Latin America
Salsa partners with First Sportsbook to launch LatAm LatAm-focused solution

Salsa Technology has started an important collaboration with top-tier sports betting provider First Sportsbook that will see the solution integrated into the Salsa Omni PAM. Initially, the tie-up will focus on the regulated Peruvian market and the two companies will share more details around the partnership at the Perú Gaming Show running between June 12 – 13, in Lima.
First Sportsbook, a leading B2B Sportsbook software company, has built a top-tier sports betting solution that is supporting some of the largest sports betting operators in the world. Partnering with Salsa Technology will enable the business to expand its global reach by entering the regulated Latin American region.
Salsa Technology’s Head of Marketing and Sales, Eliane Nunes, said: “We are very excited to announce this collaboration between Salsa and First, especially focused on regulated markets in Latin America, such as Peru. Our dominant position within the region means we’re well set to grow the business as regulation progresses. By adding First Sportsbook into our Salsa Omni we can service our partners, for a competitive cost, a package that includes data and risk analysis, as well as numerous tools for player promotion and retention to help operators make the most of the awesome opportunities here.”
Tom Light, CEO at First Sportsbook, added: “Working with Salsa Technology gives us the ideal partner to bring our high-performance ‘Plug and Play’ solution to the region and give operators a chance to grow in this dynamic space. Our 180-strong trading team, fully managed platform, and tech paired with Salsa’s localised experience will enable us to reshape the sports betting landscape.”
Salsa Technology and First Sportsbook will showcase the power of the partnership from a joint stand #51. Besides Nunes, Salsa team at the event will be headed by Strategic Alliance Manager, Gina Macheri, Diego Mourglia, CTO, and Diego Amarillo, Legal Manager. Joining Tom Light representing First, will be the CCO, Amram Vita, and the Senior Business Development Manager, Juan Dellapenie. Both teams will be available to share more on the project and highlight its impact for those exploring the regulated Peruvian market.
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Win Systems Celebrates Successful Participation at GAT Cartagena 2025

Win Systems is celebrating the success of its participation at GAT Cartagena 2025. Throughout the exhibition, the company’s booth A7 became a major highlight, thanks to its innovative offerings tailored to the Colombian market—particularly in the segments of electronic roulettes and slot machines.
The new Symphony electronic roulette was undoubtedly the star of the show. This latest generation of roulette captivated both operators and visitors with its modern design, cutting-edge technology, and smooth, intuitive gameplay. One of the standout features was the Dynamic Paytable functionality, which allows players to customize their paytable with multipliers of up to 120x, significantly enhancing the excitement and player engagement.
Alongside Symphony, Win Systems also showcased the Lumina Plus roulette and the Allegro terminal, two high-performance solutions from its renowned Gold Club line. Lumina Plus impressed attendees with its striking visual presence and enhanced performance, while Allegro stood out as an ergonomic and versatile terminal—ideal for optimizing floor space without compromising gaming quality.
In terms of gaming content, the company introduced Money Grab and Fenghuang, two new titles that drew attention with their dynamic mechanics, special features, and eye-catching graphics. Meanwhile, proven titles like Jin Long and the Gamestar+ multigame continued to solidify their popularity, reinforcing the company’s strong portfolio of high-quality entertainment options.
Visitors to the stand also had the opportunity to explore Win Systems’ advanced slot cabinets—Sublime, Rhapsody XL, and ST3—which blend state-of-the-art technology with ergonomic design and superior performance, reinforcing the company’s position as a benchmark in premium gaming solutions.
“We’re extremely pleased with the impact of our participation at GAT Cartagena 2025. The outstanding reception of the Symphony roulette and the strong interest in our latest slot innovations confirm that we’re on the right track. We will continue to invest in innovative solutions aligned with the preferences of the Latin American market,” said Manuel Wladdimiro, Sales Director for Central America and the Caribbean at Win Systems.
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Reals Appoints Giorgia Kasat as New Head of HR, Strengthening Organizational Strategy in the Betting Industry

Leading Brazilian Betting Brand Reals Welcomes Former Itaú and Votorantim Executive to Drive Human Capital Development
Reals, one of Brazil’s leading regulated online betting and gaming platforms, has announced the appointment of Giorgia Kasat as its new Head of Human Resources. With over 20 years of experience in strategic people management, organizational transformation, and leadership development, Giorgia brings a wealth of expertise from her roles at major corporations such as Votorantim, Banco Itaú, Duratex, Capgemini, and Munksjö.
Recognized as a finalist in the 2024 “Most Admired CEOs and HR Leaders” awards by Grupo Gestão RH, Giorgia also holds an Executive Business degree from Fundação Dom Cabral, an MBA in Business Management from Fundação Getúlio Vargas (FGV), and certification in Group Psychodrama from PUC-SP.
“We believe that a company’s success is directly linked to its ability to foster the best in its people within a healthy, growth-oriented environment. Giorgia’s human-centered leadership style drives engagement and positive results. As a serious and regulated company, professionalism is a core value for us, and her arrival is a strategic step in our organizational growth,” said Hilton Andrade, CFO of Reals.
Giorgia expressed enthusiasm about joining Reals at a pivotal moment for the company and the industry: “I’m excited to take on this new challenge with a major player in the betting and online gaming industry. My passion lies in developing people who go on to inspire and empower others. Together, we’ll build a strong culture of growth, diversity, and performance in a sector that is rapidly consolidating in Brazil and globally.”
Reals Expands Workforce and Strengthens Market Presence
Amid rapid expansion, Reals is in the process of hiring approximately 1500 new employees and preparing to move into a new 6,000 m² headquarters in São Paulo. Already a standout in the market, Reals made headlines earlier this year by becoming the first Brazilian betting operator to sponsor a major European football club, AC Milan, as its Official Regional Betting Partner for Latin America.
Reals also holds a master sponsorship with Coritiba Foot Ball Club in Brazil and boasts an all-star ambassador roster led by TV personality Rodrigo Faro, alongside popular influencers Ítalo Sena, Edu Primitivo, and Gabi Nery.
With a 9.5 rating on Reclame Aqui, Reals is among the top-rated licensed betting operators in Brazil, reinforcing its reputation for reliability and customer trust.
Compliance Updates
Peru Reports 40% Drop in Illegal Online Gambling

Peru’s Ministry of Foreign Trade and Tourism (Mincetur) reported that, a little more than a year after having implemented the law that regulates the online sector, it has been able to reduce by 40% the offer of illegal games in digital platforms and applications.
In a public statement, the Executive portfolio in charge of regulating gambling also highlighted that, thanks to the inspection work, 15% of the illegal websites “have left the Peruvian market” and that “payment methods providers and financial entities have been contacted to block services to unauthorized operators”.
Based on this, Mincetur highlighted that “Peru has managed to position itself as a regional referent in the integral regulation of gambling” and that, through the normative framework, it was possible to “protect the consumer, guarantee transparency in the operations and promote the formal and sustainable economic development”.
The Ministry highlighted that with the implementation of Law No 31557, which regulates sports betting and online games, “the country became the third country in Latin America to establish clear regulations for this activity”.
“Since its entry into force in February 2024, 60 technological platforms have been authorized and 280 linked service providers have been registered, as well as the accreditation of nine international certification laboratories,” Mincetur said.
In this regard, the Ministry stated that “this regulation has made it possible to formalize the digital sector, promoting an environment of trust for both operators and users.” At the same time, it has allowed “new investment opportunities, boosting the digitalization of entertainment and strengthening the country’s tax collection”.
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