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PRAGMATIC PLAY PARTNERS WITH THE FACTORY GAMING TO EXPAND LATAM PRESENCE

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PRAGMATIC PLAY PARTNERS WITH THE FACTORY GAMING TO EXPAND LATAM PRESENCE

 

The provider teams up with The Factory Gaming for further expansion in Latam

Pragmatic Play, a leading content supplier to the iGaming industry, has signed a deal with platform provider The Factory Gaming to fortify its position in the rapidly growing Latin American gaming market.

Pragmatic Play will integrate its extensive portfolio of Slots, Live Casino, and Virtual Sports content onto The Factory Gaming’s online casino platform, elevating its participant reach globally.

The Factory Gaming’s operator partners will benefit from Pragmatic Play’s award-winning portfolio, which has proven to be a success across LatAm.

It is the latest deal signed by Pragmatic Play on the continent, where it continues to expand its commercial footprint at an impressive pace.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “This partnership underscores Pragmatic Play’s commitment to expanding its footprint in key markets across Latin America. By joining forces, we are confident that Pragmatic Play will deliver exceptional gaming content and drive mutual success in the region.”

René Sepúlveda, CEO of The Factory Gaming, added: “We are thrilled to integrate Pragmatic Play’s content onto our platform.

“Partnering with Pragmatic Play is a significant step forward for us as we continue to enhance our gaming offerings and cater to the evolving needs of our customers.”

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BMM Testlabs Receives National Approval By Brazil’s Secretária de PrĂŞmios e Apostas

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Company to provide its full suite of gaming product testing and certification services to support Brazi`s newly established national regulatory framework, positioning the Company to serve one of the worldߣs largest regulated gaming markets

BMM Testlabs (BMM or the Company), the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced that the Company has been approved to test and certify land-based games, online games, and betting systems for fixed-odds betting by the Secretaria de Premios e Apostas Substituta do Ministrio da Fazenda in Brazil for the countr`s lottery operators.

This landmark approval reinforces BMM`s capabilities to test and certify any gaming product, for every technical standard adopted by any gaming regulator, in Latin America and every other regulated gaming market around the world.

BMM`s President of Digital Gaming, Security, and Inspections, Marzia Turrini said, “We are honored to have received our federal license from the the Secretaria de Premios e Apostas Substituta do Ministerio da Fazenda.” This milestone reflects our commitment to serving suppliers and Brazilian operators by providing the highest level of testing services and support to ensure that Brazil`s newly regulated gaming market is launched quickly and successfully, with a focus on integrity and protecting the gaming industry and all who play.

In addition to this federal accreditation, BMM has already been authorized to perform compliance testing and certification in the three Brazilian states that have recently regulated iGaming and sports betting Rio de Janeiro, Paraiba, and Parana;. These three states are all in the process of granting operators licenses, which will allow operators to provide fixed-odds sports betting, casino games, and games of skill.

As part of its commitment to the Brazilian market, BMM is establishing a local laboratory from which the Company will provide its full suite of compliance services and solutions, including pre-compliance testing, customized security audits, geolocation testing, and software quality assurance.

This exciting milestone is the result of BMM’s exceptional service to the global gaming industry, its commitment to the Latin American market for more than 16 years, and the strong partnerships it has forged with regulators throughout the region. BMM is a trusted independent testing laboratory for compliance services throughout Latin America, with offices in Argentina, Peru, and soon Brazil. The Companyߣs unparalleled understanding of the regionߣs technical compliance requirements, its high-quality product testing, and dedicated local customer support services ensure client confidence in their choice of a testing laboratory.

Turrini expressed enthusiasm for the momentum in Brazil, saying, “We look forward to partnering with operators and suppliers to provide our best-in-class compliance and certification services, with a focus on quality, speed, value, and player protection. We will offer our extensive expertise to suppliers seeking more than just a certification provider; BMM will be a trusted partner to help suppliers enter this expansive new market in Brazil, which is the largest country in Latin America, the tenth largest economy in the world, and could become one of the largest gaming markets on the globe.”

 

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Latin America

CGS Events Revolutionizes the Chilean Gaming Scene with the Launch of CGS Santiago in its Fourth Edition

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CGS Events, an American company with over 20 years of experience and a history of collaboration with governments across various territories in Latin America and the Caribbean, known for its distinguished track record in organizing events within the gaming industry, has recently announced a complete overhaul of its image and structure. This marks a milestone in the provision of professional sector meetings with innovations like Gaming Insights, XPO 360 and CGS Xperience at various convention centers across Latin America, thereby paving the way for new participants and expanding the market offering.

It announces its next event, CGS Santiago, which will be held on May 29 and 30 at Espacio Riesco, a renowned convention center in the capital of the country. This fourth edition in the southern country promises to be broader and more inclusive than ever, positioning itself as a crucial forum for discussing the imminent regulation of the sector in Chile.

CGS Santiago will offer two days filled with knowledge, with more hours dedicated to conferences, discussion panels and parallel activities. Participants will enjoy the experience of a space dedicated to the presentation of new products, services and solutions for the gaming industry.

The event will also provide excellent networking opportunities including a welcome cocktail, a gala dinner and the CGS Awards ceremony where the outstanding achievements of key market players will be recognized. The guest list includes regulators, tax experts, cybersecurity specialists, FinTechs, marketing agencies, representatives from casinos, lotteries, iGaming and certification laboratories among others.

This year, the event will also include the Chat and Wine segment, sponsored by the prestigious Brazilian company Pay4Fun, designed to foster dialogue while attendees enjoy an excellent selection of national wines.

With these new proposals, CGS Events positions itself as a benchmark in creating meeting and dialogue platforms in the gaming industry in Latin America and the Caribbean as well as redefining the way professionals and companies in the sector connect and explore future opportunities in an evolving market.

For more information about CGS Santiago and other events, visit the website: www. CGSEvents. io and access details about the CGS Santiago event.

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Aposta Ganha Partners with Fast Track to Enhance Player Engagement in the Brazilian Market

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Aposta Ganha Partners with Fast Track to Enhance Player Engagement in the Brazilian Market

 

Aposta Ganha, a prominent iGaming operator catering to the LATAM market with a focus on Brazil, announces a strategic partnership with Fast Track, a leading CRM technology company, to elevate player engagement and loyalty in their markets.

Aposta Ganha, recognised for its comprehensive igaming offerings and commitment to delivering exceptional player experiences, collaborates with Fast Track to integrate innovative CRM solutions. This partnership marks a significant milestone in enhancing player engagement strategies across the iGaming landscape, leveraging Aposta Ganha’s market expertise with Fast Track’s advanced CRM technology.

By seamlessly integrating Fast Track’s AI-powered CRM platform, Aposta Ganha can now deliver personalised gaming experiences at scale, driving deeper player engagement and retention. Fast Track’s real-time data capabilities and automation empower operators to execute hyper-targeted campaigns and dynamic player journeys, tailored specifically for their audience.

“We are excited to partner with Fast Track to enhance player engagement and loyalty in the Brazilian market,” said Halison Rodrigues, Commercial Director of Aposta Ganha. “This collaboration represents a strategic move to further strengthen our position as a leading iGaming operator in the region, leveraging Fast Track’s expertise to deliver personalised gaming experiences that resonate with our players.”

Simon LidzĂ©n, CEO and Co-Founder of Fast Track, shared his enthusiasm for the partnership, stating, “Partnering with Aposta Ganha presents a unique opportunity to elevate player engagement in the Brazilian market. Together, we are committed to delivering personalised gaming experiences that drive long-term player loyalty and satisfaction.”

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