Latest News
Casino Cash Trac Secures Strategic Minority Investment from Serent Capital

Casino Cash Trac (CCT), a leading provider of enterprise software solutions for casino operations and revenue audit automation, announced a strategic minority investment from Serent Capital, a growth-focused private equity firm with deep expertise in scaling technology and software businesses. The strategic partnership will support CCT’s next phase of growth focused on product innovation and market expansion.
Founded in 2012, CCT pioneered revenue audit automation for land-based casinos, eliminating manual reconciliation processes and improving financial visibility. The company’s flagship platform, Casino Insight, provides a detailed, audit-ready view of cash transactions across the casino floor, ensuring compliance, operational efficiency, and fraud prevention. Today, CCT serves over 300 casinos across the US, Canada, and the Caribbean, helping operators streamline financial workflows and reduce audit-related labor costs.
Kurt Williams, CEO of CCT, along with partners Blake Doerr, Wanor Franca and Danny Roe, will continue to lead the company.
“Casino Cash Trac was founded to modernize casino cash and audit operations, providing customers with a seamless, automated solution to replace outdated, manual processes. With Serent Capital’s support, we are excited to accelerate our growth with a partnership that complements our strengths and share our core values, enhance our product capabilities, and expand our reach to serve even more gaming operators worldwide,” said Kurt Williams, CEO of Casino Cash Trac.
Serent Capital’s minority investment will equip CCT with its dedicated Growth Team, providing hands-on expertise to accelerate go-to-market execution, optimize product strategies, and enhance customer engagement. With a strong track record in scaling enterprise software companies, Serent has the capability to help CCT expand its market presence, drive product innovation, and unlock new growth opportunities.
“Casino Cash Trac is an exceptional platform that addresses a mission-critical need for casino operators. We are excited to support the company in continuing to innovate and deliver even greater value to its customers,” said Dexter Hopen, Partner at Serent Capital.
Latest News
Casino Guru enriches its portfolio with a dedicated sweepstakes casino database and updated safety index

Casino Guru, the global authority on online casino transparency and player safety, is expanding its portfolio with the introduction of a dedicated sweepstakes casino overview tailored to the rapidly evolving U.S. market.
Following months of in-depth research and development, the company has unveiled a new initiative focused on social sweepstakes casinos — a unique and increasingly popular segment of the online gaming space. As part of this expansion, Casino Guru has adapted its trusted Safety Index to reflect the specific characteristics of sweepstakes casino models.
“We’ve been hearing about sweepstakes casinos for quite some time, from social media buzz to community discussions and expert panels,” said Jozef Krucay, Branch Operations Lead at Casino Guru. “It became clear this wasn’t just a passing trend, but a notable shift in how people engage with online entertainment.”
Unlike traditional online casinos, sweepstakes casinos use virtual currencies such as Gold Coins, Sweeps Cash, or Vegas Gems. Players can enjoy games for free or use purchasable coins to enhance their experience. With some luck, they may receive a special sweepstakes currency, which can be redeemed for real-world prizes — presenting both exciting opportunities and important considerations for player protection.
Casino Guru’s newly launched content includes:
- Listings for 11 published sweepstakes casinos, with over 60 more identified and currently in development
- An adapted Safety Index that reflects the distinct risks and rules of sweepstakes platforms
- Educational materials and player resources, including complaint-handling tools
- Planned detailed reviews to provide deeper insights into each platform
“Our goal is to help players navigate this growing space with the same clarity and confidence we’ve brought to traditional online casinos,” Jozef added. “As always, our focus remains on transparency, safety, and informed decision-making.”
This new direction positions Casino Guru at the forefront of player advocacy in emerging casino formats — with a clear path toward future expansion in the broader world of social and sweepstakes gaming.
Conferences
Fast Track showcases AI-driven CRM, gamification and bonus abuse prevention at SBC Americas 2025

Fast Track announces its participation at the upcoming SBC Summit Americas 2025, taking place between May 13-15 in Fort Lauderdale, Florida. The event is one of the most significant gatherings for the Latin American and North American iGaming markets, and will bring together operators and suppliers from across the region, offering a unique platform for innovation and collaboration.
As Fast Track continues to strengthen its’ market regional presence, the tech supplier will showcase its full lineup of solutions that set it apart in the iGaming industry: CRM, AI-driven gamification, and bonus abuse prevention. These core three pillars work together to help operators across Latin America and North America to enhance player engagement, manage risks, and drive sustainable growth.
“Fast Track has established a solid presence across several North and Latin American markets, and the SBC Summit Americas is the perfect platform for us to connect with both existing partners and new operators,” said Simon Lidzén, Co-Founder and CEO of Fast Track. “We’re excited to showcase how our AI-driven ecosystem is helping operators transform player engagement and achieve exponential growth.”
Visitors to Fast Track’s stands D430 and D440 will have the opportunity to explore the company’s complete product offering, including:
- CRM: Built around the innovative concept of Singularity, Fast Track’s CRM enables operators to deliver highly personalised, dynamic player experiences that boost retention and loyalty.
- Rewards: An AI-driven gamification ecosystem designed to seamlessly integrate with CRM operations, turning every player visit into a rewarding experience.
- Greco: The only Gameplay Risk Engine offering operators real-time insights and advanced risk management capabilities by providing detailed insights into player activity.
Latest News
LuckBet Named Master Sponsor of LFA 209, Marking MMA History in Mato Grosso

Rising sports betting platform LuckBet has been announced as the master sponsor for LFA 209, the first edition of the Legacy Fighting Alliance (LFA) to be held in Mato Grosso, Brazil. The event, widely known as the top development platform for future UFC fighters, takes place May 24 at the Malai Manso Resort, in Chapada dos Guimarães, and represents a major milestone for mixed martial arts in the region.
The sponsorship deal includes on-site brand visibility, exclusive content for social media, and live activations during the event, which will be broadcast live and exclusively on UFC Fight Pass.
“We’re proud to be the only betting company from Mato Grosso legally operating in Brazil,” said Ivan Dutra, CEO of LuckBet. “This sponsorship is a strategic move to connect with a new audience while promoting a globally respected sport. It’s even more meaningful as the LFA makes its debut in our home state.”
High Stakes in the Cage
LFA 209’s main event features Brazilians Inglesson De Lara and Bruno “Xinoco” Henrique, battling it out in the featherweight division. The event marks LFA’s 22nd event in Brazil since expanding internationally in 2021 and is the second time the promotion touches down in the Central-West Region, following a prior event in the Federal District.
This edition is supported by the Mato Grosso Secretary of Culture, Sports and Leisure (SECEL-MT) and held at the Malai Manso Resort, the only all-inclusive resort in the Central-West certified by the Brazilian Resorts Association (ABR).
Broadcast starts at 9 PM (Brasília time) / 8 PM (Mato Grosso time) and features live Portuguese commentary by UFC legend and ambassador Rogério Minotouro.
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