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Wazdan secures strategic partnership with Virtualsoft

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Wazdan secures strategic partnership with Virtualsoft

 

Wazdan, the global supplier of igaming products, has agreed a partnership with LatAm-based platform provider Virtualsoft in a move that reinforces its expansion in the region.

Virtualsoft’s extensive network of partners will now have access to leading titles in Wazdan’s game portfolio.

The platform provider’s customers can also access Wazdan’s Unique and Special Features, including the popular Volatility Levels™ feature.

Wazdan’s collection of award-winning games will be available to players in Spanish, as well as 23 other languages and all currencies, while new games are released on a regular basis, bringing innovative mechanics and math models to the market. The provider’s varied offering will see Virtualsoft customers able to enjoy games with a plethora of themes, from classic fruit-style slots to immersive video slots, including the hugely popular Hold the Jackpot range of products.

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It marks more commercial growth for Wazdan in regulated markets, with the supplier receiving its Colombian certification in the last 12 months.

Albert Bellavista, Head of Business Development for Latin America at Wazdan, said: “This partnership is another monumental step for Wazdan in terms of its expansion in LatAm.

“Virtualsoft is involved with various up and coming brands that are crucial to our expansion in the region, providing us with a unique opportunity to strengthen our reputation and utilize our experience as a provider in the territory.”

José Luis Osorio, Head of Business Development at Virtualsoft, said: “As a well-recognised provider in the market, we are very happy to have negotiated a strategic partnership with Wazdan. The agreement will allow us to continue our impressive growth trajectory in the market, and brings significant value to our brand.”

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TaDa Gaming Partners with Cactus Gaming

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TaDa Gaming has further strengthened its position in the rapidly growing Latin American market through latest partnership signing with Brazilian operator, Cactus Gaming. This deal gives more players greater access to the TaDa portfolio of games and newly launched engagement tools across the region.

The partnership follows on from a slew of new signings for both companies and will enable the integration of the TaDa portfolio into Cactus Gaming’s platform through a single API.

With over 150 certified, licenced, and localized releases available in up to 20 languages and with over 100 payment options, TaDa’s renowned Fishing-Shooting arcade games, Plinko, Crash, Bingo, and Table slots are already highly popular across LatAm, driving new player sign up and enhanced retention.

The recently released TriLuck series of 3 Coin Treasures, 3 Lucky Piggy, and 3 Pot Dragons are currently TaDa’s top played games across Argentina, Brazil, and Chile. Each slot delivers three separate features interacting together to deliver accumulative wins, plus the chance to unlock all three features in a single spin for significant win potential.

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Brazilian operator Cactus Gaming adheres to the same standard of regulation as that embraced by TaDa Gaming. Recently obtaining certification from Gaming Laboratories International (GLI) has enabled Cactus Gaming to double down on its commitment to raising national standards for iGaming in a newly regulated market and ratifying the company’s commitment to serve its customers better.

Ray Lee, Director of Business Development at TaDa Gaming, said: “Brazil is an important market for us and one in which we are actively building our reputation. Working with a national operator of Cactus’s calibre is part of our commitment to ensuring our localisation is second to none; so that players enjoy a premium experience with every TaDa release. We look forward to bringing a new energy for iGaming to players in Brazil and across the region overall.”

Felipe Vieira, CEO of Cactus Gaming, said: “We are committed to being the No. 1 destination for quality gaming across Brazil. Our determination to provide this superior offering means partnerships with innovative and regulated content providers are key. We are delighted to have TaDa’s immersive releases available through our platform, giving our operators and players enhanced choice and entertainment.”

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Enthusiast Gaming Teams Up with Frigo Cheese Heads

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Enthusiast Gaming Holdings announced that it has teamed up with Frigo Cheese Heads, the string cheese brand owned by Saputo for sponsored activations including a media sponsorship of NFL Tuesday Night Gaming’s (NFL TNG) Season 3 debut episode.

Frigo Cheese Heads sponsored the ‘Chomp or Peel’ segment of the debut episode of the popular gaming series in which talent was put on teams based on whether they “Chomp” or “Peel” their string cheese. Frigo Cheese Heads also sponsored two pieces of shoulder content, featuring Super Bowl champion T.J Ward and YouTube gaming sensation Matthew ‘MMG’ Meagher in which they discussed football and their Top 10 Team Power Rankings.

“We’re excited to partner with Enthusiast Gaming as a segment sponsor of the debut of its third season of NFL Tuesday Night Gaming. Cheese Heads is a brand that strongly supports young people expressing themselves creatively – whether that’s in the way they make a trick play while gaming or how they choose to eat their string cheese,” said Jenny Englert, marketing director at Saputo USA.

This premiere episode surpassed 7.4M impressions in the first week and built upon the success of this summer’s NFL FLAG SPECIAL. Showcasing the increasing popularity of NFL Kickoff, the season debut increased 30% on its well-regarded off-season episodes and displayed the continued growth of NFL Tuesday Night Gaming.

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“Season 3 of NFL TNG is all about hosting gamers and NFL players who want to share in the experience of gaming together, and NFL TNG’s new couch co-op format delivers that. We’re seeing immediate results in this new iteration of the program, which is delivering strong viewership and retention, allowing us to target these engaged viewers with integrated branded moments that build brand awareness and consideration for our media partners,” said John Norwood, Executive Vice President of Content at Enthusiast Gaming.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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