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Real Luck Group Ltd. Reports 2022 Q1 Financial Results
Real Luck Group Ltd. and its subsidiary companies doing business as “Luckbox“, an award-winning provider of licensed esports betting, sports betting and casino games, has filed financial results for the three months ending March 31, 2022 (“Q1 2022“) on SEDAR. Unless otherwise stated, all dollar amounts are expressed in Canadian dollars.
Real Luck Group CEO Thomas Rosander said: “The first quarter of 2022 saw the Company continue to make vast improvements to our platform, as we strive to become the world’s number one esports betting destination. We have now introduced more than 400 games and products, including the newly launched online Luckbox casino, a vertical designed to bring engaging content to our players and near-term revenue to the business.
“We have also strengthened our leadership team, with the appointments of both Benn Timbury as Chief Operating Officer and Bo Wanghammer to the Board of Directors.
“Additionally, we embarked on the initial stages of our player acquisition campaigns, adding new partnerships with some of the biggest global player acquisition and referral networks. We continue to monitor and optimize our acquisition metrics, with the aim of maximizing ROI on marketing spend, despite player acquisition costs trending upward in recent months.
“We have $12.5 million of cash and no debt and we are managing our cash prudently, giving us the necessary resources to execute our growth strategy. We are continually reviewing our cost base to optimize efficiencies and have identified $0.5 million of annualized savings, which we will reinvest into the business, including our player acquisition budget this year.
“We have been focused on new opportunities to grow our user base, in a pragmatic and cost-effective manner, while focusing on our core esports market.
“Gaming revenues from esports betting in global markets, is forecast to grow at an unprecedented average of 17.6% year on year to 2026[1] in regulated markets alone – a faster rate than sports betting.
“We plan to grow our user base by entering new markets with additional local gaming licenses, while also rolling out our proprietary B2B offering, and an accretive M&A strategy, which we look forward to sharing with investors soon.”
- Ended Q1 with 421 games from six providers on the newly launched Luckbox online casino, an increase of 815% in games offered since the end of Q4 2021.
- Ended Q1 with partnerships and agreements with more than 50 global new player referral affiliate sites. These partnerships and agreements are designed to increase player traffic to Luckbox’s next-generation esports, sports and casino real-money betting products.
- March 1: Appointed Benn Timbury as COO. Mr Timbury’s most recent role was with one of Europe’s fastest growing igaming start-ups, the Gibraltar-based Lottoland Group, which is active in 15 global markets, has over 350 employees, and more than 15 million customers.
- March 9: Appointed Bo Wänghammar to its board of directors. Mr Wänghammar was formerly Managing Director of Casino at PokerStars (acquired by Flutter Entertainment for US$6 billion in October 2019), and the CEO at Mr Green & Co online casino (acquired by William Hill for £242 million In October 2018).
- March 24: Announced a partnership with leading affiliate and performance marketing company Raketech Group Holding (STO: RAKE). The agreement builds upon prior agreements that Real Luck Group has signed with several key affiliate marketing networks to increase player traffic. Raketech, headquartered in Malta, operates more than 1,760 sites, driving active players to igaming brands.
- April 13: Announced a new partnership with online casino supplier Microgaming to add more than 100 games to Luckbox’s casino including branded titles such as Jurassic World™, Game of Thrones™ and Lara Croft®. With the Microcaming content, Luckbox’s casino now offers more than 450 games for users to wager upon.
- May 6: Nominated in the Brand of the Year and Innovation in Esports categories at the EGR Marketing & Innovation Awards 2022.
[1] H2 Gaming Capital Esports Report, September 2021
NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.
As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.
This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.
Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”
Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”
This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.
The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGA’s Board of Directors.
SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.
Chief Cook-Searson first joined SIGA’s Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGA’s Audit & Finance Committee.
She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.
Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.
SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.
Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.
Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.
“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.
“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”
“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.
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