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Brazil’s BandBet partners with OpenBet to Launch Sports Betting & iGaming platform

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Brazil’s BandBet partners with OpenBet to Launch Sports Betting & iGaming platform

 

OpenBet to deliver fully compliant end-to-end betting and gaming ecosystem, including Player Account Management, BetBuilder, Responsible Gaming Technology, Geolocation Product OpenBet Locator™, and Managed Trading Services

OpenBet, a leading global provider of betting content, platforms, and services, has been selected by Bell Ventures Digital Ltd (“Company”) in Brazil to power the Company’s online betting and gaming brand. In addition to providing the platform’s core technology, the Company enters the market with the BandBet brand, licensed from Grupo Bandeirantes de Comunicação (“Band”).

This landmark agreement, which has the financial advice of the Investment Banking team at BTG Pactual, the largest investment bank in Latin America, brings together two major entertainment forces to introduce BandBet, a new and innovative offering for Brazil’s regulated betting and gaming market. BandBet is currently under a soft launch period, operating on the domain www.bandbet.com, with Bell Ventures being among the authorized entities from the Ministry of Finance to operate during the transition period following the terms of ordinance 1475/24.

Band is one of the largest and most traditional and influential media conglomerates in Brazil, with a legacy spanning over 87 years. Known for its extensive network of Free to Air Television, PayTV, Radio and digital platforms (social networks, mobile app, website), Band delivers a diverse range of content, including sports, news and entertainment, reaching millions of users on a daily basis across the nation. In addition to Bell Ventures licensing the BandBet brand from Band, the Company has entered into an agreement to acquire media space from the media conglomerate.

Leveraging the licensed BandBet brand reputation linked to one of the biggest TV networks in Brazil, and OpenBet’s unparalleled expertise in betting technology and regulatory compliance, this collaboration is poised to deliver a superior betting and gaming experience for players in the region. As part of the agreement, OpenBet will supply its complete end-to-end sports betting and iGaming ecosystem inclusive of player account management, providing BandBet with the technology, content, and compliance infrastructure required to succeed in Brazil’s newly regulated market.

In addition to sports betting, OpenBet is also empowering BandBet to deliver a comprehensive iGaming experience to players. This includes a seamlessly integrated online casino, featuring a cutting-edge user interface, access to a wide variety of content from leading gaming studios, and a unified platform for managing promotions across both sports and iGaming verticals.

At the heart of the ecosystem is OpenBet’s Player Account Management platform, enabling the sports betting and iGaming verticals while supporting safe gaming practices. Central to the platform is the responsible gaming and anti-money laundering (AML) technology, powered by Neccton, ensuring BandBet upholds the highest standards of player protection. Additionally, BandBet will benefit from OpenBet Locator™, an advanced geolocation solution powered by Amazon Web Services (AWS), ensuring full compliance with Brazil’s strict regulatory requirements.

This agreement highlights OpenBet’s role as the partner of choice for operators looking to succeed in Brazil’s regulated market. With more than 25 years of experience, OpenBet will deliver a scalable, localized, and modular product offering tailored to meet the specific needs of the region.

Claudio Giordani, CEO of Band, said: “For decades, Band has been synonymous with high-quality entertainment in Brazil, and our sports coverage has been a key driver of our success. We are excited that Bell Ventures decided to enter the market with a brand licensed from our media group, as Band consistently contributes to international and local companies entering Brazil’s economy.”

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Ricardo Bianco Rosada, Board Member of Bell Ventures, said: “Partnering with OpenBet was a natural choice. Their unrivalled expertise in the global betting industry will ensure BandBet is built on a state-of-the-art platform. Their ‘open’ system, integrating sports and iGaming, equips us with the flexibility and tools to thrive in a regulated, competitive market while ensuring responsible growth.”

Jordan Levin, CEO of OpenBet, said: “At OpenBet, we pride ourselves on supporting leading brands with the highest standards in the industry. By leveraging our comprehensive betting ecosystem, BandBet will offer an outstanding player experience, positioning itself as a leader in Brazil’s emerging gaming space. We look forward to supporting BandBet’s growth and furthering our mission to help operators thrive in this rapidly evolving market.”

Bell Ventures applied for a federal license with the Ministry of Finance in August, with the expectation that the Company will be among the entities that will be granted a license by December 31st 2024.

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Confut USA and BetExpo explore the football and iGaming market

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Confut USA and BetExpo join forces to provide a unique experience, bringing together speakers and professionals from the global football and iGaming industries in a single event, which will take place on June 11th and 12th, at the Hilton Miami Downtown.

Over the course of two days, participants will have the opportunity to explore topics such as sports betting, market trends, technological innovations and business opportunities.

Arthur Lobo, CEO of Confut, commented on the partnership: “The partnership with BetExpo represents a strategic merger of two industries that go hand in hand: football and iGaming. This move not only expands the diversity of content at the event, but also creates an ecosystem that is conducive to generating business between companies in the betting sector, clubs, leagues and other stakeholders. In addition, it promotes fundamental discussions on regulation, technology integration and best practices in the market.”

In addition, Pedrão Bet, CEO of BetExpo, also stated how positive the union of the two events will be:

“The partnership between BetExpo and Confut represents a strategic union of great impact, combining expertise, innovation and joining two sectors that are rapidly expanding in the global market.”

For brands looking to activate their business in these two markets, Confut USA and BetExpo offer exclusive business opportunities and experiences.

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Eugene Ravdin from SEOBROTHERS joins the SiGMA Awards Americas jury

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Eugene Ravdin, Head of PR at SEOBROTHERS, will join the jury at the upcoming SiGMA Awards Americas, set to take place on April 7, 2025, at Tokio Marine Hall in São Paulo, Brazil.

The SiGMA Awards are among the most prestigious recognitions in the iGaming industry, celebrating excellence in digital innovation, emerging technologies, and the online gaming sector. The awards highlight both individual achievements and collective contributions that drive growth, operational success, and cutting-edge approaches in an increasingly competitive marketplace.

SiGMA Awards Americas will be awarded at the SiGMA Americas Summit. The event will allow industry leaders and peers to honour those who have achieved significant growth and engagement over the past year in the region. Finalists will be recognized in 28 categories. Voting closes on April 1.

The judges include industry experts such as Emilio Takas, Head of SEO at Kingbet Media, and Michelle Dvorak, CEO and Owner of MetroNY, among others.

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Online casino with a Nordic twist enters yet another market as it continues to deploy its ambitious international expansion plans

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Winlandia.com, the online casino brand with a distinctly Nordic feel, has made its debut in Canada as it continues to expand its reach into international markets.

Winlandia is celebrating ten years of Nordic excellence and is now available for Canadian players, with its website available in both English and French.

Canadian players will get a real sense of Finnish Sisu when they sign up to Winlandia for the first time with a generous welcome bonus that is up for grabs.

When it comes to depositing, Winlandia has a well-stocked cashier including Visa, Mastercard, MuchBetter, Paysafecard, Payz, AstroPay and of course, Interac.

Players can expect instant deposits and fast withdrawals, so they get their winnings without delay.

The cool Nordic vibes extend to the online casino lobby where players can explore a vast portfolio of more than 9,000 slot, table, instant win, bingo, Slingo, arcade and live dealer titles.

Just some of the providers available include Pragmatic Play, NetEnt, Microgaming, Red Tiger, Play’n GO, Blueprint Gaming, IGT, Scientific Games, Nolimit City and Evolution Gaming.

Winlandia players will be able to benefit from its Personalization Platform that was implemented at the beginning of last year. This means players will get individual game recommendations based on real-time data, a bit like Netflix but for casino games, not movies.

Canadian players can also enjoy some of the most generous promotions in the market, including Daily Picks which sees free spins and other bonuses added to their account each day.

They can also take part in thrilling slot tournaments and go head-to-head with other players and where if they place high on the leaderboard, there are big prizes to be won.

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Winlandia is powered by SkillOnNet and has quickly emerged as a top online casino brand in competitive markets such as Finland, Denmark and the UK.

The team behind the site is confident that Canadian players will be drawn to its comprehensive offering and unique Nordic flavour.

Winlandia has extended its collaboration with its premium affiliate partner, Gambling.com, as their exclusive launch partner for the Canadian market. Via their site assets like Gambling.com/ca, players will get an exclusive offer of 100% up to $5,000 + 150 Free spins on Big Bass Bonanza.

Christoffer GrönlundHead of Acquisitions & PR at Winlandia, said: “Players in Canada can now enjoy an authentic Nordic online casino experience that includes thousands of casino games from the biggest providers offered alongside generous bonuses and promotions. 

“Despite being an international brand, localisation is very important to us and that’s why we implemented the payment method Interac to our cashier and ensure we have the most popular game providers for the Canadian market in our game lobby. 

“Canada is a big market and one that we are incredibly excited to enter this market together with our Premium Affiliate Partner Gambling.com/ca. We truly believe that their high volume of quality traffic of players will enjoy what we have to offer at Winlandia.” 

Gary Connelly, Senior Key Account Manager at Gambling.com Group, added: “I’m excited to welcome Winlandia Casino  as they prepare for their Canadian launch. 

“With 10 years of Nordic excellence and trust, a standout design, and an impressive portfolio of over 9,000+ games, Winlandia is well-positioned for success in this market. Following strong results in the UK, I look forward to a successful partnership in Canada, where their fresh player base offers great conversion potential.”

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