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Why blackjack is the most popular casino game in the world

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Casino players have more options than ever when it comes to the amount of games to choose from. However, even with a growing volume of games, there is one that remains the most widely popular.

Different studies have been conducted to determine which casino games are responsible for all online players, and they all conclude that blackjack is king, attracting around 31 percent of all online casino table traffic.

Blackjack is followed by roulette (24%) and poker (21%), with all other games combined (including craps and baccarat) making up the remaining 24 percent.

So, what is it about blackjack – a game that first emerged in the 18th century – that has made it consistently the most popular game for so many players?

The rules are easy to understand

The rules for blackjack are simple enough for new players to quickly understand but layered enough to keep players engaged. After placing your stake for the upcoming hand, the dealer will deal you two cards and themselves two cards, with one facing down. Your aim is to reach as close to the value of 21 as possible.

After you have settled on your final hand, it is the dealer’s turn to reach 21. Whoever gets closer to 21, wins the hand. If one player goes bust by going over 21, the other player wins but if both go over 21 the round is void.

A player lands blackjack when their two original cards make up 21. This is only possible when dealt an Ace and a 10-value card (10, jack, queen, king). Usually blackjack earns the player an additional bonus on top of their original stake.

You can also make some mid-game bets that add extra dimensions to blackjack and make the game even more interesting. Splitting allows you to split your hand into two bets when you are dealt two identical cards. Doubling down means you can double your bet mid-game on the condition that you will only take one more card.

The basic rules and the mid-game betting are perfectly set up to make blackjack exciting and fun for players.

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Mix of luck and decision-making

The biggest part of blackjack that contributes to its popularity is the fact that it allows players a level of control, even though the game is based primarily on luck. Of course, there is no control over which cards you get dealt, but players are able to decide when to hit (add more cards) and when to stick; when to double down and when to split.

Decision-making is almost as important as luck in blackjack. It allows players the opportunity to take advantage of hands that lean in their favor, while at the same time minimize risks and losses when the dealer is in a position of strength.

Compare that to the other most popular casino games. Roulette and slot games are based entirely on luck and give players no control, while poker is highly strategic to the point that players with terrible cards can still beat opponents with good cards.

Blackjack made a successful transition online

The evolution of online casino betting revolutionized the industry and saw casino games attract entirely new audiences and demographics.

As one of the most popular and established casino games, software developers knew of the importance of ensuring online versions of blackjack would prove just as popular.

The investment and effort to create dynamic and engaging digital versions of blackjack – particularly mobile versions in more recent years – has paid off and as revealed earlier, it is the most played online casino game in the world.

The beauty of blackjack is that the game is just as engaging whether played in a grand casino surrounded by people or on a mobile phone.

Blackjack is sociable and non-competitive

When playing at a live online casino or at a land-based casino, you will likely be joined at the blackjack table by other players. However, you all have the same goal and that is to beat the dealer. Despite sharing a table, blackjack players are not in competition with each other.

Whether playing with friends or strangers, blackjack’s setup makes it a sociable game as everyone wants to take down the house! And click here if you want to check online casino betting tips.

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Masters Betting: Drive for Show, Putt for Dough

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The phrase “drive for show, putt for dough” is a long-standing mantra in golf that emphasises the importance of putting over driving – specifically driving distance – in winning golf tournaments. But is it true?

While the saying has a clear implication, modern data from professional golf paints a more complex picture.   Using the Shots Gained (SG) metric we can compare different parts of a player’s game to see if there really is a formula for winning.

Driving test

Using shot data gained from datagolf.com we can compare the top players in the world (according to the Official World Golf Ranking) over the last 12 months.

Comparing “shots gained off the tee” with “shots gained putting” seems to turn the myth on its head – the top players gain a higher proportion of their shots off the tee than from putting.  For players ranked in the Top 10, nearly 0.8 shots are gained from driving as opposed to around 0.3 for putting.  Whilst the differential narrows as the players’ ranking decreases, for players ranked 90 – 100, driving still gains more than 0.2 shots more putting.

This ability to reliably gain strokes through driving gives top pros an edge, setting them up for better scoring opportunities throughout a tournament. Over a whole season, this advantage compounds and allows them to stay at the top of the leaderboards.

The long and the short

However, since “shots gained off the tee” includes par 4 and 5s, the metric is not necessarily just a measure of the importance of driving distance, but also a measure of accuracy.  So, whilst driving matters, is it the distance or the trajectory that is most advantageous for winning tournaments?

Again, using the top ranked players, it appears that distance stands out as a key factor for success, with Top 10 players on average gaining nearly 10 yards per drive compared with those outside the Top 100 throughout the year. This extra yardage translates into shorter approaches and better chances to attack pins throughout the season.

These findings are corroborated by Mark Broadie in his 2014 book Every Shot Counts, where he shows that for professionals, an extra 20 yards of driving distance is worth about three-quarters of a stroke per round.   Relatively speaking, for the rest of us amateur golfers, driving distance becomes even more important for scoring than driving accuracy.

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Putt to the test

While driving distance provides the groundwork for long term success – and is a characteristic that all the Top 10 players seemingly must possess – it doesn’t necessarily “bust the myth” that putting is more important for winning tournaments.  Indeed, looking more deeply into the metrics for the outcome of individual tournaments uncovers the fact that putting becomes more instrumental for who comes out on top.

If we look instead at the finish positions in PGA events over the last 12 months, rather than the World Ranking, putting comes to the fore.  For players finishing first, putting gained an average of 1.2 shots versus a gain of 0.7 for driving.  Even for players finishing 30th – 35th, putting is worth more than 0.4 of a shot on average compared to driving. The fact that top finishers in a given event typically post higher gains from putting rather than from driving underscores the vital role of putting during tournament play where players have to capitalize on scoring opportunities and avoid mistakes on the green to win.

 

The outcome

Fundamentally the relationship between driving and putting reveals a balanced formula for success. Driving creates opportunities and contributes to consistency while putting often decides who makes the best of those opportunities and ultimately wins on a given weekend. In a game of ever-increasing competition and precision, power and finesse must work together to elevate players to the pinnacle of the sport.

With all the attention on these extremes of golf, other aspects are often overlooked. Completing the same analyses and including shots gained for “approach” and “around the green” makes it clear that there is one area that consistently contributes to wins and ranking, making it arguably the most important aspect of a players golf game.

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Digitain Wins Sportsbook Excellence Award at SiGMA Americas Awards

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Digitain Wins Sportsbook Excellence Award at SiGMA Americas Awards

 

Digitain has been awarded the “Best Interactive Sportsbook Experience 2025” title at the SiGMA Americas Awards in São Paulo, Brazil, for its outstanding innovation and commitment to delivering advanced sports betting solutions.

Digitain, a leading provider of Sportsbook and iGaming solutions, has won in the “Best Interactive Sportsbook Experience 2025” category at the SiGMA Americas Awards. This prestigious recognition highlights Digitain’s relentless drive for innovation, excellence, and its ability to deliver state-of-the-art Sportsbook solutions to its partners.

The SiGMA Americas Awards took place on April 7 during the BiS SiGMA Americas event in São Paulo, Brazil. The awards celebrate the best and brightest companies, recognizing exceptional achievements, groundbreaking innovations, and significant contributions to the industry.

Iain Hutchison, Digitain’s Chief Revenue Officer, stated: “We are honored to receive this award, which marks our fifth major recognition this year. It’s a powerful validation of our commitment to innovation and the strength of the partnerships we’ve built.

At Digitain, we continuously strive to develop forward-thinking Sportsbook solutions that meet the evolving needs of our partners in a highly competitive global market. We remain focused on continuous improvement, ensuring that our partners have access to the best tools and solutions to drive their business forward.”

As Digitain continues its expansion across regulated markets, this award further strengthens its position as a trusted partner for operators seeking a competitive edge in the dynamic field of sports betting.

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EveryMatrix completes iGaming content launch with Caesars Entertainment

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EveryMatrix completes iGaming content launch with Caesars Entertainment

 

EveryMatrix online casino games content has gone live across five regulated jurisdictions with Caesars Entertainment, extending the technology provider’s reach in the regulated North American market.

EveryMatrix is now providing Caesars’ online casino players in New Jersey, West Virginia, Michigan, Pennsylvania and the Canadian province of Ontario with access to online casino games from its in-house studios, including Armadillo Studios and newly acquired Fantasma Games via integration with SlotMatrix. New game titles are now live across Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino.

EveryMatrix, the industry’s fastest-growing iGaming technology provider, has secured commercial agreements with multiple tier-1 operators in the US, with delivery through SlotMatrix. This includes its first breakthrough aggregation agreement at the end of 2024.

SlotMatrix is the provider’s proprietary aggregation platform and the industry’s largest content library with more than 34,000 games from 350+ studios.

Using the full power of SlotMatrix, North American brands can offer their customers exclusive EveryMatrix games plus a host of best-performing, third-party live and slots content, further enhanced by EveryMatrix’s gamification and player engagement features including free spins, leaderboards and tournaments.

EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.

Erik Nyman, President, EveryMatrix Americas, said: “We’re very happy to be live on Caesars’ digital platforms across multiple jurisdictions in the U.S. and Canada, including Fantasma Games content that has proven to be a huge hit with U.S. players.

“It is an honour to partner with Caesars Entertainment, as their position and strong brand equity speak for itself. We have shaped a strong relationship with Caesars leading up to go-live that has carried over to the operational phase.”

“SlotMatrix is a casino aggregation platform not just with the largest portfolio of studios but also encompassing unique proprietary player engagement features that are a true game changer for brands, now available to Caesars’ online casino players.”

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Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital, said: “Completing this launch with our partners at EveryMatrix marks another milestone for our online casino players. We’re pleased to enhance our online casino platforms with an expanded catalogue featuring a variety of these new titles, which we believe will provide our players with an even more engaging and enjoyable gaming experience.”

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