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BetMGM Expands BetQL Network Relationship as the Presenting Sportsbook Partner

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BetMGM will become the exclusive sportsbook of the BetQL Network, Audacy’s network of sports betting content heard across its broadcast portfolio and digital platforms. The partnership (The BetQL Network presented by BetMGM) is an exclusive multi-year agreement that significantly expands the current relationship between BetMGM and Audacy. Since its launch in June 2021, the BetQL Network has expanded from two markets to 31 markets and has seen steady growth in podcast downloads (+575%), total listening hours (+467%), live video hours (+440%), video on-demand starts (+270%) and over-the-air audience (+140%) from July 2021 to January 2022.

​​“We are delighted to expand our strategic partnership with BetMGM, highlighted by their new exclusive position with the BetQL Network. Barely a year old, the BetQL Network has a bright future ahead of it as legalized sports betting continues to expand over the next decade,” said David Field, Chairman, President and Chief Executive Officer of Audacy.

BetMGM will have category exclusivity of the network’s full slate of programming, including flagship program “You Better You Bet,” commencing in September, and “BetQL Daily,” “The Daily Tip,” and “BetMGM Tonight.” BetQL Network’s weekly lineup will distribute approximately 100 hours of original content per week on the Audacy and BetQL digital platforms. Audacy will also produce content for live audiences at various MGM Resorts across the country who will host the network inside of BetMGM sportsbooks.

“We’re excited to further our strategic partnership with Audacy and to bring our market-leading sports betting and gaming entertainment content to millions of listeners nationwide across the entire BetQL Network platform,” said Matt Prevost, Chief Revenue Officer, BetMGM.

As part of the expanded partnership, Nick Kostos, host of “You Better You Bet,” the most consumed sports betting podcast in the country, and co-host Ken Barkley will become brand advocates for BetMGM. An industry leader in the sports-betting space who has been covering the medium since 2013, Kostos joined Audacy in 2019 when he and Barkley launched “You Better You Bet” in August of that year. Alongside Barkley, Kostos has built “You Better You Bet” into the No. 1 sports betting podcast in the US, according to Triton. From July 2021 to January 2022, the show’s podcast downloads jumped 678%, live video hours grew by 531% and total listening hours increased 335% over that span.

Audacy first announced a partnership with BetMGM in March 2021, which designated the market-leading platform as a preferred sports betting partner of Audacy across its best-in-class sports broadcast stations, the Audacy and BetQL apps and digital platforms, and the BetQL Network.

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Betmotion leads campaign to aid victims of the Rio Grande do Sul floods

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In response to the recent and devastating floods in Rio Grande do Sul, which have displaced over 100,000 people and severely affected 70% of the state’s municipalities, Betmotion, through its Corporate Social Responsibility project, BetSocial, is mobilising efforts to assist the victims of this catastrophe.

BetSocial has launched an initiative to support the actions of the NGOs Ação da Cidadania and CUFA, which are leading the charge in providing immediate aid to the impacted communities. At this critical moment, BetSocial is reinforcing the call for everyone to unite in solidarity and make donations that will be crucial for reconstructing affected lives.

“The tragedy that has struck Rio Grande do Sul requires a swift and coordinated response. At Betmotion, we believe in the power of solidarity and in our community’s ability to make a difference in times of need,” states Bianca Passos, founding member of BetSocial. “Every contribution, no matter how small, has a significant impact on the lives of those facing such difficult days.”

To facilitate donations, BetSocial has provided information on how to make contributions via PIX to the two partner organisations:

Betmotion and BetSocial thank you in advance for your support and solidarity. They reiterate their commitment to work to alleviate the hardships faced by this catastrophe’s victims and continue promoting significant social impact actions.

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NBC Sports and Churchill Downs Extend Historic Partnership

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NBC Sports will continue to present the Kentucky Derby on NBC and Peacock through 2032, as Churchill Downs Incorporated (CDI) and NBC Sports announced a multi-year extension of their partnership.

The extension of the NBC Sports-Churchill Downs relationship – which began with the 2001 “Run for the Roses” – will make NBC the longest running home of the Kentucky Derby, as NBCUniversal will become the first media company to present the most prestigious event in horse racing for three decades (32 editions of the Kentucky Derby from 2001-32).

“As we celebrate the 150th running of the Kentucky Derby, Churchill Downs is proud to extend the relationship with NBC Sports. As our media partner for the last 23 years, NBC has artfully captured the most exciting two minutes in sports and the spectacle of the senses that surrounds it,” said Churchill Downs CEO Bill Carstanjen.

“Telling the rich stories surrounding the Kentucky Derby on the first Saturday in May is part of the fabric of NBC Sports, and we are thrilled to continue that tradition with Churchill Downs. We look forward to surrounding the Kentucky Oaks and Kentucky Derby with wall-to-wall coverage and extensive promotion on the platforms of NBCUniversal,” said Rick Cordella, President of NBC Sports.

The extension includes multiplatform rights to the Kentucky Derby, Kentucky Oaks, and Derby and Oaks Day programming, which will be presented on NBC, Peacock, USA Network, and additional NBCU platforms.

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SCCG Management Announces Strategic Partnership with Globe Gaming Limited

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SCCG Management announced a strategic partnership with Globe Gaming Limited, aiming to significantly extend its global reach with a focus on the European market. This collaboration marks a significant milestone in SCCG’s efforts to broaden its influence in the gaming and sports entertainment sectors internationally.

Founded in 2022 by industry veteran Wayne Stevenson, Globe Gaming is a consultancy known for its high-caliber partnerships across various sectors including retail gaming, online gaming, racecourses, lotteries, and football clubs. With 35 years of experience, Stevenson has cultivated a valuable network that enhances business relationships and drives value in the European and global markets.

Wayne Stevenson, Founder and CEO of Globe Gaming, said: “I am delighted to be working with Stephen and his SCCG Management team. I consider SCCG to be the leading advisory firm in the world and to be working in partnership with them is incredibly exciting. Combining the expertise of Globe Gaming and SCCG Management creates endless opportunities.”

Stephen Crystal, Founder and CEO of SCCG Management, said: “Our collaboration with Globe Gaming Limited is a strategic step towards enhancing our global presence, particularly in Europe. Wayne’s extensive experience and his network’s strength align perfectly with our mission to innovate and lead in the gaming industry. We are excited about the possibilities this partnership opens up for both companies.”

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