Latin America
BetGames.TV strikes major content deal with Logrand Entertainment Group
Live games supplier enhances Mexican presence with latest LatAm agreement
BetGames.TV, the leading live dealer betting games supplier, has announced a partnership with Logrand Entertainment Group which sees its entire portfolio now live on Strendus, the operator’s main brand in Mexico.
The studio has signed numerous strategic agreements across LatAm in recent months, and this latest deal further enhances the company’s presence in the region’s thriving regulated markets.
Classic live games such as Wheel of Fortune, Baccarat and BetGames.TV’s innovative spin on Texas Hold’em poker, 6+ Poker, are now all available on Strendus and its associate brand Mustangmoney.
BetGames.TV’s cutting-edge offering has proved hugely popular in regulated markets across the continent as the company continues to rapidly expand is global profile with numerous strategic deals.
With licences issued by multiple jurisdictions including the UKGC, MGA, Italy, and various South African gambling authorities, as well as additional certifications pending from Sweden and Colombia, BetGames.TV is one of the most regulated live betting providers in the sector.
Commenting on the deal, Eddie Morales, LatAm Sales Director at BetGames.TV said: “We’re thrilled to be partnering with Logrand Entertainment Group and making further inroads into the vibrant Latin American market.
“Strendus is the most secure online entertainment platform in Mexico and our award-winning selection of cutting-edge live dealer betting games will be a great addition to this dynamic online gaming brand.”
Lenin Castillo, Director of Online Operations at Logrand Entertainment Group, said: “Logrand Entertainment Group is one of the most innovative companies in the entertainment industry and a force to be reckoned with in the Mexican gaming sector.
“We are confident that by having a strategic partner such as Betgames.TV, our Strendus platform will reinforce its leadership by offering international content that exceeds the expectations of our users.
Dedicated to constantly developing and improving its games to deliver its partners a highly engaging betting proposition, the studio earned the highly acclaimed Rising Star in Casino Innovation at December’s SBC Awards, as well as being shortlisted for five categories at this year’s EGR B2B Awards.
About BetGames.TV
BetGames.TV is a live dealer betting games supplier, and the world’s leading producer of live broadcast fixed odds and outcome-based games. Founded in 2012, the company is headquartered in Vilnius, Lithuania, with a workforce comprised of over 160 staff.
Recipient of the 2019 SBC Award for ‘Rising Star in Casino Innovation’, the company counts multiple tier one operators amongst its client base, including Parimatch, Betway and Marathonbet. Offering games for both online and retail, BetGames.TV’s portfolio can be integrated seamlessly and delivers a uniquely immersive betting experience, as well as ease-of-use and high bet-rates.
BetGames.TV has licences covering numerous regulated markets, including the UK, Malta, Latvia, Lithuania, Estonia, Italy and Bulgaria, and is in the process of acquiring licences from Sweden, Colombia, Greece and Romania. Its products are also certified in Italy, Bulgaria and South Africa.
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Endorphina Enters into Partnership with Luckia
Endorphina has entered into a partnership with Luckia, a leading company in the gaming sector. Combining Endorphina’s passion for slots with Luckia’s innovative spirit, this partnership is set to provide incredible gaming experiences to all iGaming enthusiasts.
Endorphina’s Senior Partnership Manager, Zdenek Llosa, shared his excitement about the partnership: “We are thrilled to join forces with Luckia, a respected and influential operator in Colombia, Spain, Mexico, and Portugal. This partnership is a significant step forward in our global expansion strategy, allowing us to reach new players and markets. We are confident that Luckia’s players will appreciate the quality and diversity of our games, and we look forward to a fruitful and enduring collaboration.”
Luckia is a commercial brand of Luckia Gaming Group that combines offline and online gaming, including traditional businesses such as gaming machines in bars and restaurants and gaming arcades, new online gaming activities, and land-based sports betting. By advancing the current concept surrounding gaming, Luckia aims to provide an extensive entertainment experience, democratizing gaming and making it a social, accessible, and trust-inspiring activity.
Eloy Fernandez, Head of Product at Luckia, said: “We’re thrilled to announce our new partnership with Endorphina, with Mexico being the first market to go live with their creative slot content on Luckia’s platform! Endorphina’s distinctive games will not only enhance our offering but also provide a fresh and engaging experience for our Mexican players. Their unique approach aligns with our mission to elevate entertainment and optimize our services in key markets.”
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Aposta Ganha launches Black Friday promotion with new ambassador Luva de Pedreiro
Aposta Ganha, the fastest growing Brazilian sports betting and casino site in Brazil, has launched its Black Friday promotion with its newest ambassador Luva de Pedreiro, AKA Bricklayer’s Glove.
With over 21 million followers on Instagram, the digital influencer and social media phenomenon will strengthen the brand’s presence in the market and shake up Black Friday with a campaign full of special offers for bettors.
Known for his catchphrase “Receeeeba!” and his irreverent personality, Luva de Pedreiro will be the main face of the campaign, creating a direct connection with the public, football fans and social media enthusiasts. The partnership aims to increase Aposta Ganha’s visibility in the market, attract new bettors and offer an even more dynamic experience.
Aposta Ganha is taking advantage of Black Friday to reinforce its commitment to ethical and transparent operations in the market. The platform complies with the new regulations of the Federal Government and invests in education and awareness initiatives, ensuring a safe experience for its users. Vitor Paulin, Chief Marketing and Growth Officer at Aposta Ganha, said: “Signing an ambassador like Luva de Pedreiro is a huge milestone for Aposta Ganha. His authenticity and connection with the public make him the ideal partner to boost our brand and make the betting experience even more exciting.”
Aposta Ganha’s Black Friday brings unmissable offers for all types of bettors. One highlight is that bettors will receive 10% cashback on the amount lost in the Aviatrix game and daily offers for sports betting. The promotions will be valid from November 21 to 30, with exclusive advantages in selected games each day.
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BGaming pens Brazilian multi-brand agreement with Cometa Gaming
Popular iGaming content provider BGaming has solidified its market position in Brazil by securing an aggregation deal with Cometa Gaming.
Cometa Gaming is an online casino and sportsbook aggregator with several brands in Brazilian market, all in the regulatory process. The group handpicks the best slot studios in the industry to meet the high standards of its passionate players.
BGaming has initially launched its entire portfolio with Cometa Gaming’s iGaming and sports betting brand Br4bet, including popular titles such as Fruit Million, Burning Chilli X and Space XY. The provider will continue to roll out its games across several of the platform’s other brands over the coming months.
This latest partnership demonstrates BGaming’s growing demand in LatAm ahead of the Brazil’s regulated market launching in January, where it remains committed to delivering a safe, fair and entertaining experience for players.
Gian Carlo Ferrini, Sales Manager at BGaming, said: “Partnering with Cometa Gaming is a major move for BGaming, enabling us to broaden the reach of our award-winning content to LatAm players across its multiple brands. So far, we have enjoyed early success with Br4bet and look forward to launching with Cometa Gaming’s other casino sites in the future.”
Thomaz Campos, COO at Cometa Gaming, said: “BGaming continues to break new ground in Brazil and we are delighted to have them live on Br4bet. Their games will help us achieve our goal of delivering the most appealing and forward-thinking content to players, as we both work towards a shared commitment to excellence.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,600+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
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