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Rivers Casino Pittsburgh and BetRivers.com Ink Exclusive Deal With NHL’s Penguins to Build Sportsbook-style Lounge at PPG Paints Arena

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Rush Street Interactive Fully Launches BetRivers Online Sportsbook in Arizona

 

Pittsburgh’s sports scene is about to become even more exciting for NHL fans. Rivers Casino, Pittsburgh’s market-leading casino, and BetRivers.com, operated by Pennsylvania’s leading online gaming company Rush Street Interactive (RSI), have secured an exclusive multi-year agreement to become the “Official Casino and Official Sportsbook of the Pittsburgh Penguins,” five-time Stanley Cup Champions. The deal includes a branded, hi-tech BetRivers Sportsbook-Style Lounge in PPG Paints Arena.

The announcement was made today by David Morehouse, president and CEO of the Pittsburgh Penguins; Bill Keena, general manager of Rivers Casino Pittsburgh; and Mattias Stetz, chief operating officer of Rush Street Interactive (RSI), the operator of BetRivers.com.

The lounge will feature two rows of luxury seating where sports fans will now be able to watch the Penguins games live, while betting via the BetRivers Pennsylvania app on their personal mobile devices. The new space will be created by removing several rows at the top of section 120 in the lower bowl.

The released renderings* show the look and feel of the sportsbook-style lounge, which will have the same vibe as the popular sportsbook at Rivers Casino, and is created by the same designer, DMAC Architecture of Chicago. Along with the luxury rows of seating, the fun space will feature a bar with seating and club chairs, as well as multiple live-action screens. The new sports bar and lounge at PPG Paints Arena is designed to bring the elevated game-day experience of BetRivers, the market-leading sportsbook and casino, into the arena where the action is actually happening live on the ice.

“This is an exciting extension of our longstanding relationship with Rivers,” said David Morehouse, president and CEO of the Penguins. “The BetRivers Lounge is one of a number of projects we are undertaking at PPG Paints Arena to provide an enhanced and safe fan experience in a post-COVID environment.”

“Rivers Casino Pittsburgh’s proud partnership with the Penguins dates back to our grand opening. Besides ongoing promotions, we partnered with the Lemieux Foundation when table games debuted in 2010, and last year, when we launched the expanded BetRivers Sportsbook, Iceburgh was right by my side,” said Bill Keena, general manager of Rivers Casino Pittsburgh. “The new BetRivers Lounge at PPG Paints Arena takes this longstanding relationship to a whole new level—literally.”

“Pittsburgh is a hockey town and the Penguins have a rich history of success, winning the Stanley Cup on five occasions, most recently with their back-to-back Cups in 2016 and 2017,” said Mattias Stetz, chief operating officer of Rush Street Interactive (RSI), the operator of BetRivers.com. “As two organizations that share a commitment to excellence in providing sports fans with unparalleled experiences, BetRivers.com is proud to be the exclusive sportsbook of this winning franchise and the pride of Pittsburgh.”

The agreement also forges an exclusive marketing partnership that includes Rivers Casino and BetRivers branding and advertising inside the arena.

Rush Street Interactive was the first online gaming company to launch online sports wagering in Pennsylvania. It also operates online sportsbooks in Illinois, New Jersey, Indiana and Colorado.

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Winpot names Miroslava Montemayor as brand ambassador

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Winpot names Miroslava Montemayor as brand ambassador

 

Leading Mexican online casino and sportsbook, and glamorous sports broadcaster, join forces to promote the brand to more players than ever before

Winpot, Mexico’s player-favourite online casino and sports betting brand, has signed popular sports broadcaster Miroslava Montemayor to its growing team of brand ambassadors.

Miroslava is a former beauty pageant winner who has become one of the leading sports broadcasters and TV personalities in Mexico.

Her TV career began back in 2014, appearing on TV Azteca Noreste’s sports show where she covered the 2015 Pro Bowl and the Super Bowl XLIX from Glendale, Arizona.

She then left Azteca to join ESPN, where she presented the Spanish-language version of NFL Live, as well as ESPN Mexico’s afternoon sports talk show, Los Capitanes.

In 2017, she became anchor for the Spanish version of SportsCenter and hosted a show called Otra Ronda, which aired on ESPN2 in Mexico.

Today, she hosts the Champions League and Premier League coverage for TNT Sports Mexico.

As a Winpot brand ambassador, she will promote the hugely popular online casino and sportsbook to her fans through a range of campaigns and media activations.

This includes the brand’s latest TV campaign, set to air in August, which is focused on Winpot offering the best odds, guaranteed.

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Winpot, which is powered by the cutting-edge Wiztech platform, has become the go-to destination for online casino players and sports bettors in Mexico.

It offers generous bonuses, localised payment options and a vast game lobby covering slots, table games, instant wins, live dealer and more, as well as the best odds across a huge range of sports.

Yoni Sidi, CEO at Winpot, said: “Miroslava is one of the most loved sports broadcasters in Mexico, combining her deep knowledge of the game with her captivating presenting style.

“This has seen her build a large and loyal fanbase across Mexico, and through this partnership, we can introduce these people to Winpot for the first time.

“We are really excited about our upcoming TV ad campaign, with Miroslava taking centre stage.”

Miroslava Montemayor, sports broadcaster and Winpot brand ambassador, added: “Winpot is one of the most trusted betting brands in Mexico, and I’m delighted to have been announced as a brand ambassador.

“I’ve had great fun filming the TV ad campaign and look forward to seeing it hit TV screens in August.

“This partnership is the perfect fit – I have a large and loyal fanbase of sports enthusiasts, and Winpot provides the superior sports betting experience they deserve.”

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BMM Testlabs’ Travis Foley Appointed Chair of IGSA’s Emerging Technology Committee

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BMM Testlabs’ Travis Foley Appointed Chair of IGSA’s Emerging Technology Committee

 

BMM Testlabs (“BMM” or “the Company”) announced that Travis Foley, Chief Government and Regulatory Officer, has been appointed Chair of the Emerging Technology Committee (ETC) for the International Gaming Standards Association (IGSA).

The ETC is a specialized committee within IGSA focused on identifying and evaluating transformative technologies likely to be deployed within the gaming industry. As Chair, Foley will lead collaborative efforts to support suppliers, regulators, and operators with clear frameworks, regulatory guidance, and standardization strategies that ensure the safe and efficient implementation of new technologies.

IGSA President Mark Pace said, “We are thrilled to have Travis lead the Emerging Technology Committee at such a critical time in the gaming industry. His deep understanding of regulatory frameworks and new and evolving gaming products and solutions will be invaluable as we work to guide the industry through the safe and practical adoption of groundbreaking technologies.”

Foley said, “The gaming industry is evolving rapidly, with technologies like AI, blockchain, cloud-based systems, and advanced remote gaming platforms reshaping how we think about compliance and innovation. I’m honored and excited to chair the Emerging Technology Committee and to work alongside IGSA’s members and global stakeholders to help see new technologies implemented safely, securely, and with integrity.”

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Stake strikes new global partnership with Street League Skateboarding

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Stake strikes new global partnership with Street League Skateboarding

 

The worlds of street culture and cutting-edge entertainment collide as Street League Skateboarding (SLS) and online gaming powerhouse Stake announce a new global partnership.

This partnership, which kicked off with Stake center stage as the Presenting Rights Partner of SLS Miami and the first SLS Takeover in Santa Monica in May, will run throughout the SLS Championship Tour season, culminating with the Super Crown in SĂŁo Paulo in December.

The wide-ranging partnership will see Stake prominently featured across the live events with branding on key skate course features and broadcast segments at the biggest skateboarding events worldwide.

Additionally, fans can expect to see the Stake brand integrated into the unique SLS social content, including the “What’s at Stake” event preview, and the all-new Game of S.T.A.K.E. – a creative twist on the classic Game of Skate, which will feature a head-to-head battle between SLS pros.

To round out the partnership, Stake will also be the presenting rights partner of the annual Trick of the Year contest, which allows skaters worldwide to submit their tricks for the illustrious prize. The Trick of the Year award winners will be announced in December.

“We’re excited to welcome an exciting brand like Stake to the SLS family”, said Frank Lamicella, CEO of Thrill Sports and parent company of SLS. “This partnership will deliver innovative activation elements and experiences to both our brands and fans as we travel the world for the 2025 SLS Championship Tour.”

“Skateboarding is more than sport – it’s fashion, music, culture, and raw energy. That’s exactly the space Stake loves to play in, and SLS is the perfect partner to bring that to life,” said Akhil Sarin, Chief Marketing Officer at Stake. “This alignment makes it an excellent partnership for our brand.”

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