Relax Gaming, the iGaming aggregator and supplier of unique content, has further increased its footprint in the LatAm market, by partnering with leading Chilean brand Betsala.

The agreement will see Betsala significantly boost its offering to players across Chile, with curated content from Relax’s award-winning portfolio becoming available to the operator.

Betsala players will now be able to enjoy top-performing titles such as Money Train 4, Temple Tumble and Beast Mode, all of which have proven to be huge hits in key regulated markets.

This latest LatAm development for Relax sees the supplier further improve its profile within the region, where it has already cemented its status as a leading supplier of iGaming content after a successful launch in Colombia in 2022.

Betsala launched in 2020 and is fronted by Chilean football legend Marcelo Salas, with the former Lazio and Juventus star also serving as a brand ambassador.

Nadiya Attard, CCO at Relax Gaming, said: “We are delighted to partner with Betsala. The LatAm market is one of the most exciting in the world with Chilean players seeking the most comprehensive offerings from suppliers.

“Partnering with the best brands is important in enhancing our footprint in such a key jurisdiction. Betsala’s leading platform will help present our offering to a wider audience.”

Albert Bellavista, CEO at Betsala added: “Relax Gaming has earned a reputation as a leading content provider across all regulated markets and we are thrilled to be able to integrate curated content into our platform. We pride ourselves on delivering a best-in-class offering and Relax’s content is a game-changer for us and will significantly boost engagement and enjoyment with our players.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.

Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

The Indian Gaming Tradeshow & Convention and DigitalPlay Summit (DPS) closed its doors in April having seen the busiest show floor in Anaheim, CA yet. The exhibitors and education sessions enjoyed by operators and tribal leaders bode well for a return to San Diego, California in 2025 with iGaming firmly on the radar of many.

With more visitors through the door than 2022’s event in the same location, over 7,000 industry delegates engaged with an impressive roster of major industry stakeholders.

New for 2024 was the DPS which offered attendees the chance to discover development in iGaming and sports betting, expanding the opportunities at Indian gaming’s flagship event.

Leading providers including IGT, Everi, Konami, Playtech, Chalkline, Continent 8, and GBank, as well as other brands such as DraftKings and FanDuel, headlined the DPS and contributed to the over 400 booths that participated in the show.

Education was another key focus across the two days with the most comprehensive seminar program yet. Taking the DPS’ inaugural narrative into the seminar rooms, online casino and sports betting deep-dives were strengthened by a series of sessions examining technologies such as AI and how they can maintain tribal government gaming’s growth.

Another first was the Sustainable Gambling Zone (SGZ) which provided a focal point for the industry’s drive to share best practices and the latest innovations in operating sustainably.

With recent years perforated by challenges concerning the future of sports betting, the 2024 event was dominated by positive talk of the growth potential brought by cutting-edge technology and its deployment across the wider tribal gaming sector, boding well for the ever-present future introduction of iGaming.

Feedback from exhibitors and visitors heralded the evolution of event space that showcased dedicated solutions to pressing issues and trending topics in the industry.

The 2025 Indian Gaming Tradeshow & Convention, taking place March 31 – April 3 in San Diego, California, will once again include the DigitalPlay Summit and SGZ, and is already much anticipated.

Marcus Yoder, Chief Commercial Officer, Playtech USA, said: “It’s a pivotal time for iGaming and sports betting in the US. The conversations we were able to have at DPS with tribal leaders were critical to building the future.”

Gavin Knapp, Senior Director of Sales and BD at Light & Wonder, said: “iGaming is coming. It’s not a matter of if, but when, which is why the content covered at DPS was critical. Tribal markets are vastly important and are a natural extension to the iGaming ecosystem.”

Ernest Stevens, Jr, Indian Gaming Association Chairman, said: “It’s clear from the vast majority of the conversations held in Anaheim that we’re more aligned than ever on the way forward and the manner in which we’re going to get there together.

“Tribal government gaming leads the industry in its passion and responsibility to build and evolve a sustainable gaming infrastructure – giving back to and supporting local communities and future generations. Our annual event provides the perfect platform for sharing that passion and the insight that drives it. I know that next year’s gathering in San Diego will continue in that same collaborative vein and urge everyone who shares our vision to mark it in their calendar.”

Pragmatic Play, a leading content supplier to the iGaming industry, is set to participate in CGS Santiago this month, as the provider seeks further inroads across the continent.

The provider is also the standalone Diamond Sponsor at the event, which takes place at Espacio Riesco in the country’s capital, Santiago, on May 29 and 30.

Pragmatic Play is set to attend the event as a renowned actor in the market, for its multi-product offering, comprising Slots, Live Casino content, Virtual Sports, Sportsbook, and Bingo, including fan-favorite titles Gates of Olympus and the popular Blackjack X.

With expo season now in full swing, CGS Santiago marks another conference in the region for the supplier, following its presence at BiS – SiGMA Americas in Brazil, GAT Expo in Colombia, and SBC Summit Rio earlier this year.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Latin America remains a key focus for Pragmatic Play as it gears up to make meaningful connections in Chile, a region full of potential as the iGaming industry continues to evolve in this part of the world. Pragmatic Play is also proud to be a Diamond Sponsor at this year’s expo, showcasing the importance that CGS Santiago represents and the immense opportunities that the two-day event has on offer.”