Latest News
SALSA TECHNOLOGY strengthens FIRST – BEST IN SPORTS partnership in Brazil to support client growth
SALSA TECHNOLOGY and FIRST – BEST IN SPORTS have enhanced their strategic partnership to deliver unparalleled sports betting solutions in the regulated Brazilian market. This collaboration combines Salsa’s extensive localised experience and First’s cutting-edge technology to support operators entering the Brazilian market.
FIRST – BEST IN SPORTS, a leader in the sports betting industry, offers a robust and consolidated platform renowned for its market-leading technology. The platform is fully integrated into the Salsa Omni PAM, allowing operators using FIRST – BEST IN SPORTS to leverage the combined capabilities of these industry giants.
SALSA TECHNOLOGY’s Founder, Peter Nolte, said: “The regulated Brazilian market represents a massive opportunity for operators as long as they have the right local know-how and technology. Thanks to our partnership with First, operators who use Salsa Omni PAM will now have an integrated Sportsbook solution that will truly allow them to experience horizontal scalability and high availability – crucial elements for business growth and customer satisfaction. The platform offers a wide range of features designed to enhance UX and operational efficiency, making it a formidable tool for operators aiming to excel in the competitive sports betting landscape.”
SALSA TECHNOLOGY and FIRST – BEST IN SPORTS will both be in attendance at the upcoming CGS Recife as ELITE sponsors and will be available to talk about migrations to the Salsa Omni & First Sportsbook package or moving from an existing sportsbook solution to FIRST – BEST IN SPORTS. The influential event is being hosted at the Recife Expo Center on August 29-30, 2024.
Tom Light, CEO at FIRST – BEST IN SPORTS, added: “Our technology combined with Salsa’s second-to-none local insights makes a powerful force. This collaboration means operators expanding into the region benefit from a secure and performance-focused solution that is unmatched in the industry.”
Latest News
Caesars Entertainment Closes Sale of the LINQ Promenade
Caesars Entertainment announced the closing of the previously announced sale of the LINQ Promenade to a joint venture formed between TPG Real Estate (TPG) and the Investment Management Platform of Acadia Realty Trust (Acadia) for $275 million. Concurrent with the closing of the transaction, Caesars made a $275 million voluntary prepayment of the Term Loan B due 2030 with the proceeds from the transaction.
Latham & Watkins LLP and Brownstein Hyatt Farber and Schreck LLP represented Caesars on the transaction. Kirkland & Ellis LLP provided transaction counsel to TPG & Acadia.
Latest News
The Stampede Continues with Aristocrat Interactive’s Buffalo Gold Max Power
Aristocrat Interactive, Aristocrat’s online Real Money Gaming (RMG) division, announced that the stampede continues with the launch of Buffalo Gold Max Power in the US. This marks the fifth online game in the award-winning and iconic Buffalo portfolio, following the success of Buffalo, Buffalo Gold Collection, Buffalo Chief, and Buffalo Gold Revolution.
Buffalo Gold Max Power builds on the legacy and popularity of Buffalo Gold, a fan-favorite in land-based casinos. This online adaptation is born to entertain with new features powered by Aristocrat’s proprietary Max Power mechanic, offering players up to 46,656 ways to win free spins and collect Gold Buffalos. With dynamic reels that vary from 2 to 6 symbols on every spin and a redefined feature, Buffalo Gold Max Power is ready to create a stampede of excitement.
“For more than a decade, our iconic Buffalo games have captivated players as some of the most iconic slot games in land-based casinos. With Buffalo Gold Max Power, we’re bringing this timeless favorite online with enhanced gameplay and features that players will love. The launch in New Jersey is an exciting milestone as we continue to deliver innovative and memorable gaming experiences globally,” said Josh Morris, SVP Content at Aristocrat Interactive Content & Aggregation.
Earlier this year, Buffalo was awarded the winner of the Top Performing Omni-Channel Slot at the EKG Awards. The launch of Buffalo Gold Max Power is the latest step in Aristocrat Interactive’s strategy to expand Aristocrat’s industry-leading content portfolio into the online space. The game is currently available with online operators in New Jersey, Ontario, Canada and the UK, with more markets to follow overtime.
Compliance Updates
JCM Global Receives Approval to Operate in West Virginia
JCM Global announced that it has successfully passed regulatory review and received a manufacturer’s license from the West Virginia Lottery Commission. The license enables JCM to directly sell to and service customers in the state.
“At JCM, we are committed to our customers. While attaining licensing was not required, we pursued it because it allows us to directly provide JCM’s leading technology and advanced systems, backed by our world-class service, and support, resulting in faster service times and simplifying the entire relationship between JCM and our customers,” said JCM SVP – Sales, Marketing & Operations Dave Kubajak in a statement.
JCM recently announced it has attained licenses in Colorado and New Mexico, bringing the company’s total number of active gaming licenses to 177.
In West Virginia, JCM will provide technology, including the iVIZION bill validator; ICB Intelligent Cash Box System, which boosts security and efficiencies across the gaming floor; and the GEN5 thermal printer, which delivers TITO, personalized promotions, and rewards directly to the player.
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