Leading sportsbook supplier BtoBet has published an Industry Report, with the latest in its betting focus series focusing on the highly appealing US market.

The US Betting Focus analyses the growth of the market since the Supreme Court repealed the Professional and Amateur Sports Protection Act, otherwise known as PASPA. Forecasts indicate that the $7.7 billion in combined gross revenue generated by the US sports betting and online gaming markets in 2021, could more than triple in three years. Data published by leading industry consulting firms indicates that the market’s sectors are on pace to reach $24.3 billion by 2026, making the US the largest gaming market on the planet at double the size of the UK’s.

The report focuses particularly on:

• The evolving US sports betting legal landscape
• The record growth registered throughout the years
• The growth of the mobile channel in comparison to retail
• The ever-increasing tribal casinos market share
• Sports betting revenue per state, and
• Betting attitudes and demographics

Salsa Technology has been buoyed by the news of a fresh content partnership with sportsbook and iGaming platform provider, BtoBet.
Salsa Technology’s market-leading Video Bingos will be integrated onto BtoBet’s Neuron 3 platform enhancing its casino offering during the COVID-19 crisis. BtoBet’s ongoing mission is enabling operators to retain current players and shift engagement from sports betting to other alternative immersive verticals. The new deal will enable BtoBet customers to gain access to numerous Salsa Technology titles, including Halloween Groove Bingo, Pachinko 3D and the Latin American classic Jogo dos Bichos Praia.

BtoBet’s CMO Sabrina Soldà added that Salsa Tech has proved to be innovative with its Video Bingo portfolio, with its content proving to be popular amongst a wide range of players. Soldà further added that during these times characterised by a shortfall in the sportsbook vertical, BtoBet further seeks to add appealing content to all verticals amongst which its online casino portfolio, ensuring a wide range of content diversity to its partners.

Salsa Technology’s Global Business Development Manager Victor Arias said “BtoBet works tirelessly to deliver diverse content and its mission has never been so important as the sporting calendar currently looks unrecognisable. We’re proud they have chosen to add our Video Bingos to enhance the iGaming experience.”

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About BtoBet
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained at the forefront in these advanced environments, compared with the more recent gambling industry, allows BtoBet to be visionary with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. Visit our site on: www.btobet.com

About Salsa Technology
Salsa Technology is an omni-channel iGaming platform servicing both new and established online and land-based operators. Its leading game aggregating platform (GAP) is available in Latam and increasingly around the globe. The company began life in Video Bingo game development and is still renowned for creating the most innovative titles on the market. Video Bingo is a hybrid between Bingo and Slot games. The company is one of the most popular technology developers in the Latin American market and is rapidly growing into other markets. The platform, technology and entire games portfolio is lab certified for Colombia, Mexico, Asia and Europe will be coming soon. More information about Salsa Technology can be found at www.salsatechnology.com.

Leading iGaming platform provider BtoBet is bolstering its Latin American partnership portfolio announcing a strategic partnership agreement with betting site “PlayRobinHood.com”. The socially responsible gaming platform donates 50% of players’ losses to social causes. Through the agreement PlayRobinHood.com will be integrating

BtoBet’s Neuron 3 platform, making use of highly flexible and adaptable technology, enabling the operator to deliver a differentiated, tailored and player-centric betting experience to its players.
Focusing entirely on the sportsbook vertical, PlayRobinHood.com will be delivering a wide range of bet offerings to its target punters based on local and international sports events, varying from pre-match to live bets, and also the highly sought-after Jackpot betting.

BtoBet’s Chief Executive Officer Alessandro Fried has expressed his satisfaction regarding the newly penned deal, stating that throughout recent years BtoBet has progressively expanded its presence in the Latin American region through strategic partnerships. “LatAm is a region that is constantly evolving, closing the technological gap to the more mature European market. All in all it provides the ideal set of circumstances for business growth for operators,” stated Fried.

Fried commented that he looks forward to share BtoBet’s same passion for sports betting with the PlayRobinHood.com’s team, and seek to achieve excellence through technological innovation.
Bo Grujicic, PlayRobinHood.com’s founder, stated that “BtoBet has built up a solid reputation in the region, with their technological solutions providing us with innovative back-office tools that allows us to not only facilitate our operations, but more importantly to better analyse and understand our target players. Most importantly their technology is tried and tested in the region’s various markets. This will help us deliver a betting experience on a micro-level, whilst paving the way in the best possible way for brand differentiation.”

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