, said: “We’re delighted to have gone live with Wizard Games’ content offering players in the region an exciting array of forward-thinking, engaging titles to discover and enjoy. We look forward to providing a wealth of fantastic games to our customers and to a successful partnership with the studio.”
Benedict McDonagh, Managing Director at Wizard Games, added: “At Wizard Games, we strive to keep raising the bar and entertaining players across the world, so we’re happy to be able to provide our content to Atlantic Canadian players.
We’ve already seen considerable success in North America and Canada, so we’re excited to see where this partnership leads.”
Shivan Patel, VP of North America at Pariplay®, said: “Canada is an important market for us, so we’re thrilled to have completed our integration with Atlantic Lottery. Our market-leading offerings of in-house content are sure to excite players in Atlantic Canada.”
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
Canada
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
IAGR announces Toronto as host city for 2025 conference
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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