partnerships
DraftKings Set to Launch Mobile Sports Betting in North Carolina on March 11

Today, DraftKings Incorporated (DraftKings) (Nasdaq: DKNG) announced plans to launch its top-rated online sportsbook in North Carolina on March 11, 2024. This announcement is the culmination of DraftKings’ continued work with stakeholders and regulators across North Carolina to offer fans a responsible form of sports betting. Earlier this year, DraftKings and NASCAR agreed to terms on a written designation agreement, paving the way for the digital sports entertainment and gaming company to operate in the state. Once live in North Carolina, the DraftKings Sportsbook will be available in 27 United States states, in addition to Ontario, Canada.
North Carolina is known for its strong sports culture, housing the majority of the NASCAR industry, professional teams in the NFL, NBA and NHL as well as several universities competing at the Division-I level. Starting from March 11, DraftKings will provide eligible fans in the state several new and responsible ways to get in on the action. DraftKings’ online sportsbook provides a wide variety of betting markets and key offerings such as same-game parlays, in-game betting, special odds boosts and more on a safe, regulated platform with various customer protections in place such as deposit and time limits, access to responsible gaming resource materials, cool off and self-exclusion features along with DraftKings’ all new My Stat Sheet, an innovative responsible gaming feature that shows customers exactly how much time they’ve spent on DraftKings and the total amount of deposits they’ve placed on the platform.
“With the NCAA Tournament right around the corner and the NASCAR season in full throttle, we are thrilled to be launching our top-rated sportsbook app in North Carolina,” the President for DraftKings North America, Matt Kalish, said. “‘The Tar Heel State’ is home to a passionate fanbase and some of the most iconic college basketball programs of all time, making this an exciting time to introduce legalized online sports betting. We’re proud to be working alongside NASCAR as our market access partner and look forward to enhancing the fan experience across North Carolina with a fun, safe and seamless sports betting product.”
To celebrate the launch of legalized mobile sports betting going live in North Carolina, DraftKings, in collaboration with NASCAR, is teaming up with Carolina Panthers legend Greg Olsen for a ceremonial first bet on March 11, 2024. The event will take place at the NASCAR Hall of Fame in Charlotte and feature remarks from Olsen as well as DraftKings Chief Commercial Officer Jeremy Elbaum and North Carolina State Representative Zack Hawkins.
In addition to hosting the ceremonial first bet in North Carolina on March 11, DraftKings is also recognizing Problem Gambling Awareness Month (PGAM) in March, led by the National Council on Problem Gambling (NCPG) to increase public awareness of problem gaming and the availability of prevention, treatment and recovery services. DraftKings works closely with the NCPG to highlight the company’s responsible gaming initiatives and resources such as cool offs, limitations, key partnerships and mental health services.
Both active members of the American Gaming Association (AGA), DraftKings and NASCAR are committed to promoting the AGA’s Have A Game Plan: Bet Responsibly public service campaign, which educates customers on responsible gaming best practices such as establishing and adhering to a budget and only engaging with legal, regulated operators. DraftKings is committed to creating inclusive and responsible pathways for people to build, create, imagine and innovate through the DraftKings SERVES program.
Eligible customers in North Carolina can access the latest betting markets and more by downloading the DraftKings Sportsbook app available via iOS and Android. DraftKings is committed to providing customers with resources to help bet responsibly. Customers can review DraftKings’ responsible gaming tools here. For additional problem gaming support or services, North Carolina customers can call 1-800-GAMBLER.
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Olympia Gaming Launches Mobile Apps, LB Rewards and CF Rewards

Olympia Gaming, the developer of Casino Fandango in Carson City, NV and Legends Bay Casino in Sparks, NV and Quick Custom Intelligence (QCI) today announced the rollout of mobile apps, LB Rewards and CF Rewards. With this launch, Olympia Gaming becomes the first operator in Northern Nevada to deliver the QCI Player App, setting a new regional standard for real-time, mobile guest engagement.
Current Features (Now Available):
- Player Account Information – live tier status, point balance, free play, and comp dollars
- Offer Listing – view of current and upcoming offers including free play, dining and hotel
- Secure Tax Forms – digital retrieval of win/loss statements and tax documentations
- Push Notifications & Event Alerts – real-time updates tailored to guest preferences
Future Features (Coming Soon):
- Entertainment & Special Event Schedule – full calendar of concerts and events
- Host Chat & Service Requests – direct, secure messaging for concierge-level support
- Interactive Property Navigation – maps, parking guidance, and way-finding tools
- Interactive Prizes – in-app rewards that are redeemable at either casino
“Launching the QCI Player App is a milestone for both Casino Fandango and Legends Bay Casino,” said DeCourcy Graham, Chief Operating Officer at Olympia Gaming. “Our guests can now see their rewards, view exclusive offers, and even access tax forms—all from their mobile device, furthering the value of our rewards program. We are thrilled to pioneer this technology in Northern Nevada and elevate the guest experience across our properties.”
With a combined focus on value and exceeding guest expectations, Olympia Gaming and QCI’s collaboration is delivering on a promise to set a new industry standard, offering capabilities that surpass current market offerings.
“Olympia Gaming challenged us to create an app that goes beyond basic account lookup and truly empowers the player,” said Dr. Ralph Thomas, Chief Executive Officer at QCI. “This successful launch reflects a close collaboration between the Olympia team and QCI, and we are excited to see the QCI Player App drive deeper engagement and new revenue opportunities for both properties.”
The LB Rewards and CF Rewards mobile apps are now available for download on Apple IOS and Google Play store.
Canada
Northern Super League Partners with Stats Perform

Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
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Experienced provider, Strive to provide its award winning player account management system and apps to Delta Bingo & Gaming Online

Strive Gaming (“Strive”), the modern, multi-state and province, multi-tenanted platform provider focused solely on the North American market, has partnered with Delta Bingo & Gaming Online (“Delta”) as it plans for an exciting growth phase of its digital business.
Delta is a pioneer in providing exciting land-based experiences from Bingo to Vegas-style machines at their 20 locations predominantly in Ontario, Canada and Maryland, USA, with ethics and charitable focus front of mind. Delta launched its digital gaming business in 2023 and is now making a significant move to expand and deepen that offering by partnering with Strive Gaming.
Under the relationship, Strive will provide its market-leading player account management services to Delta, running on the Strive Infinity Engine, which drives higher lifetime values by bringing operators closer to their players through operational automation and contextual real-time engagement.
Strive will also handle the development of front-end experiences for Delta.
Strive’s platform has been built purely for the post-PASPA North American market, designed to meet the individual needs of operators while also being compliant with differing state and provincial regulations.
Strive’s systems are already live in a multitude of states and provinces (including Ontario) with other customers such as Four Winds Casinos, PointsBet, and Golden Nugget (a DraftKings company).
Max Meltzer, CEO of Strive Gaming said: “I am delighted to add such a highly regarded and smart operator such as Delta Bingo & Gaming to our growing list of partners in North America. Once set up on our platform, we truly believe they have a team capable of achieving enormous growth for their digital business.
They have loyal land-based and digital customers that expect a best-of-industry, high quality experience in any activity, product or service that falls under the Delta brand, and we intend to ensure that this continues to be the case here”.
Leo Perri, CEO of Delta Bingo & Gaming, said: “Strive Gaming is an experienced provider in the markets we operate in and has made a great effort to understand our needs. Their specialized focus and dedication aligns with our customer experience goals, and we believe that they can help us bring our customers a world class digital casino experience.
“We’ve been impressed by not just their technology, but their team depth as well. We expect that this is going to be a true collaboration, and we look forward to working with them for a long time”
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