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Betsson Acquires 35% Stake in Strive Platform

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Betsson Acquires 35% Stake in Strive Platform

 

Betsson Perch Investments AB, a subsidiary of Betsson AB (publ), has acquired a 35% stake in Strive Platform Ltd (Strive) for a total amount of USD 6.5 million.

Upon launch in the US, planned for the second half of 2021, Betsson has an option to increase its shareholding in Strive by another 5% for the consideration of USD 1 million. Betsson will also grant to the company a convertible shareholder loan facility of USD 2.5 million.

In the Q4 2020 report, Betsson announced an agreement with TG Lab, a leading international iGaming technology and development company. Through the agreement, Betsson is able to utilize the company’s new, purpose built and modern US iGaming platform, i.e. Player Account Management system (PAM) to support Betsson’s launch on the U.S. market. TG Lab has since then created Strive, a North American specific entity encompassing this new technology, intellectual property rights, and market-leading expertise, in which Betsson now invests.

“This investment is another important milestone in our US entry. The investment will support our B2C launch with the Betsafe brand in Colorado as well as broaden Betsson’s offering to the US market. The US market has a limited number of PAMs and sportsbooks that are truly set up for the multi-state regulatory environment and scale. This investment brings together two high quality independent iGaming technologies for the US market,” Pontus Lindwall, CEO of Betsson AB, said.

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Betmotion leads campaign to aid victims of the Rio Grande do Sul floods

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In response to the recent and devastating floods in Rio Grande do Sul, which have displaced over 100,000 people and severely affected 70% of the state’s municipalities, Betmotion, through its Corporate Social Responsibility project, BetSocial, is mobilising efforts to assist the victims of this catastrophe.

BetSocial has launched an initiative to support the actions of the NGOs Ação da Cidadania and CUFA, which are leading the charge in providing immediate aid to the impacted communities. At this critical moment, BetSocial is reinforcing the call for everyone to unite in solidarity and make donations that will be crucial for reconstructing affected lives.

“The tragedy that has struck Rio Grande do Sul requires a swift and coordinated response. At Betmotion, we believe in the power of solidarity and in our community’s ability to make a difference in times of need,” states Bianca Passos, founding member of BetSocial. “Every contribution, no matter how small, has a significant impact on the lives of those facing such difficult days.”

To facilitate donations, BetSocial has provided information on how to make contributions via PIX to the two partner organisations:

Betmotion and BetSocial thank you in advance for your support and solidarity. They reiterate their commitment to work to alleviate the hardships faced by this catastrophe’s victims and continue promoting significant social impact actions.

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NBC Sports and Churchill Downs Extend Historic Partnership

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NBC Sports will continue to present the Kentucky Derby on NBC and Peacock through 2032, as Churchill Downs Incorporated (CDI) and NBC Sports announced a multi-year extension of their partnership.

The extension of the NBC Sports-Churchill Downs relationship – which began with the 2001 “Run for the Roses” – will make NBC the longest running home of the Kentucky Derby, as NBCUniversal will become the first media company to present the most prestigious event in horse racing for three decades (32 editions of the Kentucky Derby from 2001-32).

“As we celebrate the 150th running of the Kentucky Derby, Churchill Downs is proud to extend the relationship with NBC Sports. As our media partner for the last 23 years, NBC has artfully captured the most exciting two minutes in sports and the spectacle of the senses that surrounds it,” said Churchill Downs CEO Bill Carstanjen.

“Telling the rich stories surrounding the Kentucky Derby on the first Saturday in May is part of the fabric of NBC Sports, and we are thrilled to continue that tradition with Churchill Downs. We look forward to surrounding the Kentucky Oaks and Kentucky Derby with wall-to-wall coverage and extensive promotion on the platforms of NBCUniversal,” said Rick Cordella, President of NBC Sports.

The extension includes multiplatform rights to the Kentucky Derby, Kentucky Oaks, and Derby and Oaks Day programming, which will be presented on NBC, Peacock, USA Network, and additional NBCU platforms.

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SCCG Management Announces Strategic Partnership with Globe Gaming Limited

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SCCG Management announced a strategic partnership with Globe Gaming Limited, aiming to significantly extend its global reach with a focus on the European market. This collaboration marks a significant milestone in SCCG’s efforts to broaden its influence in the gaming and sports entertainment sectors internationally.

Founded in 2022 by industry veteran Wayne Stevenson, Globe Gaming is a consultancy known for its high-caliber partnerships across various sectors including retail gaming, online gaming, racecourses, lotteries, and football clubs. With 35 years of experience, Stevenson has cultivated a valuable network that enhances business relationships and drives value in the European and global markets.

Wayne Stevenson, Founder and CEO of Globe Gaming, said: “I am delighted to be working with Stephen and his SCCG Management team. I consider SCCG to be the leading advisory firm in the world and to be working in partnership with them is incredibly exciting. Combining the expertise of Globe Gaming and SCCG Management creates endless opportunities.”

Stephen Crystal, Founder and CEO of SCCG Management, said: “Our collaboration with Globe Gaming Limited is a strategic step towards enhancing our global presence, particularly in Europe. Wayne’s extensive experience and his network’s strength align perfectly with our mission to innovate and lead in the gaming industry. We are excited about the possibilities this partnership opens up for both companies.”

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