Latin America
Liga MX appoints Genius Sports Group as exclusive long-term Official Data, Streaming and Integrity Partner

Liga MX, the governing body of the premier competitions in Mexican soccer, has formed an exclusive data, streaming and integrity partnership with market leader, Genius Sports Group.
As the official data partner to the English Premier League, Serie A, the Argentine Football Association, and Dimayor Colombia, Genius Sports Group will have the exclusive right across all Liga MX, Liga de Expansion, Copa MX and Liga BBVA Femenil games to capture live data from in-stadia and distribute it to licensed sportsbook operators in the US and around the world.
Furthermore, the long-term partnership will also provide sportsbook operators with low-latency streams from every Liga de Expansion game, elevating the league’s global profile and providing a platform to engage new fans.
Genius Sports Group’s Bet Monitoring System will underpin a new integrity program to safeguard Mexican soccer from the threats of match-fixing and betting-related corruption. By cross-referencing odds movements from sportsbooks around the world with predictive models, which demonstrate expected market activity, Genius Sports Group’s system will automatically flag any potentially suspicious activity.
Enrique Bonilla, Executive President of LIGA MX, commented: “Our league grows in every aspect, development, innovation and the expansion of our international profile are our fundamental pillars. This alliance with Genius Sports Group will help us reach, through data, more fans around the world. It is important to highlight that Genius Sports Group’s integrity program will provide real-time alerts for betting-related issues, which strengthens our commitment to transparency.”
Sean Conroy, Commercial Director of Genius Sports Group, said: “As one of the highest quality, most passionately followed leagues in world soccer, we are delighted to be supporting Liga MX at such critical stage of its global growth. Our long-term partnership will deliver value for Liga MX and help to connect Mexican soccer with fans around the world while providing sportsbook operators with security of supply and premium new streaming content.”
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BETBY LAUNCHES COMPREHENSIVE REPORT ON PERU’S REGULATED GAMBLING MARKET

BETBY, the premium supplier of cutting-edge sportsbook solutions, has published a detailed report titled “The Peruvian Breakthrough: A Market Ready for Takeoff”, offering a thorough analysis of the country’s newly regulated iGaming industry.
Following the implementation of Peru’s online gambling framework in 2024, this report explores the legislative transformation, market growth trends, and consumer behavior shaping one of Latin America’s most promising emerging markets.
The report covers several key aspects, including:
✅ Evolution of Peru’s gambling legislation and its impact on market structure and operator licensing;
âś… Market performance analysis, including land-based vs. online growth and mobile channel adoption;
âś… Economic indicators, such as GDP contribution, per capita GGR, and projected market size through 2030;
âś… Player profiles and betting behavior, with insights into frequency, motivations, and engagement across age and gender groups;
âś… Digital readiness, including mobile usage, internet speeds, and device preferences;
âś… Competitive landscape, with a breakdown of leading operators and changes in market share.
🔗 DOWNLOAD the report to discover strategic insights and unlock growth opportunities in Peru’s regulated gambling ecosystem.
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Stake Colombia welcomes tennis star Juan Sebastián Cabal as new ambassador

Stake Colombia is proud to announce its sponsorship and the incorporation of Juan Sebastián Cabal, the Colombian tennis legend, as its new ambassador. This alliance celebrates Cabal’s unparalleled career and reinforces Stake Colombia’s commitment to sports, excellence, and the Colombian community.
Juan Sebastián Cabal, an iconic figure in Colombian tennis, reached the top of the doubles world ranking in 2019, forming one of the most prominent duos of the last decade with Robert Farah. Together, they conquered Wimbledon and the US Open, were finalists at Roland Garros and the Australian Open in men’s doubles, and Cabal also won the Australian Open in mixed doubles. Furthermore, they achieved multiple victories in ATP 1000, 500, and 250 tournaments. His career is a clear example of perseverance, talent, and excellence, leaving an indelible mark on global tennis.
“Having Juan Sebastián Cabal as an ambassador is key for Stake Colombia. At a time when paddle is experiencing an explosion in popularity across the country, fostering entertainment among young people is fundamental. Supporting, connecting with the community, and offering new experiences is what drives us, and this alliance is an opportunity to truly excite both paddle and tennis enthusiasts alike,” stated Diana Otálora, Country Manager of Stake Colombia.
Beyond his impressive records and titles, Juan Sebastián Cabal embodies the fighting and resilient spirit of Colombian athletes. He has represented Colombia in three editions of the Olympic Games and has been a fundamental pillar in the Davis Cup for more than 15 years. Currently, Cabal continues his legacy in padel and sports development through his club “Padeling by Cabal,” which promotes well-being and physical activity in his hometown, inspiring new generations of athletes and strengthening national pride.
Regarding this new alliance with Stake Colombia, Cabal stated that “it is a fantastic opportunity to continue promoting the values of sport and dedication that have accompanied me throughout my career. I am excited about the idea of working together to inspire more people and support sports development in our country.”
The collaboration between Stake and Juan Sebastián Cabal is a testament to their shared passion for sports and entertainment. Through this partnership, Stake Colombia will seek to promote sports integrity and connect communities with innovative and exciting experiences.
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CT Gaming Installs NEXT Slot Cabinets at Masaris Piura Gaming Venue

CT Gaming has installed NEXT slot cabinets at the Masaris Piura gaming venue, operated by Holding Masaris. Located in the vibrant city of Piura, this latest project marks another significant step in CT Gaming’s expansion across key regions in Latin America.
The installation showcases CT Gaming’s top-performing combination of advanced hardware and engaging content. The sleek NEXT cabinets are equipped with the bestselling multigame Diamond King 3, delivering an exceptional player experience through immersive gameplay аnd contemporary graphics.
“We are proud to see our partnership with Holding Masaris continue to grow with this new installation in Piura. Masaris Piura is a landmark venue in the region, and we are excited to bring our premium gaming solutions to its players,” said Georgi Koprinarov, General Manager for Latin America at CT Gaming.
The Diamond King 3 multigame pack features 50 exciting titles, including the legendary Mega Jack Trio — Aztec Gold, Slot-O-Pol Deluxe, and Champagne Party — combining nostalgic appeal with enhanced graphics and bonus features. The combination ensures high entertainment value and strong performance for operators.
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